Marketing The Invisible

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 74:13:00
  • Mais informações

Informações:

Sinopse

Tom Poland | Multiple international best-selling author | Marketing The Invisible | Lead Generation Expert

Episódios

  • How to Become a Trusted Advisor in Your Business – In Just 7 Minutes with Christopher Salem

    16/11/2023 Duração: 09min

    Why you’ve got to check out today’s episode:Discover how you can make your unique value proposition more attractive so that it can dominate the marketLearn what’s the best marketing strategy for you that can give you organic and long-lasting resultsUnderstand why you can’t be ignorant of changes if you want your revenue to growResources/Links:Want to know more on how to authentically and permanently increase your revenue? Click here: https://www.christophersalem.com/Summary:Do you want to know what you can do to increase your revenue and make an impact on your KPIs without the stress?Growing out your business won’t be possible if you’re not open to innovation and new ideas. Constant communication, openness to help, and removing ignorance can be your stepping stones to increasing your business growth, and revenue and becoming a trusted advisor in your business as well.Christopher Salem is a Business Growth Strategist. His weekly radio show, Sustainable Success, is a part of the Voice of America Influencers Cha

  • Turning Conversations Into Customers – In Just 7 Minutes with Tom Martin

    09/11/2023 Duração: 09min

    Why you’ve got to check out today’s episode:Discover what is the promising “painless prospecting” and how you can practice it in your businessLearn how you can turn conversations into customers by disregarding the “numbers” mentality Understand how you can become the sales prey and let your prospects come to you insteadResources/Links:Want to learn a more effective way to prospect clients? Click here: https://www.conversedigital.com/Summary:Are you tired of selling and selling but nothing seems to be working?Selling isn’t to be scary and tiring, especially in a digitally-centric world. Establishing relationships and connecting with your audience is a crucial step in increasing your sales. Introduce yourself, get connected, and feed them the information they might need.Tom Martin, the author of The Invisible Sale, is a no-nonsense, straight-talking 30-year vet of the sales and marketing business who favors stiff drinks, good debates, and helping people and organizations turn conversations into customers.Take a

  • How to Prospect Without Rejection or Fear – In Just 7 Minutes with Dan Jourdan

    02/11/2023 Duração: 09min

    Why you’ve got to check out today’s episode:Discover the importance of bringing core values into your sales cultureLearn why sincerity and authenticity are your superpower in sales amidst AI contentFind out how can you increase your sales through the bottom-up approachResources/Links: Want to learn how to boost your sales through the power videos? Click here: https://www.danjourdanvideo.com/Summary:Do you want to switch up your sales game and effectively increase your revenue for your company?In a world where AI is slowly rising, most content can already be written by AI or be computer-made. Despite these trends and new innovations, authenticity and sincerity will always be the superpowers of humans that AI can never replace. Blending your core values into your work culture and keeping authenticity in sales is the key to increasing your revenue.Dan Jourdan works with companies that are having problems getting new customers.Get your pen and paper ready with what Dan has to share on how you can get off that sal

  • Learning Up: How the World’s Top Companies Have 10x Impact with Less Drama – In Just 7 Minutes with Daniel Marcos

    19/10/2023 Duração: 11min

    Why you’ve got to check out today’s episode Find out the power and advantage of planning everything out rather than planning noneUnderstand why it’s better to invest in a professional rather than an amateur Learn how you can effectively align your goals and plans with your teamResources/Links:Want to know how to create a strategy that effectively works for you and your team? Click: https://www.info.growthinstitute.com/opsp/MTISummaryDo you want to know how you can 10x your impact without all the stress and drama?We may have big plans for our team, but not until you have a simple yet effective strategy to execute it, you’ll have a hard time aligning it with your team. This can later on cause drama and tension. To effectively increase your impact (even by 10x) and have less drama, you need to plan everything, even the unexpected things.Daniel Marcos is the co-founder and CEO of Growth Institute, the leading online education company for C-level executives at fast-growing firms. He is a keynote speaker and a CEO

  • How to Supercharge Your Business with AI and Virtual Assistants – In Just 7 Minutes with Jeff J. Hunter

