TriggerCast - Weekly Business Ammunition

After 5 corrupted Google Hangouts and 3 Skype calls, we have an incredible interview with Master Copywriter Colin Theriot.   He accidentally fell into a job writing copy and helped create sales material for a campaign that did $24 million with StomperNet.   Since then he's had a very successful career as a freelancer and now focuses instead on products rather than client work.  His 'Cult of Copy' Facebook group has grown organically to over 11,000 members as of writing.   Head over to the blog to grab notes on a few more of Colin's tactics I wasn't able to fit into the interview at: http://digitaltriggers.io/colin/   This is a packed interview and we cover topics such as:   How he accidentally helped write a sales material for a $24 million launch Becoming the ultimate authority Turning your competitors into your customers  Creating a 5 year plan for 'guru' status Transitioning from a service business to a product business 3 Foolproof Ways to Create Real Scarcity The Secret

Check it out at http://digitaltriggers.io/fr30 Then you'll be able to see all the images and get all the links! TOP How to use a giveaway to get 2,239 email subscribers in 10 days How To Select The Perfect Clients An Agency Client Started Using This Local SEO Audit Template And You’ll Never Guess What Happened Next Every Local SEO Diagnostic You’ll Ever Need to Know (Plus Some) Everything You Need To Know About Building Your Email List (And More) Research: How To Write Subject Lines that Drive Open Rates 5 Tried-and-True Tactics for Collecting Leads on LinkedIn 15 Landing Page Trends from Rising Companies, Designers, and Our 25,000+ Users Guide To Using Call Tracking for Local Search Looking Back At The Top 13 PPC Marketing Articles Of 2014 (So Far) Why Negative Churn Is Such A Powerful Growth Mechanism Five Things to Know About Retention Hacking 20 Social Media Marketing Tips From the Pros NEWS Contributor, Google’s Latest Test, Gives Users Ad-Free Experiences On Sites Like Mashable Apple B

If you want to quickly increase your traffic, a top ranking on Google is the fastest way to do it.  The problem is that SEO can be extremely unpredictable. One thing we've found to work time and time again is video.  Video constantly ranks high AND gets more click throughs Bonus: Free Cheat Sheet Reveals... Our Video SEO Ranking System. This awesome cheat sheet will have you dominating in hours and is the perfect complement to this post.  It covers 2 EXTRA steps that we didn't mention below   Check out the original blog post at: http://digitaltriggers.io/video-seo-ranking-formula/

Check it out at http://digitaltriggers.io/fr29/  Then you'll be able to see all the images and get all the links! NEWS RELATED STORIES Google Launches Mobile Friendly Test Tool Google Is Experimenting With Special Ranking For Mobile-Friendly Sites Google Officially Launches “Mobile-Friendly” Labels In Mobile Search Results   FACEBOOK DENOUNCES OVERLY PROMOTIONAL PAGE POSTS News Feed FYI: Reducing Overly Promotional Page Posts in News Feed Facebook News Feed Will Throttle Pages’ “Promotional” Posts It May Be Time for You to Quit Marketing on Facebook   Time to Move Onto Our Top Stories 10 Things Master Salespeople Do to Sweep Away Skepticism and Close Sale 4 Steps to Writing Emails with Drastically Higher Open and Click-Through Rates The AdStage Guide to Twitter Ads Pinterest: How to Generate Leads – From Companies Driving Tens of Thousands of Views a Month The Ultimate Guide To Kickstart Your Content Marketing Machine Mobile Growth: Best Strategies, Tool

Today Tim Francis joins us all about outsourcing, systems, virtual assistants and the 80/20 rule. Head over to http://digitaltriggers.io/tim to grab the cheatsheet "Outsourcing: The Roadmap to Earning $1,000 An Hour" based on the interview. He tells us about how he initially blew $10,000 trying to 'live the 4 hour work week' and what went horribly wrong with his first virtual assistant. Now things go so well his head virtual assistant helps him handle hiring. I was also amazed when he told me his process for having VAs handle tasks they've NEVER done before AND write a brand new procedure for it. We also discuss what to do when you have no skills, his view on the 80/20 rule, what tasks are typically high value for him and the world's best place to hire VAs.  

Download the PDF at http://digitaltriggers.io/fr28/  Then you'll be able to see all the images and get all the links!   NEWS RELATED Twitter Introduces New Small Business Planner   TOP STORIES How To Make More Money As A Freelancer Conversion Rate Optimization (CRO) Techniques: The Complete List  10 Reasons to Get a Google Business View Photo Shoot Someone Figured Out the 5 Reasons People Share Content Online The Science of Storytelling and How to Use It in Marketing [Free Course] How to Generate Leads and Sales with Your Own Webinar Funnel System ($297 Value, Free) 7 Lessons Learned from 567 Facebook Ad Campaigns in One Year Why Did Salesforce Succeed? 6 Awesome Examples of High-Converting B2B Landing Pages Zero to 353 Pages: Bringing My Web Book to Print and eBook   TOOL TIME Tools for Sales People Amazon Echo How to Start a Startup Jawbone UP3 SlideShare Announces Haiku Deck for SlideShare Slated – The Translating Keyboard Bespoke    MORE STORIES How To Pr

