TriggerCast - Weekly Business Ammunition

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Sinopse

Are you tired of another silly success quote or inauthentic canned interview? TriggerCast shoots for something different and aims our sights higher. With our twice a week format, we stray away from the standard cookie cutter podcast. On Tuesday we provide insider access to a guest from our own personal network. Guests include high level CEOs, entrepreneurs and experts who are straight-up badasses. Get real strategies and actionable tips that you can really use. On Friday we provide our Friday Reload where we aim to cut through the fluff and get you caught up on what was important this week. After spending 25 hours researching all the new content (stories, blog posts, videos) from the week, we distill it into only 25 minutes. Let us spend the time so that you can easily stay up to date. Find more at: www.DigitalTriggers.io

Episódios

  • Interview with Local Client Takeover

    20/08/2015 Duração: 39min

    Local Client Takeover is a group of successful marketers that came together to provide unparalleled training to those wishing to build, grow, and/or supplement their business. No back to back sales models, affiliate links, or hyped up salesman.    Head to the Digital Triggers blog for a full summary of this interview.   A few highlights from this show: ·      Analytical Call Tracking ·      Lead generation ·      Observing top performers ·      Finding a niche ·      Pay Per Calll Networks ·      Ranking In Google Maps ·      And much more

  • TC 034: Dustin Miller – How to Manage AdWords for Clients

    12/05/2015 Duração: 45min

    Dustin Miller is a PPC expert local to Digital Triggers.  He's been a longtime friend of the podcast and we were stoked to bring him on.  We focused on his processes for managing clients so they don't eat up all of his time.  We also dug a bit into how he runs his business. Head over to the blog at: ttp://digitaltriggers.io/dustinmiller/ for a full summary of our interview.  Here's a few of the highlights Dustin shares in the interview: Managing Clients Software & Management Style Handling Client Communications Managing the Campaigns Managing the Business ‘Eating’ the Set Up Long Term Plan Vetting Their Funnel Free PPC Audit on Homepage Optin Monster Popup AdWords 101 Guide New Clients and New Business  

  • 40 Monthly Reload : How One Word Made Obama The President, From 0 to 110k Instagram Followers In 5 Months, 30 Minute Change Accidentally Increased Annual Revenue by $61k

    01/05/2015 Duração: 26min

    See all the articles and grab the links at http://digitaltriggers.io/MR40     TOP     How one word made Obama the president Science of Persuasion by Robert Cialdini From 0 to 110k Instagram Followers In 5 Months: The Growth Story of Foundr The Replenishment Email: An E-Commerce Hack Guaranteed to Drive Sales The 30 Minute Change which Accidentally Increased Annual Revenue by $61k with a Single Div Inside Automattic’s Remote Hiring Process Why SEO That Used to Work Fails by Rand Fishkin Everything You Need to Know About Blogger Outreach   NEWS    Google launches its own mobile network for Nexus 6 owners YouTube Confirms Plans for an Ads-Free, Subscription-Based Service     MIDDLE     Unlocking the Secrets of Growth in 20 Minutes by James Currier What Does an SEO Do In Their Day-to-Day Work - Whiteboard Friday 29 B2B Growth Hacks – The ULTIMATE List How the Internet, Dopamine and your Brain are Working Together to Screw Your Potentia

  • TC 033: Ed O'Keefe – How He Built Two 7 Figure Businesses From Nothing

    07/04/2015 Duração: 01h10min

    http://digitaltriggers.io/edokeefe/     Originally I met Ed O'Keefe at War Room. I knew he had an extremely successful supplement business and had an agency in Dental space before that he had sold off. What I was very surprised to find out was his humble beginnings and road to success.   Ed shares his path to success and how he's gone on to create multiple 7 figure businesses plus lessons learned along the way.   Make sure to check out Ed's new podcast and show at Edokeefeshow.com.   Here's a few of the highlights Ed shares in the interview:   How'd you originally get started? The 'Broke' Years The Magic of Being Broke Starting Dentist Profits How He Selected an Industry Dentist Profits after 2008 The Marketing Tactics that Drove Dentist Profits What are people doing wrong with their masterminds? What’s the shift from dentist profits to supplement company? His Process for Starting Marine Essentials People “chasing” too many opportunities without adequate a sys

