Startup Creative | Your Go-to Source For Straight-up Business Advice

Tips, advice and examples to help you get your business, work, products and services in front of new audiences to help you grow and scale your business.    Topics covered:  Figuring out who you should be pitching to  How pitching can help you grow your business and increase your reach  Tips for planning your perfect pitch  Outline of a effective pitch email and outreach  Check out our recent masterclass with Squarespace: How to get people to your website on Youtube   Sign up for our upcoming masterclasses on our website   Masterclass #2: How to keep poeple coming back to your website    Download your copy of our pitch email template on our website www.startupcreative.com.au   Follow us on social media @startupcreative

On today's episode I break down the topic of fear, how it shows up as excuses when we set out to start and scale our businesses and share my go-to tips and strategies for overcoming it so as to take action on your goals. I'll list out the 4 major fears that hold us back and give you practical tools and steps you can take to minimise the fear and inspire action.    Follow us on social media @startupcreative Check out the accompanying Substack article with reflection questions and quotes  Get in touch for 1:1 Business Coaching Grab a copy of our Just Start: 5 part Audio Series on our website 

On today's episode I'm joined by a coaching client and friend Chantel who is a photographer and recently viral content creator who is constantly working on new ways to showcase her skills and find new audiences to teach.    She shares how she used Chat GTP to refine her target market and find new angles to promote her business which resulted in her going viral and setting up a very successful passive income stream in her business.    Follow Chantel on Instagram here https://www.instagram.com/learnwithchantel/

On today's episode I discuss how focu, time and motivation all play into each other and how you can optimise them all to increase your productivity to help you start and scale your side hustles and businesses.    Grab your copy of our focus and motivation resources on our website: Guide to time management Just Start: 5 part motivational audio series Morning Routine Journal and Meditation   Get in touch for 1:1 Business Coaching - hello@startupcreative.com.au    Follow us on Instagram @startupcreative

Reflecting on recent trends and social media changes, I share insights into how you can safeguard your business in 2025. Three key marketing strategies to reach your audience outside of social media and what to be on the lookout for the year ahead.    Get in touch for 1:1 Business Coaching to personalise your strategy and set yourself up for success.    https://www.startupcreative.com.au/coaching

On today's episode I share 5 tips for spring/summer or end of year cleaning of your business. As the year starts to wind down, now is a good time to start to take stock of what you've achieved this year and what you can start to put in place for the new year.    Check out my latest writing on our Substack channel A Year From Now  Join our 2025 Business Coaching Academy  Stay in touch via Instagram 

Join our 1- Day Workshop in Sydney https://www.startupcreative.com.au/workshop   On today's episode I discuss a personal life update and the perspective it's given me on my goals and desires since.    I've been reflecting on why we don't go after our goals and what are the key factors that hold us back from investing time and resources into ourselves.    Tune in to get my practical breakdown of the three + 1 bonus step we take to inspire action towards our dreams and goals. I'll also share questions to consider to help you get clear on your dreams, goals and ideas. 

On today's show I reflect back on the last 10 years of StartUp Creative and take you back to where it all began. I share milestones along the way, lessons learnt and strategies that I used to get the business to where it is today.   Topics:  transition from corporate to self employed  how I grew our audience from 3000-20,000 in the first 2 years our collaboration with Gelato Messina & Uber in their early days  getting our magazine stocked in the Virgin Australia lounges  building my expert status and reputation to gain national recognition and customers  what worked and didn't work  growing the business with very little fiances some of the most important people and contacts I met along the way that helped us grow fast    You can check out my 10 Years of StartUp Creative blog on our Subtstack page for photos that go with the stories.    This episode is Part One and covers the years 2014-2017, more to come.    Follow more of the StartUp Creative story on Instagram    Get in touch to book in a 1:1 Busi

On today's show I reflect back on the last 10 years of StartUp Creative and take you back to where it all began. I share milestones along the way, lessons learnt and strategies that I used to get the business to where it is today.   Topics:  transition from corporate to self employed  how I grew our audience from 3000-20,000 in the first 2 years our collaboration with Gelato Messina & Uber in their early days  getting our magazine stocked in the Virgin Australia lounges  building my expert status and reputation to gain national recognition and customers  what worked and didn't work  growing the business with very little fiances some of the most important people and contacts I met along the way that helped us grow fast    You can check out my 10 Years of StartUp Creative blog on our Subtstack page for photos that go with the stories.    This episode is Part One and covers the years 2014-2017, more to come.    Follow more of the StartUp Creative story on Instagram    Get in touch to book in a 1:1 Busi

On today's show I teach you how you can grow your business by adding more options for your customer to buy from you and increase your chances of repeat business from existing customers.   In this episode we'll cover: reviewing your customer journey to find new opportunities  tips for conducting a business audit/health check  reviewing your customer experience and purchasing behaviour to optimise for more sales  market research and competitor analysis  tips for finding new leads  how to better convert interest to paying customers  Get in touch for 1:1 Business Coaching  Buy your copy of The First Aid Kit for Your Business on sale now 50% off 

On today's episode I discuss recent use of AI images without permission of the subjects and how our authentic humanity can be used as an advantage in the online space.  I'll also break down my top tips on how to grow your audience, the formulas and strategies that I use in my business and with my coaching clients.  Topics include: why getting to know your target market is so useful in growing your audience  getting clear on why you want to grow your audience - how to figure out your goals and objectives first  3 ways to grow your business  sales funnels explained  marketing and content ideas to increase your business Grab a copy of the First Aid Kit For Your Business - on sale now for 3 weeks. 

