Heart-centred Business Podcast

Full article and links available at: tashcorbin.com/427Links mentioned in this episode:Grab my free Nail Your Niche training - tashcorbin.com/nicheGrab my Core Messaging Template - tashcorbin.com/coremessageDo you feel frustrated that you seem to be attracting many people to your audience who aren't action-takers?They're not looking for someone to support them in solving this problem and achieving the goal. They're still stuck blaming other people and finding excuses, and they're just not necessarily the motivated, driven action-takers that you were hoping to attract to your business.If that's something you're finding a little frustrating, then this episode of the Heart-Centred Business Podcast is going to be super helpful for you.To attract action-takers, we first need to be very clear that this is part of your niche decisions.Your niche decisions are the foundations upon which you build your messaging... and your messaging is what attracts your audience. ...Show notes in full a

Full article and links available at: tashcorbin.com/426Links referenced in this episode:Grab my free Quarterly Planning Template and Process - tashcorbin.com/qplanJoin us in the year-long Heart-Centred Business Planning System - tashcorbin.com/plannerWhen you're putting together a business plan, one of the first things that you will do is write out what your goals are for your business. But in having facilitated the Heart-Centred Business Planner for over 10 years now, I have noticed that under the category of goals, people are mixing up two different things.Especially in business plans, they need to be separated. That's what we're going to do in this episode of the Heart-Centred Business Podcast!If I asked you what your business goals are right now, what are the sorts of things you would say?You might say that your goal is:Make $10,000 a monthCreate and launch an online coursePublish a bookGrow your mailing list to over 10,000 peopleActually, I have given you two examples of outcome goals and

Full article and links available at: tashcorbin.com/425Links mentioned in this episode:Grab my free Launch Basics training at: tashcorbin.com/basicsAre you launching an online course, membership or group program in the coming months? If so, you're going to love this episode of the Heart-Centred Business Podcast, because I'm sharing my top launch tips.I want to do a really practical episode of the podcast today, so I'm going to dive straight into my five launch tips, which will help you get more leads and more sales in your next launch....Show notes in full at: tashcorbin.com/425Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!

Full article and links available at: tashcorbin.com/424Links mentioned in this episode:Grab my FREE Quarterly Planning Template - tashcorbin.com/qplanJoin us for the year-long Heart-Centred Business Planning System - tashcorbin.com/plannerI am currently sitting on my office floor, which means it's time for a Podcarpet episode of the Heart-Centred Business Podcast! This is one of the chilled, relaxed, behind-the-scenes episodes, in which I'll share five surprising things that contribute significantly to my business results.Some people might see these five things as minuscule, weird or even challenges as a business owner, but they are major contributors.As we go through this episode, I want you to start thinking about what would be the equivalent for you. What are the things that have a surprisingly strong impact on your business results?Let's dive in!... full show notes available at: tashcorbin.com/424Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text

Full article and links available at: tashcorbin.com/423Links mentioned in this episode:Check out episode 407: My consent-based sales conversation structure - tashcorbin.com/407Find out more about the Take Off program - tashcorbin.com/takeoffIn today's episode, I'm going to answer someone's question as a follow-up from my podcast episode about sales conversations. The question is: What makes a question a qualifying question?If you've checked out my episode about sales conversations, you'll know that in the sales process, one of the most important things that we need to do is ask quality qualifying questions.Someone reached out and said, "But how do I know whether it's a qualifying question or not?"I think that is such a juicy question, so I wanted to put an episode together for it.A super quick recap as to why we need to ask qualifying questions:Qualifying questions are one of the most effective ways to make sales using consent-based practices.One of the things that I lo

Full article and links can be found at: tashcorbin.com/422Links mentioned in this episode:Check out the Heart-Centred Business Planning System: tashcorbin.com/plannerGrab my free Quarterly Plan Template: tashcorbin.com/qplanIf you're listening to this podcast episode when it's released, that means you're here at one of my favourite times of the year... it's October!!!Here in the Southern Hemisphere, things are starting to warm up more consistently. We're also seeing Christmas decorations in the stores, and everyone's getting ready in the lead-up to Christmas. I've already put up my Christmas tree! (I needed it, so I just did it.)It's also one of my favourite times to be online because people start to ask questions about business planning.It's planner season!I've seen so many ads on socials for new and shiny planners. People are really starting to think about what they're going to do for their business plan for next year.The thing that I love about it is t

Full article and links available at: tashcorbin.com/421Links mentioned in this episode:Episode 310: The steps to increasing your pricestashcorbin.com/310Skyrocket Sales - use the coupon code PODPRICE to get this self-study course for just AUD $29 (plus GST for Aussies) tashcorbin.com/skyrocketEpisode 405: Everything is content ... ? - Podcarpettashcorbin.com/405Episode 411: Are you sabotaging your own content?tashcorbin.com/411Episode 414: These opt-ins are a waste of timetashcorbin.com/414If you feel like being a business owner (especially an online business owner) requires you to be in a never-ending cycle of creating content over and over and over again, then you're going to love this episode of the Heart-Centred Business Podcast.First of all, we need to define what I mean by repurposing content.There is a difference between repurposing content and reusing/redistributing content exactly in its current form.For example, let's say that I share this podcast episode when it's first released, and

