Jon Rognerud Podcast

Learn More: https://chaosmap.com/book-me OpenAI is projecting up to $100 billion in ad revenue by 2030, and it's not just hype. This video breaks down what conversational advertising means for marketers, agencies, and consultants. And, why intent-layer marketing is the next major shift, and exactly what smart operators should be doing right now to get ahead of it. #openai #chatgpt #advertising #google #2026

HELLO! Los Angeles makes better entrepreneurs than San Francisco! There are a few reasons why, which I outline in this (non-rant) broadcast episode.  Like and share if you agree! #losangeles #sanfrancisco #entrepreneurs #entrepreneurship  Get vidIQ to grow your channel faster!

Learn more at https://clientconversionacademy.com/newsletter Are you a coach, consultants, therapist, speaker, author? Then you must listen to this to get clear on why you are underpaid. There are a few key distinctions I've learned over many years in this business. Thanks for listening, - Jon P.S. I have many videos on the topic of business for coaches and consultants on https://youtube.com/jonrognerud

Most Facebook advertisers we help think it's the algorithm that's failing them. Or wait... is it the ad creative? The message maybe? AND... why is it so expensive to advertise on Facebook? It must be Facebook charging me for its algorithm messing them up, they say. Watch the video and learn what is the most likely culprit and how to fix it. Watch this video on "Offers" - https://youtu.be/WEQ3TkUkbm8 

In this broadcast, I'm sharing what to say when offering assistance to close the high ticket sale. This, along with a specific script to use, perfect for those offering services. This is all about the right mindset psychology so you can learn how to sell more effectively using these business tips. These sales techniques are simple, yet effective. #consulting #coaching #highticket #sales #businessgrowth 

Learn how to sell high ticket programs with consistency. In this broadcast, I'm sharing some simple yet powerful sales techniques for coaches, consultants, agencies and experts that you can use to improve your sales close results. Learn how to sell more effectively with these business insights, drawing inspiration from proven strategies. Let me know if you try this, and what results you get. This advice will provide leadership and help you achieve your goals. Check out my YouTube channel for more videos: https://youtube.com/jonrognerud #consulting #coaching #highticket #sales #businessgrowth 

Are you a coach or consultant trying to master high ticket selling? This broadcast shares simple yet effective sales techniques for beginners to improve their closing rate. I'll be sharing years of experience and sales tips to help you build your sales skills and become a better closer. Check out my YouTube channel for more videos: https://youtube.com/jonrognerud #consulting #coaching #highticket #sales #businessgrowth 

Welcome to "Digital Growth Decoded," the episode where we break down the strategies that actually build businesses. The world of online marketing often feels like pure chaos—I mean, a million different directions, conflicting advice, and money just... disappearing into a black hole. Success is boiled down to three timeless pillars. Listen to my podcasters discuss the philosophy, structure, background and approach I take with clients. And, best of all - this is timeless - even with AI and new "shiny objects"! For more, visit www.chaosmap.com  

Chaosmap is owned by Jon Rognerud, a serial entrepreneur with over 15 years of experience in digital marketing. Chaosmap.com is a digital marketing agency that helps businesses grow their online presence and generate leads. They offer a variety of services, including Google (search, YouTube) and Facebook advertising, SEO, copywriting, and conversion rate optimization. The company's website highlights their success stories, featuring testimonials from satisfied clients who have seen significant results from working with Chaosmap. Chaosmap emphasizes the importance of data-driven strategies and creating a "message to market match" to maximize results. Their services are aimed at both B2B and B2C businesses, and they offer a free strategy session to help potential clients learn more about their approach. For more, click over to https://chaosmap.com and read the latest industry strategies using AI and cold outreach strategies coupled with paid media.

The ABCDs guide has best practices, backed by data, to help you create effective video ads. The ABCDs of effective YouTube video ads are attention, branding, connection, and direction. (But, as you'll learn - there are options for "related paths" to take in this Google YouTube Checklist) The "ATTENTION" example video: Google (Cheetos) Video (Mentioned in my video) https://www.youtube.com/watch?v=ldG-hnNaTlQ Core of ABCDs SUMMARY - Document - Download: https://services.google.com/fh/files/misc/core_abcds_of_effective_creative.pdf ABCDs of effective video ads: https://www.youtube.com/intl/en_us/ads/abcds-of-effective-video-ads/ Want us to run your video ads? (Digital Agency): https://chaosmap.com Connect With Me on LinkedIn: https://linkedin.com/in/jrognerud THIS EPISODE on Youtube: https://www.youtube.com/watch?v=SP5t-JEb2uA  ENJOY!