In today's episode I share my top tips for effective time management, starting with the big picture and breaking it down into daily tasks.    I'll also cover: how to set goals that will improve your time management  tips for daily, weekly and monthly to-do lists  how to prioritize your work to maximise your motivation  my top 10 hacks for increased time management  how I structure my work week and tasks Get in touch to book in a 1:1 Business Coaching session    Visit our website to download our free Time Management worksheets 

It's been 9 months since I last recorded a solo episode on StartUp Creative, so today I am putting my own advice to use and sharing how I've personally overcome procrastination to record this podcast for you today and in setting and actioning new goals in my business.    In this episode I also discuss: knowing your worth and pricing and how it can attract opportunities  what I think will make your business stand out from AI  what I've been up to lately personally and professionally  my fear of social media and how it hasn't mattered as much as I thought  3 reasons why I think people don't 'just start' and take action towards their goals  how to overcome those 3 reasons and take action towards your goals  a menu list of how we can help you just start!    Get in touch for Business Coaching & Event enquiries https://www.startupcreative.com.au/

A big thank you to everyone who came out last Thursday night to our Make Your Mark event powered by Squarespace and StartUp Creative. It was such an inspiring and fun event and if you missed it, don’t worry, you can check out the video replay now live on our YouTube channel. Thank you to our special guests Bobby Clark, Dr Chris Cheers and Sophie from Club Sup for sharing such valuable insights and tips on how they started and scaled their passions into viable businesses as well as advice on: How they came up with their business ideas  The steps they took to test and launch their businesses Advice for building a brand that stands out in the market place  How they create content and come up with new ways to grow their income online and offline  Tips for pricing and charging for your product/services  Balancing being a human and a business owner  The importance of developing brand values, how they did it and advice for communicating their values to their audiences (keep an eye out for an awesome values exercis

On today’s episode I caught up with a new friend and author of ‘Work Backwards’ , Tim Duggan. Tim founded a digital company known as ‘SameSame’ then eventually paved the way for a media company Junkee which is co-founded and helped to scale to great success. Despite realising his dreams, Tim found himself burnt and ready to quit. He knew something had to change and he began a 8 year journey towards selling his company, building his freelance business and concepting this book on how to work better. I loved the booked and was very excited to talk with Tim about some of my favourite topics, designing the life of you dreams and having a healthy relationship with your work.    We discuss how it got so bad that we’ll prioritise work over family and our health, tips for restructuring your work- life balance, some really inspiring statistics about how the positive impact of changing just 20% of the way you work and so much more. Tim is very generous in offering his personal experience, advice and practical steps he t

Welcome back to the StartUp Creative Podcast and the first episode for 2024. On today's episode I caught up with Odette Barry who has been a long time network/friend from the creative entrepreneur world. We got chatting on Instagram about our morning routines and thought it would make for a great conversation about how different they were and how important it is to find the right routine that works for you so as to better your chances of success. Odette and I share what personally motivates us along with some research and resources that help us create lasting habits.    She also recommends this breathing app to help regulate your nervous system.    Check out more of Odette's work    odetteandco.com.au  

On today's episode I caught up with Brooke who is one of the 6 founders of Sharesies, an online platform and app that’s aim is make investing easy and accessible to someone who haas $5 or $5 million dollars to spend. I first saw Brooke talk at Purpose Conference in October 2023 and was instantly inspired by and intrigued about the company’s mission. Not only have they broken new ground in the investing world but they’re a purpose driven business looking to support and empower all people with financial independence. Brooke shares how the platform works as well as what it took to build a business that didn’t exist, how they’ve built consumer and stakeholder trust all while staying true to their brand values. 

On today's episode I share the behind the scenes of creating my new online course 'Start Your Side Hustle' my first online course 2017. If you've been thinking about a way to set up passive income for your business to help you scale and automate your current offerings, I'll teach you how to get started and share exactly how I set mine up. I'll cover: how to come up with your course idea  setting up your course  a formula for creating your online course  marketing and sales of your course  Check out 'Start Your Side Hustle' the online course on our website now and look forward to meeting you in the class. 

On today's episode we share a recent IG live chat I had with content creation pro Lucy Lumen who makes content and builds communities on Substack, Instagram and YouTube. I quiz Lucy on how she keeps up, her tips for creating across different platforms and for different audiences, we share our planning and content creation schedules or lack of and how we approach social media of late. Lucy started her YouTube channel as a creative side project when she first had her child and has managed to build her following to almost 20K subscribers on YouTube alone. She now makes content for brands and sells courses and advice for other photographers and has an abundance of amazon straight-up and relatable tips for those struggling with content creation in their own businesses and looking for ideas to get them inspired.