Full article and links available at: tashcorbin.com/420Links mentioned in this episode:Grab my free Fast-Track Your Business training - tashcorbin.com/fasttrackIf you were to ask a hundred different people what their top three pieces of advice for starting an online business are, I don't think you would be able to narrow it down to thirty consistent things.In fact, I would say the most common things shared by all of those different people would actually be lies.In this episode of the Heart-Centred Business Podcast, I'm going to share with you the ten lies that we believe about starting a business - that aren't true!They may have been true in the past (or they may not have been true in the past!) but they certainly are not true today.Show notes in full are at: tashcorbin.com/420Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!

Full show notes and all links at: tashcorbin.com/419This is the second podcast episode about the Heart-Centred Business Conference 2024.Last episode, I shared my big lessons from each speaker at the Heart-Centred Business Conference - you can catch up on that one at tashcorbin.com/418.In today's episode, I'm sharing some observations of what happened at conference, and my personal lessons from hosting conference and the cool things that happened there. This will give you another little insight into conference and behind the scenes in my business, and whether you run events yourself, or you're just interested in the changes I will be making, I think you'll find it particularly insightful.If you haven't yet got your ticket to 2025 Conference, jump in sooner rather than later - it looks like we will be sold out in the coming weeks!Tickets are at www.heartcentredbusinessconference.com  - if you cannot attend our in-person event, we also have our Virtual Conference in March 2025, and ticke

Full article and links available at: tashcorbin.com/418Links mentioned in this episode:Heart-Centred Business Conference 2025 Tickets: www.heartcentredbusinessconference.com The 2025 Heart-Centred Business Conference - Lessons from SpeakersNartarsha Bamblett's Acknowledgement of CountryI had a big realisation in the part about connection to culture, that whilst I don't necessarily feel a connection to culture related to my ancestral heritage, I do access connection via sub-cultures such as Taylor Swift and being a Formula 1 fan.Kerry Rowett on Aligning to Bigger GoalsMy biggest insight was realising that I downplay, or sometimes don't even share my goals in certain peer networks - for a range of different reasons, but mostly I can see it's a self-limiting mindset, and one I am committed to breaking through.Tina Tower on Organic Social Media StrategyI realised that I have had issues with my website since 2015 - and whilst I have had a few updates and upgrades, I have had it on my list to ov

Full article and show notes available at: tashcorbin.com/417Here for the links referenced in the show notes?Check out the Take Off program - tashcorbin.com/takeoffGrab my free Fast-Track Your Business training - tashcorbin.com/fasttrackSocial media can feel like an absolute minefield when it comes to reaching new audiences. There's one part of social media that I think people can find particularly frustrating: trying to tip the social media algorithms in their favour.In this episode of the Heart-Centred Business Podcast, I'm going to tell you how to tip the algorithms in your favour... not by jumping through a bunch of hoops and setting up 95,000 different rules for yourself. But by taking a long-term approach to your social media growth, and making sure that you make the algorithms your friend.Social media algorithms are very kind to me. But that's because I have been kind to them and I have always taken a long-term approach when it comes to tipping social media algorithms in my favour.If you

Full article and links available at: tashcorbin.com/416Here for the links referenced in the show notes?Join the waitlist for The Waitlist Kit: tashcorbin.com/waitlist(If you're listening to this months after it was released, click on the above link for the most up-to-date offer.)Have you got a juicy idea for a new offer that you want to get out to market as quickly as possible? Well in this episode, I'm going to encourage you to hold your horses for just a moment until you can validate your new offer...How would it feel if you could release your new offer out to market already knowing that your audience will love it, that you've got great messaging behind it, and that it's going to make sales?That's the difference between launching a validated offer versus launching a cold offer.In this episode of the Heart-Centred Business Podcast, I'm going to walk you through how to validate your new offer so that when you release it to market, you can be confident that it's going to sell

Full article and show notes available at: tashcorbin.com/415Here for the links referenced in the show notes?DM me on Facebook or Instagram to request the Hot Lead Bingo sheet:Facebook: facebook.com/tashcorbincoachingInstagram: instagram.com/tashcorbinEpisode 396: Using client testimonials and successes in your marketingListen or read at: tashcorbin.com/396Episode 407: My consent-based sales conversation structureListen or read at: tashcorbin.com/407Episode 370: The number 1 sales call mistake and how to fix itListen or read at: tashcorbin.com/370I have a blunt and potentially painful question to ask you: for all of the things that you do on social media, are you actually getting consistent hot leads from those actions?If the answer is no or not as many hot leads as you'd like, then you are going to love this episode of the Heart-Centred Business Podcast.I am going to walk you through how to get hot leads from what you do on social media... but it's going to be quite a different strategy to what you

