#flipmyfunnel Podcast

What if you didn’t have to wait until you were “in charge” to lead those around you?Authority doesn’t always equal leadership. Regardless of your position, you can start leading now. Reggie Rivers is a former running back for the Denver Broncos and currently a keynote speaker for his company Corporate Kickoff.  In this episode of the #FlipMyFunnel podcast, Reggie joined us to talk about leadership, trust, and celebrating small wins.

Bridging healthcare gaps in underserved communities comes with unique challenges, including socio-economic misalignment. In today’s episode, Rashard Johnson, President at Advocate Aurora Health and guest host, Ted Weyn, unpack what this means and how they are addressing on the southside of Chicago.Heroes of Healthcare is hosted by Ted Weyn. To hear this interview and more like it, subscribe to Heroes of Healthcare on Apple Podcasts, Spotify, or wherever you listen to podcasts.

In this episode from B2BSMX, John Guido, Founder of P2P Global, hosts a panel discussion with members of P2P Global about partner to partner engagement, drawing on his years of experience working with a host of different solutions providers. This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

While companies continue to invest in the digital transformation through desktop sites, many are ignoring the same level of investment in mobile apps.This can be a costly mistake as more consumers prefer to use their phones for purchases; if a company's mobile site & app experience is less than the consumer expects, they might turn elsewhere.Samir Kumar Sah, host of The Experience Business podcast, discusses the critical importance of mobile app investment and 7 key steps to a mobile-first strategy.

Investing in innovation is crucial for success, especially in today’s world. But fear can hold back even the boldest leaders. People today are burned out, zoomed out, and tired - but this is the perfect time to transform your business and leverage design thinking, rooted in the idea of putting the customer in the center of everything. Internal customers are just as vitally important. In this episode, Sangram Vajre, author and trailblazer, and Natalie Born, VP of Innovation at Territory Global and a masterful storyteller, delve into the concepts behind the Art of Corporate Innovation. 

In this episode, Sangram talks with Sweet Fish's very own Andrew Hurley on simple ways to make your organization more productive.

Podcasting has taken off immensely, not just as a way for people to showcase their interests, but as a revolutionary new medium for building powerful relationships with prospective clients through Content-Based Networking.In this episode, Samir Kumar Sah, CEO and founder of Pritbor, and James Carbary, Founder and Executive Producer at Sweet Fish Media, discuss the impact and background of this framework for creating organic and engaging content that also boosts revenue.Listen to Sah and Carbary dive deep into:The history behind Content-Based Networking and how to turn listeners into customers.A masterful framework on featuring prospective clients as podcast guests, which fosters a unique, long-lasting relationship.Exactly what businesses need to begin podcasting and how to produce content that makes your guest a thought leader in their field. OPTIONAL: Check out these resources we mentioned during the podcast:Podcasting for Business: A 26-Step Process James Carbary, Founder and Executive Producer at

Due to repercussions from the worldwide pandemic, many businesses had to close their doors forever. The ones who will survive and thrive are the ones who have adapted to the new reality by using technology to become closer to their customers.Join CEO & founder of Prtibor, the eminent thought leader Samir Kumar Sah, for some fascinating insights on how to revamp your CX to more closely mirror the world today. 

I (Sangram) put up a poll on LinkedIn.What, I asked, is your top ABM strategy?Almost 1,000 people responded. The results:Demand gen - 60%Velocity - 17%Expansion - 14%Retention - 9% (this one shocked me)I wanted to talk to someone about these and get insights into what I uncovered.In this episode, Daniel Englebretson, a 10x Award-Winning, 2019 Innovator of the Year, and best-in-class ABM practitioner, joins me (Sangram) to discuss the 3 must-know, best-performing ABM strategies:Demand generationVelocityRetentionThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

In today's episode, Sangram shares the story of how he got started with Terminus, all thanks to the one person who believed in him and his vision.What is the one thing that drives you and stands with you when no one else will?

Since the onset of the COVID-19 pandemic, customer support has been more important than ever to company success. Even still, many companies struggle to move away from traditional thinking that may limit growth.Samir Kumar Sah, host of The Experience Business podcast, is joined by Rajesh Srinivasan, a marketing leader and business growth consultant, for this episode of the Takeover Series to discuss the challenges of customer support and insight on how to improve:How to Stop Thinking Traditionally about Customer ServiceThe Best Practices for Customer RetentionStreamlining Customer SupportEmployee Empathy and FeedbackTo hear more interviews like this one, subscribe to FlipMyFunnel on Apple Podcasts, Spotify, or your preferred podcast platform. Click here to listen to The Experience Business podcast.

In this episode from B2BSMX, Mark Ogne, Founder and CEO at ABM Consortium, hosts a hands-on strategy session on how to unlock the power of ABM through proper targeting and segmentation.This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

Account based marketing (ABM) can be split into three approaches: one-to-one, one-to-few, and one-to-many. Choosing the best approach to ABM marketing can create a more focused experience for the buyer.Samir Kumar Sah, host of The Experience Business podcast, is joined by Kim Marie Ruquet, a B2B Marketing Executive, for this episode of the Takeover Series to discuss ABM and the strategies used:How ABM is Different From B2BThe Three Approaches to ABMStrategies for Choosing an ApproachTo hear more interviews like this one, subscribe to FlipMyFunnel on Apple Podcasts, Spotify, or your preferred podcast platform. Click here to view the book mentioned during the podcast.

As marketers, we love data. We love methodologies. We love frameworks. So, why is it that product positioning is something we expect to come to us in a dream?This problem led April Dunford, Founder at Ambient Strategy and Author of Obviously Awesome, to spend years crafting a methodology for product positioning that is repeatable, works and is a whole lot better than merely reading tea leaves.She joins me on LinkedIn Live to discuss:What most companies get wrong about product positioningHow to position against direct competitorsHow to position against the status quoThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

If you’re writing a book, you need legitimacy. And you get it with quotes — inside the book, on the book, and about the book. That’s how your audience knows that this book is for them and that they should be reading it.This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

Content marketing sounds easy until you get into it. What is it? Where do you start? How do you know if yours is even working?Yaagneshwaran Ganesh, Director of Marketing at Avoma, simplifies everything in one simple conversation.

In this episode from B2BSMX, Jeff Pedowitz, President and CEO at The Pedowitz Group, explains why the funnel concept is outdated and how marketing loops can turn leads into lifelong loyalists.This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

These days, your customers don’t just buy your products and services, they buy an experience.But delivering great experiences means rethinking your business.It means transforming into an Experience Business. In this Takeover episode, host Samir Kumar Sah, Founder & CEO of Pritbor, explains the 6 secrets to becoming an Experience Business.Samir covers:What it means to be an Experience BusinessThe 6 secrets you need to knowThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

How many virtual events have you attended since the pandemic started? Let’s face it: most of them suck. But the ones that don’t are the ones that embrace the constraints and innovate.Events like Inbound. In the latest LinkedIn Live episode, I’m joined by Susan, title at Hubspot, who helped rethink the 20,000+ person event and create a virtual event that doesn’t suck — it rocks.We discuss:How constraints foster creativityWhy business events need to be human firstHow to pick what to suffer through from equally painful optionsThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.