    07/10/2023 Duração: 11min

    What You'll Learn From this Episode:Learn the advantages of incorporating AI into your teamDiscover how you can use AI as another helpful virtual assistant for your businessUnderstand what are the steps for you to build an AI specifically catered to your business needsResources/Links:Want to find out how you can transform your marketing in just minutes? Click here: https://www.aipersonamethod.com/SummaryHave you and your employees been feeling overworked, uninspired, and tired of all the work?With the growing technological advances made available yearly, Artificial Intelligence (AI) has been one of the most powerful tools to be created. The potential AI holds could help lessen the stress and workload while understanding your business and target market. You could stop doing what you hate, and start on what you love.Jeff J. Hunter is a successful entrepreneur and former Fortune 500 IT Project Manager with a passion for helping businesses achieve success by leveraging AI and building remote teams.Take a break a

  • Other Peoples Network feat. Tom Poland

    29/09/2023 Duração: 21min

    Gain insights from Tom's 30 years of experience and 600 OPN partners, learning from his mistakes and understanding why certain OPN promotions work while others don't Discover the concept of Other People's Networks (OPN) and how it can be leveraged to get new clients for free in just two hours per week Understand the importance of identifying and qualifying good OPN partners, and how to approach them to set up mutually beneficial partnerships Get practical steps to get started with OPN, including setting up an email list, developing a lead magnet, and outsourcing the identification and qualification process to a freelancer Resources/Links: Get BULK New Clients Each Month In Only Two Hours Per Week FREE book. Click here: https://gettomsbook.com/ Summary Are you struggling to generate new clients for your business? Do you want a proven marketing strategy that can bring in leads consistently? Look no further! Introducing Other People's Networks (OPN), a revolutionary marketing system that can help you get new cli

  • How to Increase Conversion on Your Sales Calls – In Just 7 Minutes with Nicole Cramer

    20/09/2023 Duração: 06min

     Learn how you can stop being an advice monster and start being curious in your sales conversations Understand why selling is about building relationships and not just about the transactions Find out what questions you should be asking to turn conversations into sales Resources/Links: Want to find out how to convert your discovery call into a guaranteed sale? Click here: healthystepswithnicole.com/questions Summary Do you want to learn how to stop the sales struggle and start converting your conversations into promising leads? Sales aren’t actually all about transactions, it’s also about building relationships. It is crucial to understand the importance and the influence of curiosity and confidence in increasing your sales. Nicole Cramer is a sales coach, speaker, and corporate sales trainer. She empowers women entrepreneurs and sales professionals with impactful conversations for more sales, clients, and global influence. She is also a fo

  • How to Write Copy That Sells – In Just 7 Minutes with Robert Bly

    13/09/2023 Duração: 11min

    Discover why is it better to copy something that’s been working rather than being original Learn the advantages of having a swipe file and how can use it to write a star-seller copy Understand why looking for copywriters in-house isn’t always the best solution to your bad sales Resources/Links: Want to learn more about how to write copy that drives sales? Click here: bly.com Summary Do you want to learn how to write a copy that actually sells without the stress? Writing copy isn’t supposed to be difficult if you have the right people and techniques for the job. An effective copy can be modeled from something that is already working, rather than original. Robert Bly is a freelance copywriter and author of 100 books. Grab a pen and take down notes as Robert talks about what differs from a copy that’s just good from one that works and actually sells. He also shares how you can write your own A-level copy that guarantees engagement and sales! Check out these episode highlights: 02:21 - Robert’s ideal client: My i

  • Pilot Your Profits: Monetize Your Expertise in a Predictable Way – In Just 7 Minutes with Eli Natoli

    06/09/2023 Duração: 10min

     Find out how you can authentically and predictably convince people to bite on your offer Discover why the generic marketing tactics you’ve been doing aren’t working Learn more about the importance of aligning your beliefs with your marketing and expertise Resources/Links: Wanting to know how you can presell your online course without the stress? Click here: elinatoli.com/presell Summary Do you want to know the secret of how you can monetize your expertise authentically and with certainty? In sharing your expertise, it is crucial to be mindful of the impact you’re capable of first. If your mindset is all about the money, then marketing your expertise and monetizing from it will just be as hard as climbing Mount Everest! Align yourself and be authentic first so that the profit will come pouring in later on. Eli Natoli is an international bestselling author, speaker, and marketing strategist. She helps experts scale their income, impact, and

  • How to Magnetize Your Message and Use the Psychology of Selling to Engage with New Clients – In Just 7 Minutes with Amy Hager

    30/08/2023 Duração: 09min

     Find out how you can love marketing again by doing it your way while guaranteeing better sales Understand why creating an experience for your audience as your first step is crucial Learn the importance of focusing on being better than doing more for your marketing Resources/Links: Want to know what’s your content personality? Click here: joyfulbusinessrevolution.com/quiz Summary Do you want to create content that magnetizes your message and simplifies your marketing? You’ll end up exhausting yourself if you just try to do and be more, especially if you’re not working with the right marketing strategy. To maximize your potential, magnetize your message, and gain continuous sales without stress, it is crucial to first energetically align yourself with your marketing. And you can do it through the psychology of selling. Amy Hager is the marketing mentor at the Joyful Business Revolution and helps coaches, consultants, and service-based busin