  • 39 Monthly Reload : How I Got 6.2 Million Views and 144,920 Followers, 30 Actionable Tips to Increase Traffic, Increase Email Reads by 75%, $2,000 in 5 Days Without A Business Idea

    27/03/2015 Duração: 26min

    See all the articles and grab the links at http://digitaltriggers.io/MR39   TOP    Why Content Marketers Are Overcoming Their Fears and Learning to Love the Pop-Up New Relic’s Growth Playbook from Startup to IPO How I Got 6.2 Million Page Views and 144,920 Followers 5 Things We Learned Analyzing 100 Million+ Emails 16 Common Questions About Fundraising The Idea Person 15 Actionable Content Marketing Tips to Drive More Traffic 15 Insanely Actionable Tips to Increase Blog Traffic 6 Creative Ways to Integrate Social Media and Email Marketing How to get 739 people to read your next email (Case Study) Increase the number of people that read your email by 75% How Jonathan Made $2,000 in 5 Days Without a Business Idea (Case Study) What I Learned About Content Marketing by Analyzing 614 Posts   NEWS       Google will begin ranking mobile-friendly sites higher starting April 21 YouTube Introduces Cards Bonus: How to Setup and Use Youtube Interactive Cards Facebook Intr

  • TC 032: John Logar – Going Beyond the '6 Figure' Consultant

    10/03/2015 Duração: 01h20min

    http://digitaltriggers.io/logar/   John Logar is here to up your aspirations from a 6 figure consultant to a consultant earning at least $250,000 to $300,000. It's a big goal but he certainly delivers. His average client on the low end is $8 to $10 grand a month while his highest paid is $700,00 grand. He's built and sold multiple 7 figure agencies in a variety of niches. Also make sure to check out his podcast and blog at ConsultingUnleashed.com.   Here's a few of the highlights John shares in the interview: Don’t try to sell everything. Have a specific service. Pick ONE service that gets awesome results. And go after the top 20% first. The Business of Selling Online to Offline and the massive opportunity that still exists. Ideal Customers Strategy for Invading an Industry with Massive Success and Avoiding Gatekeepers Pricing EXACTLY Where He Finds His Leads How To Find the Average Sale Give Away The Strategy Using Paid Traffic Getting in Quick: Get the best possible result in the fastest pos

  • 38 Monthly Reload: Case Study - Generate 36k Readers and 1k Emails from Your Next Blog Post, Keyword Research in 90 Minutes, $500 Free Ad Credit for Linkedin & More

    27/02/2015 Duração: 24min

    See all the articles and grab the links at http://digitaltriggers.io/MR38       TOP     Content Marketing Lessons From 10 Years and 41,525,103 Website Visits How To Generate 36,282 Readers — and 1,000 Email Subscribers — From Your Next Blog Post (Case Study) How Stripe Marketed to Developers So Effectively From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy Search Has Changed, this is How Rand Fishkin Says Marketers’ Tactics Must Shift in 2015 How to do Keyword Research in 90 Minutes How I Increased My Search Traffic by 47% from Translating My Blog into 82 Languages How I Generated 518,399 Visitors and 16,394 Leads from 77 Webinars   NEWS       Pinterest bans all affiliate links, asks power users to monetize in other ways Google My Business Upgrades Business Photos Google, Microsoft, and Amazon Pay to Unblock Ads Get $500 FREE Ad Credit to Run LinkedIn Sponsored Updates LinkedIn Rolls Out New “Lead Accelerator”

  • TC 031: Brad Costanzo – A Doublecast on Content Marketing, Masterminds & Much More

    10/02/2015 Duração: 01h04min

    http://digitaltriggers.io/costanzo/   Today we have on good friend Brad Costanzo for something unique... the first ever 'doublecast'.   Brad runs the awesome podcast Bacon Wrapped Business so we decided to do something special and create a podcast that simultaneous went out both on The TriggerCast and on Bacon Wrapped Business. It's a bit of a double interview where Brad and Sweeney go back and forth on different topics.   Here's a few of the highlights Brad and Sweeney shared in the interview:   What we've learned from podcasting for the past year Getting great guests on your show Content Marketing: How to spread your blogposts leveraging BuzzSumo and Influencers Baking in the promotion into the content Our most successful podcasts and why they were so successful Trust Me I'm Lying for manipulating blogs and news stories Should you join a mastermind group? Paying the litmus fee. 'The most success I've ever had is through the relationships. The best relationships I've had are through maste

