Smartest Guys In Marketing
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 144:32:04
- Mais informações
Informações:
Sinopse
The smartest guys in marketing is the best show on the planet for client businesses to learn about traffic, funnels, sales, conversions, and marketing coolness. Chris and Taylor are the founders of Traffic and Funnels, a digital marketing consultancy helping you get paid clients from cold traffic, daily.
Episódios
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BLACK FRIDAY SPECIAL: Tips/Hacks to create POWERFUL content for ads
23/11/2019 Duração: 14minHow does Traffic and Funnels hit seven figures consistently month after month? This empire was built on the shoulders of Chris and Taylor, but it continues to gather momentum as every department of our team evolves, innovates, and executes incredible strategies. When there’s so much going on in a business, it can be a little overwhelming to figure out how to share it in an effective way. In this behind-the-scenes interview, Derrick Minyard shares the secret of how he is able to pump out a wealth of content, how his role supports the rest of the team, and how you can leverage your content to grab leads and close sales. Some highlights from this show: A day in the life of the Content Manager (1:12) How preparation is key to create and deliver consistent content (2:50)Tips/Hacks to create powerful content for ads (5:09) EXCLUSIVE - Our content strategy to crush 2020 (9:35) The gear you need to produce great content (11:10) Be sure to LIKE us Facebook and join the conversat
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Determination and Persistence to Nurture a Lead with Josh Johnson
22/11/2019 Duração: 14minSales is the heartbeat of Traffic and Funnels, and probably every other business... including yours. So, what sets our sales team apart? In this behind the scenes interview, our Head Specialist, Josh explains the role of specialist and how it is a vital part of the sales department, and Traffic and Funnels as a whole. If you have questions about your sales team, or are struggling to move the needle forward in this area, Josh has the answers. Some highlights from this episode: What is the role of a specialist? (0:45)The typical day of a salesperson at TF (3:12) Determination and persistence to nurture a lead (6:12) The secret to Josh’s “Why” - how he stays in the zone (7:00) How to know when you need a specialist on your team (9:12) Be sure to LIKE us Facebook and join the conversation in the Smartest Guys in Marketing Facebook Group. See acast.com/privacy for privacy and opt-out information.
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#215 - The Secret to Massive Growth (Re:cast of the Copy Closer Podcast with Carlos Redlich)
21/11/2019 Duração: 40minIn this Copy Closer Podcast interview with Carlos Redlich, Taylor shares the genesis story of his entrepreneurship, the founding of Traffic and Funnels, his secret principle for failure and success, and techniques to help you find normalization. Some highlights from the show: How Taylor’s day job unexpectedly prepared him for sales (4:20) The ins and outs of managing retainer clients (8:20) Taylor’s secret business principle for long term success (11:25) How Traffic and Funnels Began (18:18) Don’t fall prey to Victory Disease (24:02)Most Traffic and Funnels clients have this one thing in common - 28:26Tips and techniques to normalize success (31:36) You can find the original interview here. Black Friday Sale Insiders + Bonus Content!We are launching something crazy on Black Friday. It’ll be $75-120k in real product value for INSANELY cheap. The price will taper up as the day goes by, so If you want to be the first to know and lock in the cheapest price,
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#214 - Three Keys to Longevity
19/11/2019 Duração: 33min#214 - Three Keys to Longevity Question. Does anyone else feel like everyone in America is an entrepreneur now? Businesses are popping up literally everywhere. But most of them don’t make it. Less than half of small businesses survive to the 5-year mark.Don’t be one of those businesses. In this episode, Taylor and Chris share the Three Keys to Longevity to help you build a business that lasts, and answer some questions AMA-style. Some highlights from this episode: If it’s not fun, we don’t do it (3:53) Building longevity (4:45) Finding compelling targets (9:42) EP214: The Single Ingredient that Forces High Performers to Win (12:05) Why you need to outsource your bottom 20% (13:00) The importance of pursuing “non-monetary riches” (17:15) If you’re just starting your business, you need these programs (23:12) Ask Me Anything - Scaling, Work/Life Balance, and Revenue Secrets (24:23) Black Friday Sale Insiders + Bonus Content!We are launching someth
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#213: SPECIAL: Chris and Ashton - 8 Questions to Ask Yourself In Order to Succeed
14/11/2019 Duração: 21minAwareness is the first step necessary to make the move towards your goals. In this mad game of dividing our time, energy, resources, the Awareness Framework is absolutely crucial to equip us to ask the necessary questions. Ask early. Ask often. In this episode, Chris teaches on the Awareness Framework, course correcting within your business, and how to leverage feedback and failure to your advantage. What is the Awareness Framework? (1:09) 8 questions to effectively gauge your awareness (1:54) The key to hitting your goals (9:05) The importance of feedback loops (9:54) What isn’t measured can’t be managed (14:33) Why you shouldn’t be afraid of failure (19:45)Black Friday Sale Insiders + Bonus Content!We are launching something crazy on Black Friday. It’ll be $75-120k in real product value for INSANELY cheap. The price will taper up as the day goes by, so If you want to be first to know and lock in the cheapest price, follow this link in the bio and add y
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#212: Taylor Welch – $1MM/Month at 30 Years Old (Re-Cast from Josh Forti of Think Different Theory)
