Helping Sells Radio

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 229:57:59
  • Mais informações

Informações:

Sinopse

In the software business, Selling Doesn't Help. Helping Sells. Helping Sells Radio is a podcast about helping customers discover, adopt, and thrive using your software. Co-hosts Bill Cushard and Sarah E. Brown will talk to experts about helping sells in software adoption, customer success, sales, marketing, customer training, and more. Subscribe and listen to get insider tips for leveraging "strategic generosity" to grow your software business. Brought to you by ServiceRocket Media.

Episódios

  • Episode 55: Greg Warner Helped a Customer See His Grandkids for the First Time in Months

    25/10/2017 Duração: 35min

    Greg Warner, Senior Technical Consultant at ServiceRocket, joins Helping Sells Radio to discuss how he helps customers avoid hurting themselves in their software projects. Or as Greg puts it, "Stopping them from running down the hallway with scissors." Greg also talks about how he helped a manager see his grandkids for the first time in months by helping him set up his work processes in Jira. Now that's an outcome. Subscribe at helpingsells.substack.com

  • Episode 54: Irit Eizips of CSMPractice says Customer Success is a Two-Way Street

    10/10/2017 Duração: 29min

    Irit Eizips of CSMPractice explains that customer success is a two-way street between the customer success manager and the client. Both are accountable for achieving desired outcomes sought by the client.  Subscribe at helpingsells.substack.com

  • Episode 53: Nicolle Paradise of ADP Has a New Name for Customer Experience

    26/09/2017 Duração: 29min

    In our latest episode of Helping Sells Radio, Nicolle Paradise, Senior Director of Client Experience at ADP explains how she uses data and customer feedback to help guide how ADP deals with customers. Nicolle is a "big fan" of looking at customer data to discover how they're really feeling about her products and company. She combines what customers tell her with what the data to get a holistic view of the customers. Subscribe at helpingsells.substack.com

  • Episode 52: Dave Blake of ClientSuccess On Delivering Customer Success In Between Onboarding And Renewals

    13/09/2017 Duração: 26min

    According to ClientSuccess CEO Dave Blake, most customer success teams were focused on tactical activities like onboarding and renewals. But what about the in-between? In this episode, Blake shares how companies who want to drive value and successful outcomes with their customers can do so by working on the entire customer lifecycle. Subscribe at helpingsells.substack.com

  • Episode 51: Marcus Sheridan's Multi-Million Dollar Sales Secret: Answering Customers' Questions

    30/08/2017 Duração: 37min

    Marcus Sheridan joins Helping Sells Radio to discuss his book They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, which is a call for entrepreneurs, marketing and sales professionals to answer customer questions as a means for helping customers, building trust, and driving sales. It is a simple approach that most of your competitors would not dare dream of implementing.  Subscribe at helpingsells.substack.com

  • Episode 50: Adam O'Donnell of Successly Live Shares What He Learned From 200+ Customer Success Interviews

    16/08/2017 Duração: 28min

    Adam O'Donnell, co-founder and CEO of Successly Live, joins Helping Sell Radio to share what he learned from interviewing more than 200 customer success leaders. Adam and his team discovered some surprising insights about how many teams are using CS platforms (hint: it's way less than you probably think), the maturity of the CS industry, the most common reasons CS initiatives fail, and more. Subscribe at helpingsells.substack.com

  • Episode 49: Nichole Elizabeth Demeré Says PMs and CSMs Must Align On Customer Journeys

    01/08/2017 Duração: 23min

    Nichole Elizabeth DeMeré is a SaaS Consultant and Customer Success Evangelist, who takes startups from problem/solution fit to product/market fit, all the way through growth marketing and scalable customer development. We invited Nichole on the show to talk about why product managers should include customer success milestones in user flows and how product management can work better with Customer Success and use Customer Success milestones to help customers achieve their own journey.  Subscribe at helpingsells.substack.com

  • Episode 48: Emilia D'Anzica of WalkMe is Back to Tell CSMs to Lead Customers to Success

    19/07/2017 Duração: 28min

    Emilia D'Anzica, VP of Customer Engagement at WalkMe, has returned to Helping Sells Radio to talk about what to do when customers want to take an approach that customer success managers know will not lead to success, and how to educate customers on why they should take a different approach. In other words, Emilia wants CSMs to lead customers to success. Subscribe at helpingsells.substack.com

  • Episode 47: Chris Doell of Cisco On Selecting Vendors Based On How They Help Post-Sale

    05/07/2017 Duração: 31min

    In this episode of Helping Sells Radio, Chris Doell, VP of Customer Success for the cloud security division of Cisco, talks about the importance of evaluating software vendors on four post-sales criteria in addition to price, features, benefits, and product fit, which most software buyers already focus on. Doell says these four criteria are hardly ever in RFPs that he receives from buyers, but you can bet they are in all of the RFPs that he sends to vendors. We dive into these four criteria with Doell to help you improve how you evaluate software companies.  Subscribe at helpingsells.substack.com

  • Episode 46: Open Source Software Leaders Share Lessons For Running Global, Scalable Customer Education Businesses

    28/06/2017 Duração: 34min

    In this special episode of Helping Sells Radio, a panel of customer education executives at open source software companies share how to run customer education as profit-and-loss-focused businesses at global scale. Panelists include Cloudera Vice President of Customer Success Sarah Sproehnle, MuleSoft Head of Education and Certification Richard Huie-Buickius, and Couchbase Vice President of Learning and Strategic Development Peter Childers. This panel was recorded at the Business of Customer Education Conference (BOCE), which was co-located at the Gainsight Pulse Customer Success Conference in May 2017. Subscribe at helpingsells.substack.com