  • 37 Monthly Reload : Step by Step Guide to Running Successful Marketing Campaigns, The Real "Secret" to Launching a Successful Store, 5 Unknown Retargeting Hack & Much More

    30/01/2015 Duração: 25min

    See all the articles and grab the links at http://digitaltriggers.io/MR37   TOP   From $0 to $350,000 With a Free Product??? A Step-by-Step Guide to Running Successful Marketing Campaigns (+ 9 Tools to Help) The 2015 Rollout Strategy for Aggressive Direct Response Marketers 7 Lessons and 3 New Strategies I Learned From Launching My 5th Blog Why Transparency Is The New Marketing Everything You Need To Know About Sponsored Content How to Have a Successful Local SEO Campaign in 2015 How to Generate 15,000 Visits from Reddit To Your Site (and More Reddit Case Studies) The Real "Secret" to Launching a Successful Store to Thousands of Excited Customers 5 Unknown Tips To Hack Your Retargeting   NEWS    Google Sending Mobile Usability Warnings To Huge Number Of Webmasters Twitter To Expand Ads To Publishers & Apps, Will Also Begin Auto-Playing Video Number Of Martech Companies Doubles To 2,000 In 2015 YP Introduces Cross-Device Retargeting With Local Search Query Data The Increasi

  • 36 Friday Reload : 2015 Marketing & SEO Predictions, $400 Free Bing Ads Credit, How To Build a $120K per Month Ecommerce Brand in Under A Year

    09/01/2015 Duração: 26min

    See all the articles and grab the links at http://digitaltriggers.io/fr36/   News Related   What Twitter Is Currently Doing — And Not Doing — With Video The company plans to launch a native video product in the first half of 2015, but is keeping quiet about the details.   10 Predictions for the Marketing World in 2015 - Although these SEO trend predictions may or may not be correct, it is interesting to see what one of the most respected and knowledgeable people in the SEO industry has to say about what we will see in 2015. Click above and discover what Rand Fishkin has to predict for this year.   15 Local SEO Predictions for 2015   Local SEO In 2015 – Look At The Big Picture When you're doing Local SEO, columnist Greg Gifford reminds us, you must take a step back and look at the big picture if you want to be successful.     Top Stories   Get $400 in Free Bing Ads Credit with AdStage As your PPC campaigns grow, you’ll want to expand your rea

  • TC 030: Matt Stack - Succesful Local SEO & Lead Generation Site Marketer

    06/01/2015 Duração: 33min

    We first heard about Matt Stack from a different podcast where he shouted out Joe Troyer and Analytical Call Tracking. After hearing the success he's been having we knew we had to have him on.   http://digitaltriggers.io/stack/   Matt Stack is having great success with lead generation and local SEO for businesses and covers it in detail with us on the podcast. He was even kind enough to discuss the niches he's had success with.   We discussed...   What's worked for him Where he struggled initially How to choose your 'perfect' niche include 5 different factors How to vet your niche and research it deeper Ranking sites and generating traffic The sneaky way he gets 3 businesses to compete for his business What makes an ideal client His pricing model and recent high ticket upsell Advice for others who hasn't broken through We even discuss his recent trip to Mexico where he met his new business partner.

  • 35 Friday Reload : Top 10 Local SEO and Top 10 PPC Articles of 2014, Grow A Thriving Blog with Less Content, Pinterest Promoted Pins Launching & More

    02/01/2015 Duração: 32min

    Grab all the links and see more at: http://digitaltriggers.io/fr35       News Related     Pinterest Promoted Pins to Launch Out of Beta on January 1 Whippies 2014—The Best Sites of the Year on Facebook and Twitter State of the Industry: The past, present and future of retargeting according to 1,000 marketers and 11,000 ad campaigns     Top Stories       The Science of Email Clicks: The Impact of Responsive Design & Inbox Testing   How Brian Dean Grew a Thriving Blog with Less Content and More Promotion - In this interesting interview you will learn how Brian Dean from Backlinko.com was able to turn his blog into a growing machine. One of his secrets is posting less content (he published only 11 posts in 2014) and promoting more, but with the proper attitude.   How To Create A Product Explainer Video That Gets People To Buy The folks at Groove share a detailed process for how they increased conversions by improving their explainer