12/11/2019 Duração: 01h02minWHAT IS THIS EPISODE ABOUT?"In this episode, I’m going to welcome my first guest ever, the Lord of Funnels, Taylor Welch. Taylor is the founder of Traffic and Funnels, a company that currently generates $1 Million per month in sales. He will talk about his background, how he started in business and share some of his really valuable guiding principles in both life and business." - Josh Forti, founder and host of the "Think Different Theory Podcast."WHY SHOULD I LISTEN?We are going to talk about so much more including mindset, decision making, religion, wealth creation, Trump and the economy. You don’t wanna miss this one. Listen in.Here are the key topics discussed in this episode:Knowing what people want (01:53)The entrepreneurship journey before Traffic and Funnels (04:01)Hitting six figures within a month (07:10)The self-limiting nature of most entrepreneurs (10:56)Taylor’s decision-making processes (14:02)Prepping the mind and keeping it sharp (17:49)One’s success has to be for something (26:44)T
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#211: Specificity in Your Goals (Live Sales Mtg)
05/11/2019 Duração: 05minWhen it comes to setting goals, specificity is key. How often do you hear people say their goal is to “have a nice house,” “take care of their family,” “live a comfortable life.”Those goals sound nice, but what the heck do they mean? In this sales meeting segment, Taylor teaches three layers to effective goal setting and execution. Some highlights from this episode: The importance of specificity (1:00) Create goal targets (2:20) Outcome goals vs. Process Goals (3:07) Build a proper environment so the process becomes automatic (4:00)Black Friday Sale Insiders + Bonus Content!We are launching something crazy on Black Friday. It’ll be $75-120k in real product value for INSANELY cheap. The price will taper up as the day goes by, so If you want to be first to know and lock in the cheapest price, follow this link in the bio and add yourself to the list and we'll contact you FIRST. - http://www.trafficandfunnels.com/blackfridayWant “Insider Access” to our Six-Figure
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210: Ten Points of Optimization (Live Sales Mtg)
31/10/2019 Duração: 10minYou’ve probably heard the saying “how you do one thing is how you do everything,” which is at once inspiring and a little bit daunting. But it’s so true. All of the little decisions we make every single day are adding up. They hold the key to empower us, limit us, or even be the cause of our destruction. In this episode, Taylor shares ten points of optimization, laying out the main areas you should focus on to find consistency, health, and new levels of success in your life and business. Some highlights from this show: Clothes and Trinkets - What you wear matters and how to use trinkets to help you out of a slump (1:00) Routine - Maintaining consistency through routine (1:56) Food - How to use food to your advantage (2:45) Sleep - The most essential component for optimization (3:12) Mental Inputs - How to stay inspired (4:00) Connection - Staying connected to self (5:12) Environment - How to manufacture your environment for success (5:50) People - Finding
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#209: The Single Ingredient that Forces High Performers to Win
29/10/2019 Duração: 33minIf there is one ingredient that will force a high performer to win, it has to be their standards - what they are willing to tolerate or accept. A majority of people in society have very low standards and they won’t accomplish anything in any area of their life.In this episode, Chris and Taylor jam on standards of high performers. Your toleration or “standards” are a choice. What you choose to allow in your personal life will dictate what you’re able to achieve in business. Chris and Taylor will challenge you to raise your standards in every area.Black Friday Sale Insiders + Bonus Content!We are launching something crazy on Black Friday. It’ll be $75-120k in real product value for INSANELY cheap. The price will taper up as the day goes by, so If you want to be first to know and lock in the cheapest price, follow this link in the bio and add yourself to the list and we'll contact you FIRST. - http://www.trafficandfunnels.com/blackfridayWant “Insider Access” to our Six-Figure per month Consul
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#208: There is Zero Value in Worry
24/10/2019 Duração: 11minAs humans, we tend to inflate everything. Each snag, setback, dip in ROI can seem monumental and cause stress and worry to skyrocket. What is the value in worry, and how to do we harness it to help propel us forward, instead of letting it be the thing that keeps our heart racing and brain spinning as we try to fall asleep at night?In this episode, Chris shares a candid story about the marketing department, and how he is learning the power of enjoying the journey, instead of freaking out when it could feel like the sky is falling. Some highlights from this show: The value in worry (1:56)Take the time to zoom out (3:45) The best way to shift your perspective (5:54) How to avoid sinking into worry (7:18) Want “Insider Access” to our Six-Figure per month Consulting Business? Sign up for Insider’s Access Monthly today.If you want access to the lessons learned building the fastest growing consulting business on the planet, then don’t miss your chance to become an “insider” and get our very
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#207: Productivity Secrets of the Wealthy
22/10/2019 Duração: 18minWho you are as a person will always supercede what you can build in business. At Traffic and Funnels, we aren’t about filling our day with as many tasks as possible. If you waste your day trying to continually accomplish more (and more and more and more), it’s time to step back and look at how to zero in your focus and get into alignment with success. Listen to this episode to learn how to maximize your productivity by doing less of the stuff that sucks, and more of the stuff that will actually advance you.Some highlights from this episode:Developing the Morning Formula (4:15) The power of productivity (5:30)Longevity vs. hedonism (9:22)The two biggest steps to become more productive (11:00) Being a successful human is the foundation (13:45) Your subconscious is influencing your productivity (16:12) See acast.com/privacy for privacy and opt-out information.
