Women Sellers Podcast

Today's episode wrapped up  Season 1 of the Women Sellers Podcast. Quarter 4 is coming up, which is the busiest time for eCommerce sales because there will be more traffic.  I will share some reflections from Q1-Q3 and what I will be introducing in the next season. I also talked about how to stay organized and having a routine by writing in a physical planner.  Now is the best time to get started! Don't miss out on opportunities to start your own business today.  Download my FREE cheat sheet on how to get started on Amazon using the AliTrage way: www.womensellers.com/great

I often receive questions from listeners about how to price Amazon products, so I thought I'd take a few moments to record an episode to walk you through my approach to developing an Amazon pricing strategy. It's important to know the average price of products that are already on Amazon. That gives you a good baseline to know what people are actually purchasing at high quantities and what is possible when it comes to your products. I'm also going to tell you some ways you can test out products so you don't have to spend lots of money buying something that isn't going to work. It's all on this episode. Yes, there are still plenty of opportunities to build a business on Amazon. I hear it all the time, people who say to me that they are concerned about trying to sell products on Amazon because so many people are doing it. The truth is that there are still plenty of opportunities for you or anyone else to start a business that sells products using the Amazon platform. There are so many small niches, you might thi

We all know what it's like to try something new. It's scary and risky and unsettling. But if we are going to succeed we have to do new things even though we don't feel comfortable with them. This week I had the opportunity to help my son learn how to eat some new foods. It wasn't easy at all. He didn't want to eat the new things we were trying to feed him and it became frustrating at times. But I had to learn patience and get creative, which is the same thing we have to do with our businesses if they are going to succeed. In this episode, I describe how I do product research so that you won't have to feel so afraid and unsettled as you try to find products you can sell on Amazon. I hope you will take the time to listen. When considering a product, don't try to sell one where the existing products all have over 100 reviews. I received an email this week from a listener who wanted some details about how I do product research. He was asking a question related to my comments about the number of reviews existing p

Placing ads on Facebook is not something many sellers have tried yet, simply because the learning curve can be overwhelming. But Facebook is a platform we really need to learn how to use effectively for product ads. Why? Because Facebook currently has over 2.1 billion active users per month and the ads platform enables you to get your product or topic in front of the exact people who you're trying to reach. On this episode, I talk about the power of placing ads on Facebook, how you can use the Facebook Ads platform to find your best audience, and why linking directly to your product is not always the best approach.   How can you run your Amazon business effectively when life keeps interrupting?   This week my son was not feeling well. Not only was he teething, he also had some kind of cold. It's hard when little ones are as young as my son is. They can't tell you what's wrong. Add that on top of trying to stay on track in the business and you can guess what kind of week I've had. But I'm learning no

As stay-at-home moms we are doing what matters to us, building our homes, running our households, and nurturing our kids. But we also want to contribute to the household in financial ways, which is why I'm here to help you learn how to sell your own products on Amazon. One of the important ways you can gain the proof that your product is worth purchasing is to get Amazon reviews - testimonials from real people who have purchased your products that tell others how good it is and how it has benefitted them. On this episode, I want to tell you 3 ways I've discovered that will help you get reviews - and these are ways that Amazon allows and even encourages. Make sure you listen to get these 3 great tips. Do you understand the benefits of getting good product reviews? How do you decide if you're going to go to a new restaurant in town, or buy a ticket to a new movie? Many times we make those decisions based on the recommendation of someone we trust - a friend or a family member. Amazon reviews are the same thing -

Amazon optimization is a very important part of ensuring your products can be found and that once they are found, they are appealing to those who are interested in it. It's not a complicated process but you certainly need to know what you're doing. I've learned the hard way what works and what doesn't and have even done some experiments of my own to determine best practices and on this episode, I share those tips with you. Is your product a needle in the Amazon haystack? Optimization of your listing makes the difference? If you've spent any time at all on the Amazon platform you know that thousands of results can be returned when an Amazon shopper submits a search. Say they are searching for "fish oil." There will be more product options than they can handle. What if you were selling fish oil on Amazon and your product was buried on page 12 of those results? Very few shoppers would even find your product, much less buy it. Is there a way to optimize your Amazon product listing to rank higher in search? Yes, t

Last episode, we talked about how to source your products on AliExpress and how I prefer this method. Today, we will go over how to create an Amazon listing from scratch! A good listing helps to convert buyers to actually hit the "add to cart" button. It's important to have an optimized listing. A lot of people stress over this step because it can be daunting and tedious, but I will show you how to do it (stress-free).   Listen to my interview on EoFire here! Join Facebook Group Download AliTrage Cheat Sheet UPC Codes   As always, keep on pushing forward because I've got your back!

Once you've found your "perfect product," the next step is to source it. In today's chat, I talked about where to source your product. There are many different places to buy products to sell on Amazon, but I prefer AliExpress. It's a quick and inexpensive way to validate your product before you go into actually private labeling it. I also talked about how many units you should order for your test batch and how to find good bulk listings, so you can get good deals from your purchase. Find out all of this and much more on this episode! Mother's Day Facebook Post 4 Steps Alitrage Guide Sourcing options: AliExpress Alibaba Canton Fair ThomasNet.com DHgate Anna Hill's interview: Sourcing in India  

In this episode, talked about how to avoid having a "Floppy Product." I went into detail about the metrics I used to finding good Alitrage products. I also did an update on how our business did on Prime Day. We sold 2x more than normal  Alitrage- FREE 4 step guide  Product Research Tools: Jungle Scout Scope by Seller Labs  Bootstrap Boutique- Megan loftin  Megan's interview on Women Sellers Podcast As always, keep on pushing forward because I've got your back!  