  • TC 029: Matt J - $0 to $50k Monthly in 7 Months with Cold Calling

    30/12/2014 Duração: 28min

    I've liberated a special interview for you guys.   Join here to listen to the rest of the interview: http://digitaltriggers.io/trial     We had a special guest Matthew J join The Academy who told us all about how he grew his SEO and Rep Marketing business from $0 to $50,000 a month in revenue in 7 short months. He didn't hold back and told us EVERYTHING.   He even answered questions about..   His cold email and cold calling methods How he initially prices his services His outsourcing methods so he isn't doing the work Plus much much more! Matt leverages cold calling probably better than anyone I know.   Here's the catch, since he didn't hold back and told us many intimate details about his business, I can only release a small portion of the interview publicly.   Want to hear more of the Matt J interview and how he went from $0 to $50k in 7 months?   Grab your $1 trial to The Academy where you'll gain INSTANT ACCESS to the entire interview.   Trust me, it's one yo

  • 34 Friday Reload : Half of Digital Budgets Dedicated to Retargeting, ECommerce At An All Time High, 2014 SEO Year In Review & Much More

    26/12/2014 Duração: 26min

    Grab all the links and see more at: http://digitaltriggers.io/fr34     News Related     More Marketers Now Dedicate Over Half Of Digital Budgets To Retargeting The big idea: retargeting is just as effective (if not better) than search, email and social. Marketers are doubling down on retargeting especially via mobile, social and specific platforms (e.g. Facebook, Twitter, etc.)   NBC Universal Offers Social Media Guarantees to Advertisers Introduces Ad Product That Simplifies Social Media Buys   Measure more: improving Estimated Total Conversions with store visit insights   Google “Store Visits” Part Of Larger Movement Toward Metrics That Matter Google offline metric adds momentum to important industry trend.   E-Commerce Conversion Rate At Seasonal High, While Traffic Remains Strong Shoppers appear to be in serious buying mode, having done most of their gift-buying research for the season, according to the Marketing Land Online Retail Shopping Report

  • TC 028: Konstantinos Kaloulis - Growing The Creative Service Business 'Doodle Video'

    23/12/2014 Duração: 01h08min

    Today we have on Konstantinos the Founder of Doodle-Video.com. http://digitaltriggers.io/doodlevideo/ He discusses with us the challenges of growing a creative service based business. We deep dive into the psychology behind 'Doodle' style videos and why they work so well. I find out where he got his initial customers and how he's grown the business since.  I was impressed to find out he did a lot of the drawings himself initially so that he could understand the process. His free consultations close at an astounding rate so I had him break down just how their process works.  He also details how he trains his sales agents plus the initial failure he had with paid traffic. He shares a few tips for being in the creative side of the service business such as... Learning how to manage people the right way. Understanding the process. Business, audience, and what you’re selling. Copywriter and approval. Storyboard approval. Specific flow for the project.

  • 33 Friday Reload : How a Real Estate Blog Gets 18 Million Visits Per Month, Find the Perfect Product Idea and Make $10k from Your Blog and More

    19/12/2014 Duração: 23min

        Grab all the links and see more at: http://digitaltriggers.io/fr33   News Related   Twitter Introduces Tailored Audiences From Mobile Apps 2014, The Year Google Display Network Grew Up: Will SEMs Embrace It?   Top Stories   How A Real Estate Blog Went From 2,000 To 18,000,000 Visits Per Month In Two Years 9 Marketing Automation Hacks Powered by Zapier Growth Hacking Quick Wins Start-up Launch Power: Product Hunt vs. Hacker News vs. TechCrunch How I Reached 100,000 Visitors with These 7 Rules 100 Lessons Learned from 10 Years of Blogging How to Find the Perfect Product Idea and Make $10,000 from Your Blog A No-Fail Process For Writing Landing Page Copy That Converts The Top 15 Email Marketing Myths You Need to Know SEO Tactics to Love vs. Leave by Rand Fishkin 7 Customer Support Hacks to Increase Sales, Build Better Customer Relationships, and Grow Your Business What a letter from 1855 can teach us about startups today 3 Ways LinkedIn Advertising is Different Than Other P

