Smartest Guys In Marketing

Think this is awesome? Subscribe and Listen to more at https://www.trafficandfunnels.com/category/podcastTruthful messaging should always be at the heart of your customer communications and marketing. Honesty really is the most powerful marketing tool you could ever own.Today, the Smartest Guys in Marketing share with you some wisdom and truth bombs about being the real, authentic and truthful you in your marketing. And if that wasn’t enough to drive the point home, they’ve even brought onto the show a special guest.Commit to playing the long game by telling the truth in your marketing. Sure it could pay off in the short term and help you pick up a client here and there. But by lying about your numbers and not showing the ‘real you’, you’ll shoot yourself in the foot, and it’ll come back to bite you in the future.For more free training & material, download our free "client bundle" here: https://www.TrafficAndFunnels.com/GIFTBe sure to Like Us on Facebook™ and join the conversation on the Traffic & Fun

Think this is awesome? Subscribe and Listen to more at https://www.trafficandfunnels.com/category/podcastTruthful messaging should always be at the heart of your customer communications and marketing. Honesty really is the most powerful marketing tool you could ever own.Today, the Smartest Guys in Marketing share with you some wisdom and truth bombs about being the real, authentic and truthful you in your marketing. And if that wasn’t enough to drive the point home, they’ve even brought onto the show a special guest.Commit to playing the long game by telling the truth in your marketing. Sure it could pay off in the short term and help you pick up a client here and there. But by lying about your numbers and not showing the ‘real you’, you’ll shoot yourself in the foot, and it’ll come back to bite you in the future.For more free training & material, download our free "client bundle" here: www.TrafficAndFunnels.com/GIFTBe sure to Like Us on Facebook™ and join the conversation on the Traffic & Funnels™ Fa

To put it bluntly...The answer to your problems isn’t in more traffic.When it comes to generating traffic at scale, there’s no one who does it better than Chris. He’s proved it time and time again by creating multiple 7 figures in paid traffic. He says “knowing the mechanics of paid traffic is one thing but understanding the strategy behind it is most important”.Show Highlights:-Three things you need to see major success in your business (2:00)-Which lead generation strategies get the best results? (4:00)-What you need to know about the future of paid ads (7:20)-The biggest mistakes both newbies and advanced marketers make when it comes to generating traffic (8:20)Before you think about generating more traffic, consider this…You need to have a process in place for nurturing and building a relationship with your prospects. A systematic way of taking cold traffic on a personal journey then eventually turning them into loyal, long term buyers.And the way the guys do this is rather unique as you’ll find out today

Lead generation is one of the biggest challenges most business owners face today. If they aren’t making the sales they want, they instantly assume it’s because they don’t have enough traffic.To put it bluntly...The answer to your problems isn’t in more traffic.When it comes to generating traffic at scale, there’s no one who does it better than Chris. He’s proved it time and time again by creating multiple 7 figures in paid traffic. He says “knowing the mechanics of paid traffic is one thing but understanding the strategy behind it is most important”.Show Highlights:-Three things you need to see major success in your business (2:00)-Which lead generation strategies get the best results? (4:00)-What you need to know about the future of paid ads (7:20)-The biggest mistakes both newbies and advanced marketers make when it comes to generating traffic (8:20)Before you think about generating more traffic, consider this…You need to have a process in place for nurturing and building a relationship with your prospects.

Being a business owner brings with it a lot of questions, such as whether to use cash or credit to invest in growing.There’s no right or wrong answer; it comes down to what’s best for you and your business. However, you should understand the benefits and possible drawbacks of paying using credit versus cash.In today’s short, off the cuff Traffic and Funnels ™ episode, Chris and Taylor talk about how these two forms of wealth can affect your ability to make positive investments into success.For more free training & material, download our free "client bundle" here: http://www.TrafficAndFunnels.com/GIFTBe sure to Like Us on Facebook™ and join the conversation on the Traffic & Funnels™ Facebook Group:https://www.facebook.com/trafficandfunnels/ See acast.com/privacy for privacy and opt-out information.

How many times have you been pressured into doing something you don’t want to do and enjoyed the process or outcome? More than likely never because it goes against your natural instinct.Sales is the lifeblood of any business but do not mistake it with ‘selling’.They’re polar opposites as you’re going to find out in today’s packed episode. Chris and Taylor hold different beliefs than most when it comes to selling and gaining the trust of their prospects.Show Highlights:Two key factors to gain a prospect’s trust in you and your service (3:00)The biggest secret when it comes to’ selling.’ HINT: It’s not even a secret (3:20)Five main reasons why you can’t close deals (6:00)Push and PullIn any situation in life, you’ve got two choices when deciding what you want to do. You can either be ‘pushed’ into doing something you don’t want to do. Or you can be intrinsically ‘pulled’ towards something that sings to you like a sweet melody.When it comes to selling, most people try and ‘push’ their prospects and manipulate th

In today’s episode, Chris and Taylor talk about ‘swimming to the deep waters’ and doing what your competition aren’t willing to do.It’s crazy to see how many new, so called ‘experts’ there are popping up every single day. It only takes a quick scan through your newsfeed to see the thousands of Facebook Ad Consultants proclaiming their expertise.Today, the guys share with you how to separate yourself from your competition by pushing your business to places your competition isn’t willing to go.For more free training & material, download our free "client bundle" here: https://www.TrafficAndFunnels.com/GIFTBe sure to Like us on Facebook and join the conversation in the Traffic & Funnels Facebook Group:https://www.facebook.com/trafficandfunnels See acast.com/privacy for privacy and opt-out information.