  • Episode 45: Dave Derington and Jesse Miller Discuss Linking Customer Training to NPS, CSAT, Product Adoption And Sales

    22/06/2017 Duração: 38min

    In this special episode of Helping Sells Radio, Gainsight Head of Training Dave Derington and ServiceRocket Learning Platform Product Manager Jesse Miller tackle an issue that befuddles most customer education teams: how to link customer education activity with business results. They clarify the process for answering the question, "What impact did customer education have on customer satisfaction, NPS, product adoption, renewal rates, and even product sales?" Answering these questions can turn customer education leaders into rock stars in their companies because they have the potential to turn education from overhead to a profit center that contributes directly to company growth. This talk was recorded at the Business of Customer Education Conference (BOCE), which was co-located at the Gainsight Pulse Customer Success Conference in May 2017. Subscribe at helpingsells.substack.com

  • Episode 44: Atlassian's Sherry Quinn On Scaling And Repurposing Your Customer Training

    21/06/2017 Duração: 32min

    In this special episode of Helping Sells Radio, Atlassian's Director of Training Sherry Quinn shares how to scale customer training and address different customers' needs by starting with a core curriculum and repurposing it into multiple formats. This is a recording of her talk at the Business of Customer Education Conference (BOCE), which was co-located at the Gainsight Pulse Customer Success Conference in May 2017. Subscribe at helpingsells.substack.com

  • Episode 43: Workplace By Facebook's Monica Adractas on How Customer Education Should Meet Customers Where They Are

    20/06/2017 Duração: 35min

    In this special episode of Helping Sells Radio, Director of Workplace by Facebook for the Americas Monica Adractas gives a talk about how Facebook thinks about educating employees of enterprise customers, many of whom do not have email and do not sit at desks. Deskless workers interact with colleagues at work primarily through an app in their mobile phone, which requires a whole new way of thinking about educating customers at scale. This is a recording of her talk at the Business of Customer Education Conference (BOCE), which was co-located at the Gainsight Pulse Customer Success Conference in May 2017. Subscribe at helpingsells.substack.com

  • Episode 42: ServiceRocket Founder And CEO Rob Castaneda on How Customer Education Sets Up Customers for Success

    20/06/2017 Duração: 31min

    In this special episode of Helping Sells Radio, ServiceRocket Founder and CEO Rob Castaneda gives a talk at the 2017 Business of Customer Education Conference (BOCE) about how to use eduction to proactively help customers. ServiceRocket co-located its BOCE Conference at the Gainsight Pulse Customer Success Conference as a track dedicated to helping software professionals help their customers learn their software and achieve business outcomes.  Subscribe at helpingsells.substack.com

  • Episode 41: Kia Puhm Wants You To End The Product-Sales-Customer Success-Support Tug Of War

    06/06/2017 Duração: 24min

    In this episode of Helping Sells Radio we're joined by post-sales expert Kia Puhm. Kia is an entrepreneurial executive who has held chief positions in customer success, services, account management and support at companies such as: Oracle, Eloqua, Day Software (Adobe), Intelex Technologies, and Blueprint Software Systems. Kia has pioneered the art of customer experience by leading businesses through the transition to customer-centric organizations. Kia explains how to end the product-sales-customer success-support tug of war. Subscribe at helpingsells.substack.com

  • Episode 40: Stratejos CEO Scott Middleton: The Chat Bot Knows Who Your Best Project Performers Are

    23/05/2017 Duração: 25min

    On this episode of Helping Sells Radio, Stratejos Founder and CEO Scott Middleton talks to us about how artificial intelligence (AI) is already changing project management. Chat bots are so smart, they can understand project performance and even tell who the highest performing people on the project team are. Subscribe at helpingsells.substack.com

  • Episode 39: Rachel Orston of UserIQ Just Hired a Customer Growth Architect and You Should Too

    10/05/2017 Duração: 23min

    On this episode of Helping Sells Radio, Rachel Orston, CEO of UserIQ talks about a new role she has hired called customer growth architect. She explains that even though a customer architect is about customers success, it is not a customer success role. We found this interesting and dug into the purpose of this role and how it will be measured....right down to the metrics.  Subscribe at helpingsells.substack.com

  • Episode 38: Donna Weber Says You Can't Scale Customer Success Without Customer Education

    26/04/2017 Duração: 23min

      Donna Weber, Principal at Springboard Solutions Consulting, joined the show to talk about the need to align customer education to customer because because no matter what you call it, customer success is about the entire post sales customer experience. That includes training.     Subscribe at helpingsells.substack.com

  • Episode 37: Bluecore VP of Customer Success Chad Horenfeldt On Hacking Customer Success

    12/04/2017 Duração: 25min

    Chad Horenfeldt is a Customer Experience and Customer Success executive with 15+ years experience developing Customer Success teams with companies of all sizes. At Bluecore, he serves as Vice President of Customer Success and manages a CS team of CSMs, client onboarding, Support, technical services and education. Chad joined the show to discuss specific tips for hacking Customer Success at your own company. Subscribe at helpingsells.substack.com

  • Episode 36: Ed Powers On Applying Neuroscience in the Customer Journey

    29/03/2017 Duração: 22min

    Ed Powers has been a practicing Customer Success consultant and community organizer for the past several years in Colorado and recently became Vice President of Customer Success at simPRO, an Australian company making business management software for trade contractors. Ed joined the show to discuss the psychology of Customer Success, applying neuroscience in the customer journey, what matters most to Customer Success leaders and practitioners in 2017, and building a Customer Success community based around learning and helping outside Silicon Valley. Subscribe at helpingsells.substack.com

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