Jeff Sherman first started as a personal trainer.  Like many other PTs he was struggling with growing his business using only 1 on 1 sessions.  He expanded his business to a group coaching model but strived to still provide personal attention.   Go to the blog to watch the video interview or read the transcript at:  http://digitaltriggers.io/jeff-sherman/   He was able to achieve this by creating his own software, FitClients, which helped him still give personal attention by automating some of the processes.  In the meantime Jeff also released 2 digital products and learned a great deal about marketing online from the process and how digital products work.   He now has his own consulting business to help other Fitness Professionals and is growing his lifestyle brand Train Aggressive.

Get all the links and watch the video at http://digitaltriggers.io/friday-reload-27   NEWS RELATEDApple’s iAd Makes Biggest Expansion Yet, Now Available In 95 Countries Instagram Is Introducing Video Ads Today With 5 Major Brands Tumblr Is Rolling Out Its First Autoplay Video Ads Today   TOP STORIES How We Earned 300+ Links and 2,500+ Shares on a Single Post in Less Than 30 DaysGoogle Analytics 102: How To Set Up Goals, Segments & Events in Google Analytics The Art of Customer Loyalty How Exit Overlays Can Make Your Landing Page Offer More Persuasive How to Come up with Good Ideas for Guest Posts - Idea Generator Building a Process for Growth Experiments (or Marketing Tests) Podcast Teasers and Proof You Need to Publish Videos Directly to Facebook Too   TOOL TIMEFree SEO Tools That I Love (And Actually Use): Part #1 Keyword Research 37 Awesome Tools To Get The Most From Your SEO Campaigns Bookmark Manager (for Google Chrome) Current: The Missing Facebook App for Mac Intro from Ab

Todd Brown from MarketingFunnelAutomation joins us today to talk all about marketing funnels and direct response.   Get links to the tools and plugins mentioned in the podcast at: http://DigitalTriggers.io/todd-brown   He discusses with us the single most powerful marketing lesson he’s learned in over a decade of marketing. Todd also shares with us 5 advanced tactics that anyone can use today to boost conversions in their funnel.

http://digitaltriggers.io/friday-reload-26/ Check out the blog post for all the links and extra goodies!   NEWS RELATED   Groupon Pages Part Of Company Evolution Into Local Search Site Google Releases Mobile My Business Updates Twitter’s Audacious Plan to Infiltrate All Your Apps Google+ Pushes “Promoted Posts” Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana   Getting traction for Traction book: 12,328 copies by the numbers 750 Popular Subreddits – Categorized by Industry and Submission Type How MindValley Went From 1 Product to Over 8 Figures in Annual Revenue     TOOL TIME     BeeFree.io Needls Coolors Spruce Writefull The Charlie App Subject Line Gold     20 Effective Email List Growth Tactics for E-Commerce How to Run Facebook Ads for an E-Commerce Site 5 Tips For PPC Success in the Health & Supplement Vertical The Beginner’s Guide to Success with LinkedIn Ads The 9 Marketing Disciplines Of Great SaaS

Today’s interview features Ajit Nawalkha who is a Senior Partner at Mindvalley, CEO of Mindvalley Media & Co-Founder of Mindvalley Italy. Ajit was nice enough to create for us... The 'Achievers Productivity Sheet': How To Manage 5 Businesses and Multiple Projects At One Time". We've included a bonus video of him explaining the process. Head over to http://digitaltriggers.io/Ajit to grab it. If you’re unfamiliar with MindValley they have revenues of more than 8 Figures annually, has about 200 employees from dozens of countries, with more than 150 of them working at its main office in Malaysia. Ajit provides insights into how Mindvalley is run, the 2 ways to work on a business and how to go from one product to a product warehouse.  He also mentions how to create a million dollar business in 12 months. He tells me about the process they use for selling products and how they’ve managed to shorten it from 3 months to 3 weeks and plan to make it eve

http://digitaltriggers.io/friday-reload-25/ Get caught up on what you might have missed in the week with The Friday Reload. We hand-curate the best posts, news and videos of the week. For the week of October 24th, 2014 News Related Apple Maps List Your Business on Apple with Maps Connect Apple Maps Connect Pro Tip Apple Maps Local Business Category List Changing Business Name? Don’t Forget About Apple Maps! Original Content for Recruiting Platform Lifts Social Engagement 61.2% Apple iAd Advertisers Can Now Retarget Across iOS Devices Snapchat’s First Ad Is For The Ouija Movie   How To Achieve a 73% Opt-In Conversion Rate 9 Growth Hacks Any Small Business Can Implement How I Made My First $1,000 with Reddit Ads Accomplishing a 45% Conversion Rate on a New AdWords Account 6 Paid Campaign Tips & Traps For The Holidays We Analyzed 8 Banner Ads of 8 Great Brands Using Follow, That’s What We Learned 5 Post-Conversion Strategies to Increase Customer Lifetime Value   TOOL TIME Stock Up

Today we bring on Alzay Calhoun from Coveted Consultant who takes us through his recent marketing funnel.   Find out more about his funnel and how to convert cold emails into consulting clients here: http://DigitalTriggers.io/alzay-calhoun/   Alzay has been generating leads for his high end consulting via cold emails.  First he takes us through the paid marketing funnel which lead to the cold email approach.  He's boiled it down to a 9 step process that ANYONE can follow and walks us through each step.   He also shares insights he's learned since launching the campaign.  