In this episode, I talk about how to leverage Instagram for building your brand. I've just started using it and already seeing the momentum, so I'm really excited to see where it will go. The key to being successful on Instagram, just like everything else in business, is the 3 C's: Content, Consistency and Creativity. I also talk about my plan for expanding to the UK marketplace.

Christine has been selling on Amazon since 2011. She's a busy entrepreneur and mom of 4 boys. Her first unique product was in the baby category, it was locally made, so she was able to make her products quicker. Christine works with bloggers to get the word out about her products. She talks to us today about her launch process and lots of tips to get ideas for unique products. We also chat about how to prepare for quarter 4. Lots of golden nuggets here, you don't want to miss out!

I met Jennifer 5 months ago on the Women Sellers Facebook group. Jennifer started her Amazon business as a side hustle. With 3 kiddos and a full-time job as the VP of sales at a large printing company, she still managed to successfully launched products on Amazon during her spare time. Today, we talked about some strategies, tips, and nuggets for getting past the initial fear of starting your own business. We also talked about how Jennifer was my first student, how teaching opened so many doors for me and how it helped me in my business. http://api.refundxray.com/Reports/LostInventory How go get reimbursement for your lost or damaged inventory www.JungleScout.com- Amazon Product Research Tool   www.sellerlabs.com/scope- Amazon Keywords Tool

Megan works a day job in a highly regulated industry...and that's all she has to say about that!  Despite being happy in her job, Megan always felt an urge to create a business on the side, something that was all her own. Megan found out about Amazon FBA through Steve Chou and Scott Voelker, and quickly began working on finding a product to sell on Amazon.  Megan chronicles all her ups and downs at her YouTube channel, The Bootstrap Boutique. https://www.youtube.com/thebootstrapboutique

Jennifer and her husband, Ryan, sell products on Amazon and through their Shopify stores. Additionally, they own a creative agency that specializes in brand identity and website design. She has more than 10 years of experience in marketing and communications, having managed marketing departments in the financial, nonprofit and association industries. Jen and Ryan live in Austin, TX with their son and two dogs, with big plans to move to the country and build a homestead jennifer@quicksandcreative.com Jennifer's Shopify Stores www.babylevco.com www.jamesonbeardco.com

There are many challenges of becoming a parent and having a business. Today's chat is just me talking about my struggles when I first got started on Amazon. I mentioned how Prime day sort of ruined us in the beginning. It's now that time again, planning for Amazon's Prime Day. Kind of a bittersweet moment, but I'm here to share with you what we plan to do in order to prepare for this big promotional day. Enjoy! www.womensellers.com

Karon Thackston is President of Marketing Words, a full-service copywriting & content agency that helps businesses convert better, rank higher and sell more. Since 1999, she has created several products including the popular e-courses "Ecommerce Copywriting," and "Amazon Advantage: Product Listing Strategies" and others. Her company has contributed to the search engine and sales success of organizations including Gorton's Seafood, American Boating Association, Entertainment.com and over 1,100 Amazon sellers, large and small. Karon is a speaker at Internet Retailer, Search Marketing Expo and Internet Summit, and she always draws big crowds. Let's dive right in. Amazon Advantage eBook  Amazon Product Description Copywriting Marketing Words Blog

Anna recently traveled to India to find printed cotton for home textiles for her private label business. She faced many obstacles before deciding to hop on a plane to India and meet with makers and facilities. Anna is a CPA and online seller. She has a free Facebook group that provides accounting support for e-commerce sellers. She's here today to talk to us about sourcing responsibilities and eventually by providing sustainable jobs to women who are less fortunate.  Anna's Accounting Facebook Group: https://www.facebook.com/groups/accountingwewillgo/  

Michelle creates and sell planners on Amazon using CreateSpace.com, a self-publishing website. She started with a blog writing about her mommy life. Then, she transitioned into Amazon in 2016. Her motivation was to stay home with her children. She also sells on Etsy and she's been a blogger since 2011. Today, she's going to be walking us through her journey as a women seller.   - https://www.facebook.com/AugimeriDesigns/ -ByRegina.com

Once a month, I will have my husband, Uy Hoang, come on the show to talk about a "behind the scene" topic of our Amazon business. We have been tag-teaming since day 1 on this business venture. While I enjoy finding new products, sourcing and launches, he takes care of the business logistics, such as book-keeping, managing hijackers and much more. All of these "unsexy" aspects that keeps our business operating smoothly. Today, we will talk about applying for trademark to product your brand from hijackers. If you're listening to this episode on April 2017, Amazon US has announced that they will not accept products to be brand registered unless they are already registered as a trademark.  Interview Questions: What are hijackers and how is a listing hijacked? What can we do to prevent hijackers? Since Amazon updated their brand registry requirement, that in order to be registered, your brand needs to be trademarked. How do you register for a trademark? How long should we expect before we are officially trad

Misty Mitchell. Misty had been a hobby seller on Ebay since 1988. She started working on real estate after she got laid off. She learned private labeling from her new boss, who had been a distributor of a large brand company. Fast forward years later, she was able to sell multiple Amazon businesses at a high of 3 million between all of her platforms!