Critical Mass Radio Show

Anais Tangie, Founder of Special Eats OC talks with host Ric Franzi about the challenges she's facing during the start-up of her new business focusing on "Nutritious-Delicious" food that heals and nourishes your body.

Wendy Coticcha, Owner of Certa Pro Painter franchise shares her tale of how a married executive couple made the transition to purchasing and operating a painting contracting firm serving the Saddleback Valley. Lisa Trachtman, President of Strategy Media, Inc. discusses her efforts to redefine her business after many years of success to enable the firm to grow again from a healthy foundation following the sub-prime meltdown.

Host Ric Franzi, Critical Mass for Business provides a review for the highly successful and well attended Executive Conference held on August 11th.  The Conference drew over 70 Orange County Business Owners and Executives.  Doug Gfeller hosted a panel discussion which provided insights dealing with "Structuring Companies for Growth in Today's Environment".

Host Ric Franzi, Critical Mass for Business discusses the most recent Orange County Index survey results with Paul Roberts, Owner of www.octalkradio.net.  The Q3 2010 Survey was officially released during the August 11th Executive Conference hosted by Ric Franzi and Doug Gfeller to an audience of 70+ Orange County Executives and Business Owners.

Michael Stark, one of the pioneers of internet marketing and President of postyourproperty.com talks with host Ric Franzi about his site wwww.postyourproperty.com became a highly trafficked site for home sellers.  He also discusses the importance of the successful entrepreneur's need to continously evolve their business to respond to the changing market dynamics.

Tony Lopez, General Manager and SVP of Carefusion's Respiratory Division talks with host Ric Franzi about his book series on executive leadership.  Tony has published three books with a just released fourth book hitting the bookstores.  Tony's books are practical guides written to help business executives and owners focus on foundational elements of effective leadership. Kim Shepherd, President of Decision ToolBox discusses the inspiration for her first, soon-to-be-published book and the common mistakes business owners make when hiring new employees.  Kim is recognized as a "thought leader" by HR organizations worldwide.

Mirna Bard, Owner of NuReach Global talks with host Doug Gfeller about how important it is for business owners and executives to have an internet marketing strategy before embarking on a social media campaign.  They also discuss the need to link your internet marketing strategy to the corporate growth strategy. Wade Slome, Owner of Sidoxia Capital Management discusses his book "How I Managed $20 Billion by the Age 32".  Doug and Wade talk about Wade's inspiration for writing the book and how he has differentiated himself in the investment field.

Bill Ellermeyer, Owner of Ellermeyer Connect talks with host Doug Gfeller about his strategy of creating multiple revenue streams for entrepreneurs and how this can help reduce some of the inherent business risks organizations face, enabling them to open up additional revenue and profit opportunities. Sheevaun Moran, Owner of sheevaunmoran.com discusses her unique perceptions with Doug during a thoughtful discusson on how the natural energy that exists in the world can be harnessed by executives to improve their business performance and the bottom-line.

The last Tuesday of every month is "Coaching Hour" on Critical Mass: The Radio Show. Listen as Master Certified Coach Doug Gfeller takes questions and gives his "Coaching Perspective" on some typical challenges which all businesses face today.

Darin Gibson, Owner of Burnham Gibson Financial Group, Inc. talks with host Ric Franzi about how he's succeeded in building a financial services firm serving Orange County from the ground up.  He also discusses how his firm's role of providing innovative, practical financial programs has been tested by the volatile investment landscape. Theo Rokos, President of GreenJobInterview.com talks about the benefits of their cutting-edge, virtual interview process.  Ric and Theo talk about the impact of being a green industry firm and how GreenJobInterview.com helps companies like WalMart save money and gain CO2 credits by conducting live interviews using their leading-edge technology.

Karla Dennis, Owner of Cohesive Tax Strategies, is positioned as "America's Tax Diva".  She shares with host Ric Franzi the implications of the latest tax laws for business owners and executives.  Karla also discusses the common mistakes made during succession planning as it relates to tax planning. Dave Wilk, Executive Director of Goals, a non-profit that has been providing local, underprivileged children in Anaheim with sports, activities, and transportation since 1994.  Dave gives a sneak preview into their new complex scheduled to open in late July.

Luke Mysse, Owner of Crossgrain, a business-minded design firm which helps service-based companies generate revenue.  Luke shares his expereince building his graphic design firm at a young age and his recent efforts to expand his marketing through public speaking and social media with host Ric Franzi.

Jimmy Cleland, Owner of Blizzard Beer Systems talks with host Doug Gfeller about his state-of-the-art beer delivery systems that can increase profits by 30% through the elimination of "warm beer foam".  Jimmy shares his plan for creating demand for his patented systems and growing his firm. Christina Hernandez, Owner of Attorney Assisted shares her experience in building a successful, family business based on her passion to help people navigate and prepare various types of documents for any routine legal matter.

          Kevin Landry, CEO of New Horizons Computer Learning Center, discusses the effects the economy has had on the training industry.  As a learning solutions provider for many of the industry's top vendors, Kevin is well posied to share the steps they have taken to capitalize on state and federal spending initiatives. Keri Gee Semmelman, is an expert in public relations and public speaking.  Keri Gee is owner of Pridea, whose focus is to help business executives create and deliver PR strategies and public speaking support to enable them to reach their highest potential.  Keri Gee shares her experiences and lessons learned during this fast paced interview.

Roy Van Broekhuizen, Founder of Laga Designs talks with host Ric Franzi discusses the firm he and his wife started to help the tsunami survivors of Indonesia rebuild their home and lives.  By their efforts, a tsunami survivor and talented artisan trains eager Acehnese women to make the handbags that represent hope for the future. Alex Baiedi, Founder of The Wogger speaks about his inspiration for The Wogger, his first product for hands-free per walking.  Alex will share his motivation and the upcoming product launch experience.

Ryan Rieches of Rieches Baird talks with host Ric Franzi about how a buiness can gain better performance through focusing on the area of thier services or products that have the highest market differentiation and perceived value. Stuart Paskow and Michelle Cohen, co-owners of Mitch-Stuart Inc, discuss how using incentive travel products and programs can help both non-profit organizations and for-profit firms reach their strategic goals-whether those goals are fund raising or incentive tools for employee recognition or to retain existing or encouraging new customer growth.

Ed Bray, Director of Compliance with Burnham Benefits talks with host Doug Gfeller about what the new healthcare reform act will mean for business owners and how they will have to adapt their decision making to respond to the changes mandated by the new law.

Norman Wolfe, President Quantum Leaders talks with host Ric Franzi about the inspiration, process and final product of Norman's decision to write "The Living Organization: the Physics and Spirit of Business".  Norman wrote this book to help business leaders connect with their people at a deeper more meaningful level.

Doug Gfeller Master Certified Coach (MCC) discusses the latest trends in the area of Executive Coaching.

Nomi Channapragada, Founder and Owner of One Stop Beauty talks with host Ric Franzi about her experience in starting and building her 3-store beauty supply and salons in Huntington Beach, CA.