Bokeh - The Photography Podcast

As entrepreneurs, we tend to put everything BUT ourselves as a priority. How can we successfully build a business while still taking care of ourselves and those that we care about?Courtney L. Porter, LCSW shares with us the strategies that she teaches her clients for practicing healthy self-care in order to better serve others. Listen in to episode 528 of the Bokeh Podcast to hear how to balance self-care with work and life responsibilities in order to improve your life both personally and professionally.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (2:30)Creating a great customer experience (6:53)Technique for time management (11:37)Outsourc

Do you feel stuck with your work? Do you browse social media and wish you or your business were as "successful" as other photographers?Twyla Jones is here to tell you how to stop playing the comparison game, be brave, and do your thing! Listen in to episode 527 of The Bokeh Podcast to hear the hard truths about the behaviors you may be exhibiting that are causing you to feel stuck, and strategies that you can put into play that can help you to break out of that rut in order to grow your business!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (4:22)Creating a great customer experience (8:09)Technique for time management (13:25)Outsourcing/Deleg

"Referrals are the foundation of the marketing pyramid." - Daniel Moyer, episode 526.In ep 526, Daniel Moyer shares his technique for building relationships with his clients that go beyond the traditional client/photographer interaction and engagement. Listen in to hear how his deep relationships have not only built connections with his current clients, but have also been the main source of his future referrals.Brand Position (8:07)Creating a great customer experience (14:11)Technique for time management (17:22)Book Recommendations (22:35)Profit First by Mike MichalowiczA Simple Path to Wealth by J. L. CollinsManage Your Day to Day by 99UAsk Powerful Questions: Create Conversations that Matter by Will WiseWhat were the pain points that led to the change in Dan's business? (27:40)5 Steps for Transforming Your Photo Business (33:28)1. Knowledge is Power - Don't just learn facts to learn about your clients, KNOW them2. Differentiate yourself by flipping the wedding photography script3. Be along for the jour

Managing a photography business is an art, but managing a high-volume wedding photography business takes that to a different level. How can one person manage all of the moving parts necessary to keep one moving forward?In episode 525 of The Bokeh Podcast, Rick Liston shares the processes he has developed for his high-volume wedding photography business that have allowed him to manage 100 weddings per year - and keep his sanity. Listen in to hear the pre-and post-wedding workflow strategies for delegating and streamlining the time-consuming tasks that bog down photographers.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (3:58)Creating a great c

The dreaded word - taxes. Few of us truly understand them, all of us have to pay them. Can we be proactive in avoiding the most common tax mistakes in order to have a simpler, less stressful tax paying experience?Pay close attention to episode 524 of The Bokeh Podcast as Braden Drake, Tax Attorney and Accounting Consultant for creatives, breaks down the top 5 tax mistakes that most creatives tend to make, and provides simple explanations and solutions for how to avoid them!  Listen in as he shares resources and tips for how to break the cycle of poor management and decision-making when it comes to your financial and tax habits!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, o

What do you offer to your clients that sets you apart from your competition? But the bigger question is - how do you share that message with potential clients?In episode 523 of The Bokeh Podcast, Jess Fernandez of Maui Family Photo dives into what is unique about her photography business, and how she can state those features simply and concisely in order to draw in her ideal clients. Listen in to hear the ideas and potential brand position statements that may help Jess stand apart from the competition in her market.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Background and focus of Jess's photography business (3:20)Definition of a Brand Pos

Potential clients see your amazing work posted on social media. They also see a similar style of images from your competition. What unique strategies can you use to set yourself apart in order to book those clients?Send your clients on a virtual journey of what it is like to work with you! Sean Brown joins us for episode 522 of The Bokeh Podcast to explain how to convey the client journey in your marketing efforts. Listen in to hear strategies for not only building out the steps for your client journey but also sharing it in a strategic way that will sell them before they even speak with you!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Posi

What are you doing to stand out amongst the throngs of photographers in your market? A strong, distinct brand positioning is a great place to start.In episode 521 of the Bokeh Podcast, Kirsten Ogden of Kirsten J. Photography joins us to dig into how she can set herself apart in her market as a wedding and couple's photographer focusing on adventurous couples. Listen in to hear the recommendations and ideas that will help her stand out from her competition!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Definition of a Brand Position Statement: (2:55)A unique value proposition (UVP) that sets your business apart from the competition in your market. Benefits of

The "hustle life" of putting your head down and knocking out tasks can drain you of your creativity. How can you ensure that you are finding ways to mix creativity into your productive work life?In episode 520 of The Bokeh Podcast, Kalla Ramberg shares her strategies for finding ways to infuse creativity into daily tasks, and for making intentional decisions for her business that allow creativity to shine through. Listen in to hear tips for finding the flow that will allow you to avoid the burnout that comes from focusing on productivity and neglecting your creative drive.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (3:13)Creating a great cu

You have the creative aspects of your business down, and you enjoy them immensely. But what about the systems and processes that actually drive your business to be profitable? How structured are you in implementing those to maximize profit?In episode 519 of The Bokeh Podcast, Olie Moss of Equine Photo School shares how he grew his business to a 6-figure business, several times over! Listen in as he shares the key areas where processes and workflows are crucial, and the tools and tricks that he uses to implement those workflows in order to drive sales, and ultimately maximum profit, for his business.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Positio