Get caught up on what you might have missed in the week with The Friday Reload. We hand-curate the best posts, news and videos of the week.   http://DigitalTriggers.io/Friday-Reload-24   Headlines this week include:   Announcing the 2014 Local Search Ranking Factors Results Here’s the short and sweet version from Local SEO Guide.   What Facebook’s Atlas Means for Brands and Agencies   Facebook is unleashing its ads—and surveillance—onto the internet at large   LeadPages Update: Get New Leads Delivered Right to Your Inbox with “Lead Notifications”   Major Traffic Sources No One Talks About   The Definitive Guide to List Building   The Anatomy of an Optimal Marketing Email   How to Launch a Blog and Get 17,800 Email Subscribers in 6 Weeks   Leadpages details how she ran a contenst with FB ads and generated over 18,000 leads for her blog.   Stock Photography vs. Real Photos: Can’t We Use Both?   Getting O

Justin Brooke the traffic guy millionaires recommend from IMScalable joins us this week. http://digitaltriggers.io/justin-brooke/ We discussed offer creation and how to make your product unique in a sea of similarity. We also dug into the main subject of the podcast which covers major traffic sources that no one talks about.  4 different major sources are covered and we mention 3 others. Also towards the end of the interview we discuss a few different conversion hacks that you can implement.

Check out the images and videos at http://digitaltriggers.io/what-i-learned-from-the-wolf-of-wall-street Sweeney here and I wanted to tell you about a recent experience I had. You see I heard the Wolf of Wall Street himself, or Jordan Belfort, was going to be in town.  I had the pleasure of going with Joe Troyer, Ben Pate, Ryan Walsh and two other great friends. I was pretty excited to see the ‘Wolf’ himself. The Movie Almost Never Happened.. listen to find out more.

Get caught up on what you might have missed in the week with The Friday Reload. We hand-curate the best posts, news and videos of the week.   http://DigitalTriggers.io/Friday-Reload-23   Headlines this week include:   Networking Hacks to Get & Close More Deals Newsworthy: Facebook Introduces Mobile Geo-Fencing With ‘Local Awareness Ads’ 5 Unusual Ways to Benefit from Twitter Ads How to Use Pinterest Promoted Pins 2 Google Analytics Segments & 1 Report To Help You Better Understand Your Visitors An Epic Guide To EMAIL MARKETING BEST PRACTICES 20 Tips for Dramatically Better Emails   A quick hack that improved our purchase value 2x times!   Mining Your Online Reviews: 25 Nuggets You Can Use to Get More Local Customers 11 Lovely Landing Page Optimization Infographics and SlideShares (with Takeaways) Why SEOs Need To Stop Automating Email Outreach For Links    Millennials Are Twice as Likely to Purchase Products They Share About 25 Creative Content Promotio

Brad Spencer has brokered over 40 webinars in the past few months totaling over $500,000 in sales.   Head to http://digitaltriggers.io/brad/ to download the exact systems Brad uses to get and close more deals.  Plus additional tips we didn't have time to cover in the interview.   He takes us through his webinar brokering process, the networking systems he's set up and how to be a 'productive' networker.

Watch the video and see the links at: http://digitaltriggers.io/friday-reload-22/ How to Beat Pigeon and Dominate Local SEO Local Heat Maps – Lots of Attention, Not So Much Clicking Facebook Atlas Ad Platform 2.0 – What Does It Mean For Advertisers? Google: Penguin Refresh May Come As Early As Next Week An AdWords Script To Make Exact Match, Well…Exact 3 Minutes to Get 120% More Email Subscribers How to Win Anyone’s Attention THE Backlinking Strategy That Works – 2014 and Beyond Edition How User Intent Will Forever Inform Successful Keyword Strategies 3 Things Beginning Conversion Optimizers Completely Miss The Mark On How Successful Marketers Use Pinterest to Drive Conversions (And How You Can Too)   How to Scale Up Your Service Based Business with Josh Shipp 7 Signs Your Receptionist Totally Rocks at Sales This Email May be Worth Millions of Dollars in Sales Hitten Shah’s Tip of the Week   TOOL TIME AirTable - Real time spreadsheet database hybrid. UI Clo

View tips and the transcription of the podcast here: http://Digitaltriggers.io/scott-davis-local-seo   Local SEO is rough and the latest Pigeon update has everyone scratching their heads.   Today we bring on Scott Davis and discuss how the Pigeon update effected local SEO and how to dominate the search results post-pigeon.   Learn to maximize your local SEO efforts after Pigeon and get your rankings back on top.