Full article and links are available at: tashcorbin.com/414Here for the links referenced in the show notes?Join the Take Off program - tashcorbin.com/takeoffGrow Your Audience free training - tashcorbin.com/audienceNail Your Niche free training - tashcorbin.com/nicheIf time is of the essence for you to grow your business, you're going to be surprised by how helpful this episode of the Heart-Centred Business Podcast is... because I see far too many online business owners spending a lot of time making opt-ins that are actually a complete waste of their time and energy.We know that time is such an important resource for us. Not all list growth is created equal. Not all opt-ins are created equal.So stop wasting time on these opt-ins!Your time is one of your most important resources, especially as a business owner.I don't know many business owners who started their business so they could spend hours and hours a day wasting their time on things that don't create any traction.... show notes in full ar

Full article and links available at: tashcorbin.com/413Here for the links referenced in the show notes?Learn the first 10 ways to improve your reach and grow your audience - tashcorbin.com/401Check out episode 341: Building an epic business network - tashcorbin.com/341Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode of the Heart-Centred Business Podcast, we will continue on from a previous episode (which you can find here) where I will help you improve your reach and grow your audience.I have ten more ways that you can improve your reach.Before we dive into today's episode, I want to mention that a lot of the strategies I'm going to share with you today are more high connection, high conversion, and work best for offline businesses.Where you might have a brick-and-mortar business or a clinic, or you see people in person, these may be more effective for you.But I also think that sometimes we discount local connections and in-person connections for our online bu

Full article and links available at: tashcorbin.com/412Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode, I'm going to walk you through what makes great market research for online business.I'm also going to dispel some of those myths about what market research needs to involve so that you can understand how powerful market research can be and deepen your understanding of how you might go about it.I would pretty confidently guess that at this stage of life, you've likely experienced being part of someone else's market research multiple times.Your market research experience could be that you've:Had someone ask you a couple of questions as you walk past them in a shopping mallHad someone ring you and ask you "just three really quick questions" for their market researchFilled in a long unwieldy survey for some company whose mailing list you're subscribed to (shoutout to the airlines - the

Full article and links available at: tashcorbin.com/411Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageI'm not saying this because I want to make you fearful or worried in any way, shape or form, because I'm absolutely going to help you sort this out... but something that I have noticed for a lot of online marketers (particularly those who use content marketing and content creation as a way of attracting audience members and making sales) is that they are sabotaging the success of that content.They don't even realise that that's what they're doing.In this episode, I'm going to uncover and help you see how you might be sabotaging your content and fix it quickly, in a short, sharp episode.If you are someone who creates content - whether it's for social media, podcasts like this, blogs for your website, or webinars - I want you to check out this podcast episode so that we can ensure you're not sabotaging that

Full article and links are available at: tashcorbin.com/410Here for the links referenced in the show notes?Grab my free Quarterly Plan on a Page template - tashcorbin.com/qplanThis episode of the Heart-Centered Business Podcast comes with a warning label: As I join you from the floor of my office sitting on the carpet (yes, it's a Podcarpet episode!), I want you to know that listening to this episode may completely change your worldview, especially concerning the word lazy and being someone who embraces laziness.You've been warned!!!I want to talk to you today about my relationship with laziness and ease.Over the last few months, I have noticed in my group program calls, I have had to have this talk with many people over and over again.I figured it's time for us to bring this conversation to the podcast, so that we can all work a little less hard, be a little less burnt out, and at the same time, get better results and feel more successful. Isn't that what we all want?If that's what y

Full article and links available at: tashcorbin.com/409Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageHave you always wanted to craft the perfect tagline and elevator pitch for your business, so that you can concisely tell people exactly what your business is and get them excited to buy from you?If that is you, then you'll want to stay tuned for this episode of the Heart-Centred Business Podcast, because that is what I'm talking about today. This podcast episode is going to be a lot shorter than you think... because when it comes to creating the perfect tagline and elevator pitch for your business, it doesn't actually exist.Think about the famous taglines of businesses that first come to mind... the one I think of is from Nike - "Just Do It".Does it tell you anything about the product or business?That doesn't express the value proposition of buying Nike products. It doesn't tell you anything about the quality

Full article and links available at: tashcorbin.com/408Grab my free Quarterly Planning Template - tashcorbin.com/qplanJoin the waitlist for the Heart-Centred Business Planning System - tashcorbin.com/planner(Keep an eye out for my special end-of-financial-year offer if you join the waitlist before 30th June 2024)"I have too many things to do and not enough time to do them!"If that is something that has popped into your brain or out of your mouth in the last few months, know that you are not alone.It is a common challenge for business owners to feel like it's hard to stay on top of everything.The good news is that in this episode of the Heart-Centred Business Podcast, I'm going to share with you how to stay on top of all the things.I have some very practical strategies for you.Before we dive in, I want to acknowledge that as a business owner, there's always more that you can be doing.If you told me you had 28 days straight to work solely on growing your business, I could fill that 28 d