  • How to Boost Your Marketing with Attention Psychology – In Just 7 Minutes with Donnie Bryant

    23/08/2023 Duração: 09min

     Find out how you can get your target market to buy from you through the power of attention psychology Learn why being persuasive isn’t going to get you much clients Understand the importance of getting your audience’s attention first before marketing your offers Resources/Links: Want to learn how to hack the human attention algorithm? Click here: www.donnie-bryant.com/attention-algorithm Summary Have you been trying everything to boost your marketing but nothing seems to be working? Having the right words isn’t enough to successfully market your products and make your prospects bite the bait. You need to know how to first get their attention especially if the market is full of the same products or services you have to offer. Donnie Bryant is a 9-figure direct response copywriter and marketing consultant. Sit back and listen to Donnie as he talks about the importance of shifting your mindset in marketing from persuasion to understanding

  • How to Create a Funnel that Generates High Ticket Sales – In Just 7 Minutes with Terence Tam

    16/08/2023 Duração: 09min

     Learn the importance of focusing on your ideal audience rather than everyone in general Know how you can craft the perfect funnel through the right strategic approach Understand why less is often more especially if you’re targeting the right people for your events Resources/Links: Want to learn how to authentically and confidently scale up your business? Click here: radical-marketing.com Summary Are you having trouble scaling your events that you end up losing more money? Less is often more, especially when it comes to crafting the perfect sales funnel. More ads, many videos, and a bigger audience aren’t necessarily what’s going to get you more sales. Being specific and targeting your ideal audience can promise you better and higher ticket sales. Terence Tam is a former University Lecturer who now has a Marketing Agency that specializes in generating leads for gurus and coaches to sell high-ticket offers. Keep your ears open and listen

  • How to Use Online Workshops to Attract and/or Retain More Clients – In Just 7 Minutes with Tyler Basu

    09/08/2023 Duração: 10min

     Discover how you can turn your target market into committed clients through the power of workshops Learn why using free content or templates as your resources aren’t really that effective Understand the importance of validating the demand first before committing to a workshop Resources/Links: Want to know how to craft the perfect workshop with less stress? Click here: tylerbasu.com/online-workshop-checklist Summary Have you been investing in workshops but it doesn’t seem to get the leads you want? Crafting a workshop can be for many things– to introduce, to educate, or to sell. However, it’s not as easy as it seems. To turn your audience into committed clients, it’s crucial to first see the demand and understand your clients in order to craft a workshop that fits their needs. Tyler Basu is a Customer Education & Marketing Strategist that specializes in helping online business owners create effective online workshops to attract and ret

  • How to Go from Story Telling to Story Selling – In Just 7 Minutes with Cathy Goodwin

    02/08/2023 Duração: 06min

     Discover how you can use stories to reach out to your clients and learn more about their problem Learn why origin stories are going to stop you from securing clients on the first try Find out what makes an appealing story that markets your services without being too sales-y Resources/Links: Want to learn what can really motivate your clients to buy your offers? Click here: cathygoodwin.com/baggage Summary Are you struggling with marketing and selling your services? Do you want to know how you can sell through storytelling? Storytelling is a powerful tool that can be used to sell anything. However, it’s always a big mistake to revolve stories around yourself or share your origin story. Your audience wants to know how YOU can help them and WHY should they pick you through those stories. Market what you do, not who you are. Cathy Goodwin helps service-based small businesses and solopreneurs attract their ideal clients with their unique selli

  • How to Create an Engaging Online Course – In Just 7 Minutes with Nancy Giere

    26/07/2023 Duração: 08min

     Discover how you can get started on creating an online course that will make viewers want more Understand what are the different factors you need to consider that can make or break your online course Learn why you need to begin creating a course with the end in mind Resources/Links: Want to learn how to create training that sells? Click here: www.nancygiere.com/8easysteps Summary Do you want to create an engaging online course but just end up failing in the end? Creating just an online course is far different from crafting an engaging one. It’s not just a full-blown webinar cut up into little chunks– it’s more than that. Take your expertise and craft the best online course that will keep your viewers wanting more by keeping the end and your purpose in mind. Nancy Giere is a course creation expert. She works with businesses of all sizes to turn their expertise into high-profit courses. She created engaging, fun, and interactive programs th