  • TC 027: Tanner Larsson - Ecommerce Lessons From Over 50,000 Units Sold

    16/12/2014 Duração: 46min

    Tanner Larsson from BuildGrowScale comes on today to share his story of his initial start into business online.  He’s recently started numerous successful eCommerce stores with sales totaling over 50,000 units.  He also shares a bit more about the coaching side of his business and consulting deals that he’s set up. He’s the first guest with a deep knowledge of eCommerce so we really went all in. In this interview we cover.. How Tanner originally got his start in business and what he suggest for others. The Rule of 3 How he sets up his Ecommerce Businesses The Different Models for Ecommerce Creating a Competitive Advantage Validating your ideae before you order huge inventory The Two Areas for Research Different Sources fo Getting Traffic The Future of His Business and Retargeting

  • 32 Friday Reload : Major Google My Business Update, Huge Opportunity in SEO Happened Overnight, Evolution of a Salesperson & More

    12/12/2014 Duração: 25min

    Grab all the links and see more at: http://digitaltriggers.io/fr32 TOP Quick Tip of The Week from SaaS Weekly What We Learned After Spending $50,000 In LinkedIn Ads Slack Research Hack The Big Bing SEO & Ranking Factors – The Biggest Opportunity In SEO Today Things That Don’t Scale: Boatbound Shares 4 Surprising Ways to Turn Random Strangers into (Paying) Fans Instagram Lead Generation – How to Generate 18,539 Website Visitors (Case Studies) The Evolution of a Salesperson: Selling in the Connected Age The Lazy Man’s Way to Find Meetup.com Local Link Opportunities (in 5 Seconds Or Less) The Top 10 Conversion Rate Optimization Tips We Learned from Interviewing 60+ Experts in 2014 The Decade Is Half-Over: Where SEO Has Been & Where It’s Going How Spending $162,301.42 on Clothes Made Me $692,500   NEWS RELATED Google Rolls Out Major Update to Google My Business Guidelines Facebook Search Finally Lets You Search For Posts Again 55 US Mobile Facts Every Marketer Needs

  • TC 026: Ryan Levesque – One Funnel That's Generated 2.8 Million Leads ...Using Surveys?

    09/12/2014 Duração: 34min

    Ryan Levesque has converted more customers and generated more leads than almost anybody by using the simple tool of surveys.     Make sure to sign up for the webinar on the Survey Funnel Formula at: http://digitaltriggers.io/ryan   His Survey Funnel Formula has generated  - Over 2.8 Million Leads - 175,000 Customers in 17 Different Markets   While surveys sound simple, it's a little more complex than that, which is why we brought him on for this week's TriggerCast.   Also he shares with us the story of when he went from $0 in monthly income to $25k in monthly income over a span of only 18 months back in 2008. 

  • 31 Friday Reload: Apple, Twitter, Remarketing, Content Marketing, Webinars and Much Much More

    05/12/2014 Duração: 25min

    Get caught up on what you might have missed in the week with The Friday Reload. We hand-curate the best posts, news and videos of the week. http://digitaltriggers.io/fr31/ For the week of December 5th, 2014 Long week in Austin so we're going to keep it short and sweet this week.  A lot of great content to cover!   NEWS RELATED Why Apple Is Suddenly Poised To Take On Facebook While Facebook Lags, Tumblr & Pinterest Are The Fastest Growing Social Networks Happy Holidays: The Season of Failing with Facebook Ads Facebook Adds Relevance Score, Positive and Negative Feedback to Ad Insights How Americans Approach Online Consumer Reviews Facebook, Google, And Twitter’s War For App Install Ads Twitter Expands Its Commerce Lineup With Twitter Offers, Which Link To Your Credit Or Debit Card TOP STORIES   What Doing Over 200 Webinars in 2014 Taught Us About Marketing for 2015 Facebook Remarketing: 8 Effective Website Custom Audience Strategies 15 Psychological Studies That Will Boost Your Social

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