Just imagine. . .you walk into a restaurant and your favorite foods are already on the table, a server that knows your preferences is waiting for you, and your favorite music is playing in the background. Before you've taken a bite, you're in awe of the experience and raving about the restaurant already. What if your clients felt that way when walking into a session with you?In episode 518 of The Bokeh Podcast, Stefanie Cole shares with us how she differentiates herself as a photographer by providing a client experience that is unique and first-class. Listen in to hear how she built her brand to attract her ideal client, including tips for how to start a client closet that is unlike anything you've seen!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, f

Is your IPS process complicated, stressful, or even non-existent? Having a simple, dare we say enjoyable, IPS process can be accomplished!Sarah Andrew of Sarah Michal Boudoir has created an IPS process that drives higher sales for her business and provides her clients with an enjoyable, oftentimes emotional experience. Listen in to episode 517 of The Bokeh Podcast to hear the detailed steps she takes to drive sales in a simplistic, low-stress way!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Sarah's explanation of what IPS is for photographers (7:10)How Sarah shifted her IPS Process (11:15)Sarah's process for client sessions and IPS (17:20 )1. Inquiry

Are you struggling with where your business is now versus where you would like for it to be? When was the last time you stepped back to evaluate your focus and the intentionality behind what you do?In episode 516 of The Bokeh Podcast, LaJoy Cox joins us to share her strategies for helping photography business owners reach their goals and beyond! Listen in to hear the mindset that photographers need to have and practical steps that they can take to move their business forward - and make more money!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (2:35)Creating a great customer experience (9:57)Technique for time management (11:48)Outsou

Keywords: the words potential clients use when searching for a photographer! Are you including keywords on your website that will actually drive traffic to your business?Kyle Goldie is here to explain how to strategize in order to find and use the best keywords for your website! Listen in to episode 515 as he shares the types of keywords to use, as well as tools for monitoring not only your own site, but also your competitor's in order to stay at the top of the list.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (2:39)Creating a great customer experience (10:48)Technique for time management (15:40)What are keywords and how do they relate

Styled shoots are only beneficial for creating content for submissions to publications. WRONG! Styled shoots can be maximized to grow relationships and ultimately your business!Take the lead from Leandra Caprini-Rosica in episode 514 of the Bokeh Podcast, and begin creating styled shoots with the goal of building relationships! Listen in as she shares several opportunities that photographers can capitalize on through these shoots in order to build those relationships that matter!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (3:52)Creating a great customer experience (8:11)Technique for time management (15:30)Outsourcing/Delegation (

Do your clients tend to stick to the "basic" package you offer, limiting your revenue? Have you considered increasing what you include in your packages, and nixing the idea of add-ons?Check out episode 512 of The Bokeh Podcast, as Sarah Andrew of Sarah Michal Boudoir shares how she provides her clients with an all-inclusive package, which has raised her revenue significantly! Gone are the days of upselling and managing options - everything is included for one session fee, and pre-sales of prints and albums make the process even more streamlined!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (3:00)Creating a great customer experience (4:10)Tech

How easy is it for potential clients to navigate through your website? Do you make it clear for them to actually get information about you and easily take the "next step" to book you?In episode 511 of the Bokeh Podcast, Julia Bocchese of Julia Renee Consulting shares simple, practical steps that any business owner can take to audit their website for optimal user experience. Listen in to ensure you are providing your potential clients with a clear way to engage on your website, which can lead to more bookings!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (4:30)Creating a great customer experience (6:56)Technique for time management (10:38)Outs

What are you doing to stand out amongst the throngs of photographers in your market? A strong, distinct brand positioning is a great place to start.In episode 510 of the Bokeh Podcast, Nikki Shefchik of Daphodil Photo joins us to explore how she can incorporate her focus on IPS to her brand position. Listen in to hear the recommendations and ideas that will help her stand out from her competition!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Location of Nikki's photography business:  Appleton, Wisconsin (3:45)Definition of a Brand Position Statement: (5:25)A unique value proposition (UVP) that sets your business apart from the competition in your mark

Do your marketing efforts feel like single dominos, falling one by one - but not quite close enough to the next to have a continued motion?Proactively planning and producing marketing strategies that work together to create value and move your business forward can be game-changing! Ben Hartley is here for episode 509 to help set the stage for creating a more cohesive marketing plan - one that will produce a true domino effect!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (15:17)Creating a great customer experience (17:05)Technique for time management (23:36)Book Recommendation (31:33)Essentialism by Greg McKeownHow photographers aren't conne

Taking the leap into owning your own business can be overwhelming, to say the least.  Feeling stuck and unsure of how to move forward can impede the process and cause some photographers to let go of their dream.Ashley Freehan of The Purpose Gathering is here to help photographers push through those hindering feelings, and create that successful business! Listen in to episode 508 of The Bokeh Podcast as Ashley walks us through her journey of going from part-timer to CEO, and the practical steps that photographers, or any business owner, can take to reach the goals and dreams they've set for themselves.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Techn