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#206: Understanding Equity and the Value of Pain
17/10/2019 Duração: 19minPeople love to talk about the price they’ve paid for things. It is so much easier to see the value in the cost of material things, but what about value found in the price we pay for advancement? Pain and failure is the cost we pay to gain higher levels of success and wealth. But too many people get through the pain, building equity along the way, and walk away before they ever cash in. In this episode, Taylor teaches how to cash in on the equity accrued through pain and failure. Learn the right lessons and find the value that lies pain. Life is hard for everyone. How are you going to leverage it to work for you? Some highlights from this episode:What is equity? (0:43) Your equity is proportionate to your failure (3:45) The buildup to success (6:30)Problems are the trade for advancement (12:17) Learning the wrong lesson in our pain (14:35)Three things that determine my view of equity and hardship (15:46) See acast.com/privacy for privacy and opt-out information.
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#205: How to Avoid Burnout
15/10/2019 Duração: 07minAs entrepreneurs, we’re wired to hit it hard, makin’ those dollah bills in the “hustle.” But do you ever find yourself crashing hard on the other side of a few days of nonstop work? In this episode, Taylor and one of our ELITE clients discuss how to find a cadence with our energy, so we can get off the rollercoaster. Some highlights from this episode: Managing your energy. (1:00) The danger of not managing your energy (2:23) What’s the worst thing that happens if you crash? (4:50) Tactical strategies to manage your energy (5:20) See acast.com/privacy for privacy and opt-out information.
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#204: Let's Talk About Pain
10/10/2019 Duração: 19minLet’s talk about pain. Do you want to increase your tolerance level, wisdom, awareness, influence, ability to stay calm under pressure? Go through something difficult. Back yourself into a corner. Then use it to fuel your drive for more. In this episode, Taylor will teach you how to take the hard things you’ve gone through and make them work for you. Learn to make friends with your pain. It has some lessons to teach you. Some highlights from this episode:People misunderstand pain (1:02) The two things standing in the way of what you want (3:45) Your ignorance is an obstacle (4:00) Fear vs. Pain (5:02) Why Taylor is thankful for his pain (6:20) Look back at how your life has prepared you for the game (9:20) Taylor’s personal experience with pain (10:00) Three things that happen when you go through pain (14:20) Click here to get one of our best business trainings for FREE just for being a podcast listener. See acast.com/privacy for privacy and opt-out informatio
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#203: Ask Me Anything with Taylor Welch (Productivity)
08/10/2019 Duração: 12minTo know where we want to go, we have to have a clear path to get there. Productivity is all about envisioning that path and creating the steps to get us closer to those goals every single day. In this Ask Me Anything episode, Taylor fields some questions from our ELITE clients, offering sage advice regarding productivity, efficiency, and client management. Some highlights from this episode: Push vs. Pull Weeks - :20How flexible to be with your schedule - 2:00Tips for Maximum Efficiency in your Morning Formula - 3:02How to write your family into your Morning Formula - 6:02What is the optimal price increase for services? - 7:12 Getting past resistance to Facebook videos - 7:45 Not losing your edge - 8:02 How to know when to challenge vs. encourage clients - 8:23 See acast.com/privacy for privacy and opt-out information.