Ever feel like your goals are just too big to accomplish? Or bad luck always seems to loom over you like a black storm cloud? Or maybe you just didn’t ‘want it’ bad enough?These are just some of the thoughts you might be experiencing right now that leave you clueless as to why your business isn’t growing.In today’s show, Chris and Taylor share with you why thinking big is a load of BS.Stuck for time? Here are the highlights:The mental roadblock that stops most entrepreneurs from scaling their business using paid traffic (2:00)The difference between maximal growth and optimal growth (5:30)How to live a healthy life and not be dominated by your goals (7:00)The ‘Automatic Achievement’ morning formula that will help you win the day. (11:45)Big IdeasMany entrepreneurs have such huge ideas of how to market their business yet they lack the fundamental understanding of looking at incremental parts of their business. One of the reasons Chris and Taylor have managed to scale up so fast is because they look at

You’ve probably heard from lot’s of people that in order to grow a successful business and have an impact on social media, you have to ‘be everywhere’. However the Smartest Guys In Marketing believe otherwise as you’ll find out in today’s show.What You’ll Learn:The quickest way to burn out in your business and how to avoid itHow to nurture and grow unbreakable relationship with your leadsThe solution that will solve all of your roller coaster income troublesWhy you should never follow the strategy of a $100 million businessIs a banged out Minivan faster than a Tesla Supercar? The answer may surprise you.Who’s Got The Time Anyway?In reality, who really has the time to be everywhere on social media? There simply isn’t enough time. The best way to be seen as the expert in your market and grow your business is to dominate one or two platforms. Chris and Taylor’s business weapons of choice have been Facebook and Email.FocusOnce you know where your audience hangs out, focus on mastering that platform and build mean

Are you trying to dot all the ‘i’s’ and cross all the ‘T’s’ when it comes to launching a new service in your business?Waiting for everything to be perfect before you launch is one of the biggest mistakes most people make. It’s what keeps them stuck in the mud and never seeing the progress they want.In today’s mini episode, Chris and Taylor share with you their thoughts on perfectionism, why speed to market is essential and a stupid funnel mistake that could cost you thousands in lost revenue.For more free training & material, download our free "client bundle" here: https://www.TrafficAndFunnels.com/GIFTBe sure to Like Us on Facebook and join the conversation on the Traffic & Funnels Facebook Group:https://www.facebook.com/trafficandfunnels See acast.com/privacy for privacy and opt-out information.

Entrepreneurs and Business Owners assume the more choices they offer, the more likely customers will invest in their product or services - and this couldn’t be further from the truth.On today’s show, the guys shed some light on why you should be focusing on simplicity and clarity rather than adding more to what you’re already offering.The ‘Why More Is Better’ ScamIt’s a blatant lie that everyone’s falling for and it’s costing you a lot of your hard earned money and valuable time.Show Highlights:The reason why having multiple offers in your business is actually costing you money 2:40Why people overcompensates their offers with ‘weak’ bonuses 5:00Something that’s possibly more important than your ‘to do’ list 7:00One thing people will pay huge amounts of money for (and it’s not more information) 9:20FocusChris and Taylor are of the strong belief that there’s only a handful of activities in your business that you should be focussing on that actually work. Trying to be everything to everyone - becoming the ‘jack

How many times have you heard from marketing ‘gurus’ and so called experts that the best way to build a successful and profitable business is to have multiple products at multiple price ranges?On the surface it seems logical but having more products creates even more problems than you could ever imagine.And the sad fact is, 95% of entrepreneurs get brainwashed by this massive scam!In today’s show, Chris and Taylor share with you why using the ascension model in your business is costing you tremendous amounts of time and money. If you’re not familiar with the ascension model, let me get you up to speed…Essentially, it’s the process of moving your customers from lower cost, less profitable products to higher cost, more profitable ones.Strapped for time? Here’s some of the show highlights:Why using the ascension model is the longest and most painful way to the revenue you want. 2:00The reason your business never seems to really ‘take off’ the proverbial business runway (and why others are soaring into the strato

In this pilot episode, Chris Evans and Taylor Welch aka ‘The Smartest Guys in Marketing’ tell you a bit about themselves and what they’ve got in store over the coming episodes.Chris and Taylor are the founders of Traffic and Funnels™, a digital marketing consultancy helping you get paid clients from cold traffic on a daily basis.In a nutshell, this podcast is for entrepreneurs who want to make serious money from their business without working even harder.Some of the snippets the guys share with you include:Why using the ascension model in your business is costing you tremendous amounts of money and time.The reason why you don’t need more traffic (and what you need to do instead)How the Gary Vaynerchuk ‘be everywhere do everything’ mentality could be killing your business.If you want to learn more about traffic, funnels, sales, conversions and marketing ‘coolness’, you’re going to want to hit that subscribe button. Episodes post every week. Check out their website for news and updates at https://www.trafficand

The Journey to a 7 Figure ConsultantMany small business owners today dream of hitting the elusive 7 figure mark. That means you need to generate an average of $20k per week in sales. Some businesses take many years to reach this goal because they don’t have the foundations in place to scale quickly and effectively.In today’s podcast, Chris and Taylor share with you their story as well as giving you, the lucky listener the three key components to creating and scaling a 7 figure consulting business.Here’s some of the topics covered:The number one key component to building a seven figure business (6:10)Three foundations that must be in place to successfully scale your business and hit your revenue goals (9:00)The true cost of undercharging for your services (15:50)And much, much moreFor more free training & material, download our free "client bundle" here: http://wwwtrafficandfunnels.com/GIFTEnjoy! See acast.com/privacy for privacy and opt-out information.