Bokeh - The Photography Podcast

#523: Brand Position Consultation - Jess Fernandez

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Sinopse

What do you offer to your clients that sets you apart from your competition? But the bigger question is - how do you share that message with potential clients?In episode 523 of The Bokeh Podcast, Jess Fernandez of Maui Family Photo dives into what is unique about her photography business, and how she can state those features simply and concisely in order to draw in her ideal clients. Listen in to hear the ideas and potential brand position statements that may help Jess stand apart from the competition in her market.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Background and focus of Jess's photography business (3:20)Definition of a Brand Pos