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#202: Sales vs Marketing (Taylor vs Chris)
03/10/2019 Duração: 25minLast week, Chris and Taylor shared that in 2020 their respective goals are to replace the sales team, and replace the marketing team. What?! Before we fire the sales team and overhaul all of our marketing efforts, let's have a chat about the relationship between the two. In this episode, Chris and Taylor go head-to-head in a Sales vs. Marketing matchup, and dive deeper into those crazy 2020 goals. The game plan to replace the sales and marketing team (2:30)What is hedging and why does it matter? (4:03)How to learn from the failures of others (5:34) The marriage of sales and marketing (7:30)The Wall of Belief - (10:03)How to be more focused on the client than the credit card (13:30)Chris’ Biggest Marketing Influences (15:12) The biggest secret about Taylor and sales (16:10)Taylor’s biggest sales influences (18:22) T&F 2020 Marketing and Sales goals (20:50)Want “Insider Access” to our Six-Figure per month Consulting Business? Sign up for Insider’s Access Monthly today.If y
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#201: The Art of Delegation (ELITE Gold Call)
01/10/2019 Duração: 08minAre you crippling your team by doing too much in your business? If you’ve ever looked at your task list for the day and wondered if you should be delegating more, the answer is most likely, “yes.”In this episode, Chris and Taylor coach an ELITE Gold member on the process of delegation. The best way to grow and maintain a healthy team is to set proper expectations and give them the parameters to succeed, or fail. Some highlights from this episode: Why you’re doing too much work in your business (:36) Why you should stop doing it yourself (2:12) What you want to do vs. what you need to do (2:30) Control, Insecurity, and the Fear of Letting Go (3:19) Setting Parameters for Success (and Failure) (5:34)We have an AMAZING gift for you, our faithful podcast listeners:If you didn’t catch it in the last episode, we’re bundling all of our private client event recordings from 2018 and 2019 – that’s 6 total events with 25+ sessions, over 44 HOURS – that include everything from mindset,
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#200: A Founder's Story (What We've Learned So Far)
26/09/2019 Duração: 38minIt’s time to party!We’re celebrating 200 episodes of the Traffic and Funnels Show. If you know anything at all about podcasts, you’ll know that this is kind of a big deal. In a world full of innovative ideas, and one million different spinning plates, Chris and Taylor have managed to run with this baby for a while. To celebrate this milestone, Chris and Taylor are sharing part of their journey. Most people tend to talk about the view from the top of the mountain, but don’t share much about the rocky path it takes to get there. From Honda Accord, to Tesla Model X, the success of Traffic and Funnels is an external indicator of Chris and Taylor’s internal growth. Chris and Taylor share behind the scenes info on the formation of Traffic and Funnels, what they have learned and how they have grown over the past 4 years, and give a sneak peek into their goals for the coming year. Some highlights from this episode:Where the name Traffic and Funnels came from (2:52) Traffic and Funnels - the
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#199: Necessity and Fear
24/09/2019 Duração: 13minHow often do you let your fear of an outcome keep you stuck in a place of inaction? We live in a day and age where information is SO accessible. The resources and opportunities are endless, and yet fear is rampant. This week, Taylor shares a powerful, if unorthodox, way to create a strategy towards success. Listen in to learn how to create a clear path to what you want, and silence your fear of failure. Some highlights from this episode: How to a decade that you’ll be proud of (3:12) Doing the things you don’t want to do (4:09)The one secret to build success in your life (5:23) Building a plan for your worst case scenario (6:47) Taylor’s experience choosing necessity over fear (9:52) Why you need to be willing to offend others (12:02) Want “Insider Access” to our Six-Figure per month Consulting Business? Sign up for Insider’s Access Monthly today.If you want access to the lessons learned building the fastest growing consulting business on the planet, then don’t miss you
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#198: Stop Asking Questions and Ask Us How We Think
19/09/2019 Duração: 15minTo be successful, surround yourself with successful people and ask them how they think. These thought processes hold the keys to unlock new levels in your business and life. In this week’s episode, Chris and Taylor dive into the way they handle team, setbacks, surrounding yourself with consistency, and having a vision for your future. There is nothing that will affect your energy more than proximity and environment. So, lean in close to these guys, and surround yourself with other big thinkers who will lead the way to your success. Some highlights from this episode: Why we’re replacing our Sales/Marketing Team in 2020 (3:02) It’s a blessing an opportunity to solve big problems (4:22) Tips on Finding Product/Market Fit (5:56) Mental Framework for Setbacks (6:22) Working Remote vs. Working in an Office (9:45) Making Choices from Circumstance vs. from Vision (12:02)Want “Insider Access” to our Six-Figure per month Consulting Business? Sign up for Insider’s Access Monthly t