To learn more: https://chaosmap.com/book-me In this episode, we're going to discuss the difference between Google ads max clicks and max conversions. I'll help you to figure out what's best for your business. If you're new to Google ads and are wondering which bid strategy type to use, this episode is for you. This will help you get started, and begin to track and optimize your campaigns for the best results. Contact me for more and visit my YouTube channel at https://youtube.com/jonrognerud ENJOY!

I looked at the human (emotional) side of the youtube algorithm, and what drives success - virality, views, click thru rates, retention, watch rates. It's a simplified, fun & different version of what you hear about (mostly). Go to https://youtube.com/jonrognerud - to subscribe and watch! Follow me for more solutions: https://linkedin.com/in/jrognerud HAVE FUN, HUMAN!

https://chaosmap.com - TOFU - MOFU - BOFU What do these acronyms mean, and how can you use them in your Digital Marketing projects and content organization?  How do you get more leads, prospects and sales into your business with this layered approach?  TOFU - top of funnel MOFU - middle of funnel BOFU - bottom of funnel  Are you leveraging this structure and organization in your business now? See the full video on https://www.youtube.com/watch?v=rwz1RuBAfl8 and see the chart. If you have a B2B business, this should help you, but the concepts apply across all markets. ENJOY!  - Jon Rognerud

https://chaosmap.com - "How I Created A Highly Converting Google YouTube Audience" Learn the 3 steps to build a highly converting youtube ads audience and why it works so well. I post about my own findings and research, and if you like it - please subscribe and share - and tell me how it works for you. Fair? P.S. I love making these and hope you can use it in your business. And, the overall goal is that you implement these strategies so much you may consider partnering up with us. ENJOY! - Jon P.P.S. Almost forgot - we use tubesift for extraction and research.

LEARN MORE: https://chaosmap.com Here are the top 10 questions to ask before launching any new ad campaigns on YouTube networks: 1. What are your primary goals for advertising on YouTube? Are you looking to increase brand awareness, generate leads, or drive sales? 2. Who is your target audience? Can you provide details about their demographics, interests, and online behaviors? 3. What type of video content are you planning to create for your YouTube ads? Will you be producing educational, promotional, or testimonial videos? 4. Do you have a specific budget in mind for your YouTube advertising campaigns? How much are you willing to spend daily or monthly to achieve your goals? Make sure to outline your CPA/CPS goals (or CPL goals for lead generation). 5. What is your preferred ad format? Are you more interested in using skippable or non-skippable video ads, discovery ads, or bumper ads? If you don't know – study your competition and see what they are using as a starter. 6. Are you planning to use any advanced

https://jonrognerud.com - In this podcast, I explain what High Ticket Sales Is. I break down the sales, selling, how to acquire high ticket clients, a portion on how to close high ticket. I also talk about how you can use high ticket sales to re-configure how you think about selling your services and products through high ticket sales. And, ultimately your sales growth will benefit, including getting a higher ROI. #highticketsales #highticketselling

In today's episode, I cover how to begin the process of creating the "BEST" content for your business. I know, "best" is relative, but please listen...  Simple answer: Research! Combine manual work with tools to get a 360 view into your market, and then break findings down by theme, topics, sub-topics. The architecture should use a top-down, drill-down effect. When you deploy to your website, ensure your organization approaches all content with a SEO mindset - on top of your paid and social media. Start here: Google Trends Twitter Trends Yahoo Trends BuzzSumo (popular topics/trends) AnswerThePublic (scraped questions/answers) SparkToro - the websites feature (where spending time, content collaboration opportunities) Glimpse (what consumers are interested in) Pinterest Trends (inside Pinterest, fashion, food, drink, etc) Emarketer - trends, research, consumer interest Similarweb - undercover marketing strategies and content Adding keyword research should also be mentioned, specially when you drill down even de

Google Ads is an excellent platform for lots of businesses to drive more sales and grow. But unfortunately, most advertisers don't know how to use it to get results at lower costs. If you find yourself spending a lot of money on Google Ads and getting little to no results, this is for you. In this episode, you'll learn seven easy ways to save money on Google Ads by driving higher conversions at a lower CPC. ►Here's where to follow and listen to Jon: Apple Podcast: https://podcasts.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023 Instagram: https://www.instagram.com/jonrognerud  Facebook: https://facebook.com/ChaosmapMarketing  Twitter: https://twitter.com/jonrognerud  LinkedIn: https://linkedin.com/in/jrognerud  Website: https://chaosmap.com #chaosmap #googleads #jonrognerud

Any craft in this world requires tools to make the job easy. And PPC is no different! With the right set of tools, you can automate most of the process. You'll find the best keywords, create ads quickly, research your competitors, and drive your costs down. We've gathered five tools to help you gain competitive advantage and run successful Google Ads campaigns. Enjoy! #jonrognerud https://chaosmap.com https://youtube.com/jonrognerud https://podcasts.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023   Ed note: The audio says Episode 134, but we're already in EP 135!