  • How to Leverage Your Podcast to Create a Lead Generation Machine – In Just 7 Minutes with Courtney Elmer

    19/07/2023 Duração: 09min

     Discover how you can use podcasting as long-form content that promises you more leads at a lesser time Learn the importance of publishing original content online in positioning yourself as a thought leader Understand why you shouldn’t rely on trends as a solution to your lead-generation problem Resources/Links: Want to learn how you can make more profits out of podcasting? Click here: theeffortlesslife.co/podcastworkshop Summary Have you been experiencing burnout from trying different ways to generate stable and promising leads? Hopping on to trends isn’t always the best solution in making yourself known in the online realm. It’s short-term and can get stressful since you always need to post content. It’s better to invest your time, effort, and money into long-term stability, such as publishing a book or even podcasting! Courtney Elmer is the Founder of The EffortLESS Life and helps online experts increase traffic and sales while enhancin

  • The Dangers of Over Delivery – In Just 7 Minutes with Brian Kurtz

    12/07/2023 Duração: 10min

     Understand the importance of being specific about your product and who your target market is Learn what are the three secrets that can help you step up your copywriting game Discover how you can get specific and find your niche in the business Resources/Links: Want to know the secrets to marketing success? Click here: https://www.briankurtz.net/ Summary Have you been struggling to find your forte or niché in the market? Trying to solve everyone’s problems through your product isn’t going to do good for your business. If you’re thinking that by being everything to everyone is going to bring you more profit, then you’re wrong. You’ve got to narrow down your market and start from there. Brian Kurtz has had two careers. The first spanned 34 years as a force behind Boardroom, an iconic publisher and direct marketer. The second is the Founder of Titans Marketing, a direct marketing educational and coaching company. Grab your pen and paper a

  • Moving Off That Revenue Plateau with Your Key Relationships – In Just 7 Minutes with Jose Palomino

    05/07/2023 Duração: 08min

     Discover the importance of keeping in touch with key relationships in your business Learn why hiring expensive isn’t always going to solve your revenue plateau problem Understand the importance of looking at your business systematically and holistically Resources/Links: To get more FREE amazing and promising tips on how you can grow your business, click here: valueprop.com/tensteps Summary Have you been paying expensive just to get off that revenue plateau and continue growing? Being frustrated, spending more, and trying everything won’t get you off that plateau or even anywhere. Not until you are able to look at your business holistically and systematically, you won’t be getting anywhere off that plateau. Jose Palomino, the CEO of Value Prop Interactive, helps mid-market B2B companies struggling with sales growth and margin pressure sharpen their competitive edge to win more and better business. By empowering owners with a winning strate

  • The Psychological Levers that Move Your Audience to YES – In Just 7 Minutes with Matt Champagne

    28/06/2023 Duração: 06min

     Discover why you don’t really need a complex survey tool Understand what is the principle of “closing the loop” and how can it help you Learn how you can avoid survey fatigue and ensure you get high-quality answers at a lesser cost Resources/Links: To learn more about what you can put in your survey to create impact, click here: http://matthewchampagne.com/MTI Summary Do you want to deliver surveys that create an impact and push your audience to say YES? To ensure that your survey creates an impact not only on your business but also on your audience, it is important to get clear of your actions and make sure your audience feels wanted through three important things. You can’t just ignore or assume. Dr. Matt Champagne is a scientist, author, and serial entrepreneur. He was named Technology Visionary by SURVEY Magazine for his pioneering work merging psychology and technology to create unique customer feedback solutions. Listen to Matt’s

  • How to Have Your Habits Determine Your Success – In Just 7 Minutes with Jackie Ulmer

    21/06/2023 Duração: 07min

     Discover why you need to first get clear of your beliefs when it comes to setting habits Learn how you can overcome your default habits or patterns and setting out a clear path for your goals Understand why you need to accept that the world doesn’t shift for our goals Resources/Links: Want to learn how you can build a successful self image? Click here: PeakPerformanceHabits.com/futureself Summary Have you been struggling to commit with your goals that you never seem to accomplish anything? Setting goals can be easy, but sticking to them can be difficult. You can plan all you want but you can only make progress if you ditch your default habits and commit to new ones. Get clear with your beliefs, know your intentions, and set new habits. Jackie Ulmer is a Mindset and Habits Coach, helping others improve all areas of life by slight edge shifts to their thoughts, then their habits. Get your pen and paper because you’re in for a big treat

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