Social Media Pubcast By Jon Loomer

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-ad-rates-placement/

This episode was broken down into the following sections: Growing Pains of Business Growth Price Changes: Setting Your Price of Your Products and Services Responding to Your Audience: Working Through Questions and When to Respond. Some Things to Consider... Business growth comes with change including pricing of your products and services. As you look to set your pricing, stop, make a list and ask yourself the following: How much time does it take you to create, manage, etc.? What is your time worth to you? Be honest and fair to yourself. What is the market for a similar product or service? How many do you expect to sell? How many do you need to sell at certain price to be worth your while? Who is your target market? Keep in mind your audience may change over time. How much will customers pay? As you grow, inquiries increase. Weeding out the trolls. Is the question about your product or service? Do people pay for the information that is being requested for free? Is the question reasonable? Do you need

This is the audio version for the blog post found at https://www.jonloomer.com/facebook-wca-nurture-sequence/.

This episode was broken down into the following sections: The Pubcast: Changing Direction with listeners questions Going Niche Relationship Between Delegating and Business Growth Some Things to Consider... Finding your niche. Let's Do It! Make a list: What are you good at? What are you passionate about What is your target audience about? What do they need help with? Where is the opportunity? What niche requires an investment? Moving on...keep your list going Keep in mind: what are you good at, passionate about, your target audience, your opportunity, and your investment Zero in on 3 niche topics ( aka passion) Assemble a list of 3 questions and 3 problems Assemble a list as long as you can with all the questions that you may be asked Which list is longer? Which do YOU like best? Who will make a financial commitment? Propel Your Business: When to Delegate to Meet Your Business Growth

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-conversion-tracking-google-analytics/

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-content-strategy/

This episode was broken down into the following sections: Social Media Marketing World Rocks! Tales From My Session A Lesson Learned My Presentation Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: 2 Years Later: From Laid Off to Successfully Doing Uncomfortable Things About me Building a Business: The Importance of Structure 4 Steps to an Effective Facebook Sales Funnel Facebook Website Custom Audiences: Increase Fans, Traffic and Sales Facebook Lookalike Audiences: Website Visitors, Fans and Conversions As many know, I offer one-on-one 45 minute coaching sessions to help you create strategies for your Facebook ads campaign. As of April 11, my session price will be increasing to $297 per session.  Book your session today before the price changes next week.

This is the audio version of a blog post that can be found at https://www.jonloomer.com/facebook-lookalike-audiences-wca-fans-conversions/

This episode was broken down into the following sections: The Rollout of the New New Newsfeed The Composition of the Newsfeed Reaching Fans Organically Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: The Changeup: Facebook Timeline, Newsfeed and Scheduled Posts Facebook Page Timeline Redesign: The One Important Change How to Maximize Organic Reach in the Facebook News Feed A Second Test: Are Brands Organically Reaching the Facebook News Feed? Controlled Test Results: Facebook Organic Reach is Under Reported Why Our Obsession with Facebook Page Post Reach is All Wrong Experiment: What Percentage of Facebook Fans REALLY Saw Your Post? Status Update’s Organic Reach Drops ~40% Facebook Trending  Connect with Chad on Twitter @chadwittman or check out Edgerank Checker to learn more

This episode was broken down into the following sections: Going Outside of our Comfort Zone Business Structure: Know When to get Help Reaching Milestones: Setting Business Goals My Story Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: 2 Years Later: From Laid Off to Successfully Doing Uncomfortable Things Social Media Marketing World 2014 A Facebook Page’s Growth Charted Over a Two Year Period 1/1 Coaching Sessions with Jon Giving Thanks: The People You Need to Run a Business This is Why You Shouldn’t Build a Business Entirely Within Facebook Social Media Marketing World is almost here! Stop by my session if you are there on March 28th at 2:00 PM. Tweet to me at @jonloomer #SMMW14 to connect! Tune in to the virtual pub next week for my episode with Chad Wittman of EdgeRank Checker...

This episode was broken down into the following sections: The Balancing Act : Baseball vs. Work Facebook Timeline Redesign The "New" Newsfeed Organic Posts are Alive! Save Time: Scheduling Posts Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: Facebook Page Timeline Redesign: The One Important Change A Second Test: Are Brands Organically Reaching the Facebook News Feed? Controlled Test Results: Facebook Organic Reach is Under Reported Why Our Obsession with Facebook Page Post Reach is All Wrong How to Maximize Organic Reach in the Facebook News Feed FB Rolls out Simplified News Feed That Leaves Content And Ads Alone An Experiment: Testing Facebook’s News Feed Filtering Algorithm 11 Factors That Drive a Facebook Content Plan That Works Scheduling Content: Post Planner  

This is the audio version of a blog post that can be found at https://www.jonloomer.com/facebook-page-timeline-redesign/

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-reach-experiment/

This episode was broken down into the following sections: Balancing Work and Home: It's okay The New Facebook Ad Campaign Facebook Page Tagging Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: New Facebook Advertising Campaign Structure: The Addition of Ad Sets News Feed FYI: Showing Stories About Topics You Like Website Custom Audiences: Target Visitors with Facebook Ads (Not FBX!) WCA Lookalike: Target Facebook Users Similar to Website Visitors Facebook Call-to-Action Buttons: Create for Ads and Organic Posts Facebook Call-to-Action Buttons: Everything You Need to Know [Video] Facebook Website Custom Audiences: Increase Fans, Traffic and Sales Facebook Did Something and Marketers Will Screw it Up Ultimate Guide: Facebook Insights Glossary of Terms [Infographic] Master the Facebook Metrics that Matter! There is still time left to join in on FB Marketing Advanced University: Insights progam at half off! 

This is the audio version of the blog post found at https://www.jonloomer.com/facebook-campaign-structure/

This is the audio version of a blog post found at https://www.jonloomer.com/facebook-marketers-screw-it-up/

This episode was broken down into the following sections: WhatsApp Acquisition The Value of Facebook Ads The Power of Website Custom Audiences Using Facebook Ad Reports [Tweet "Geek Out! Beer, Andrew Foxwell and Facebook Ads"] Thanks to my friend and fellow Wisconsinite, Andrew Foxwell of Foxwell Digital for sharing a beer, his worldly travels, and  his wisdom on ads. Mentioned and Related Links Following are links that were either mentioned during this episode or are relevant to the discussion: Facebook’s Epic, $19B Acquisition of WhatsApp WhatsApp Facebook Ads Reports: A Tour of a Powerful New Tool Benefits of the New Facebook Ad Reports Facebook Fraud Response: Are Facebook Ads a Waste of Money? WCA Lookalike: Target Facebook Users Similar to Website Visitors Why Your Bad Facebook Marketing Strategies are Ruining Ad Targeting Website Custom Audiences: Target Visitors with Facebook Ads (Not FBX!) The Death of Facebook Interest Targeting: Shifting Budget Priorities Facebook Website Custom Audie

Facebook Fraud Response: Are Facebook Ads a Waste of Money? http://www.jonloomer.com/2014/02/11/facebook-fraud-response/ Virtual Bagel experiment Virtual Cat My issues when Optimized CPM first came out My entire Facebook strategy is based on building a relevant audience How I Got 35X ROI on Facebook Ads How an Online Facebook Offer Targeted at Fans Resulted in 9.5X ROI Popular Viral Video Claiming "Facebook Fraud" Has It All Wrong.www.fangdigital.comAn online video decrying "Facebook Fraud" recently went viral. But that doesn't mean there's much merit to its claims. Or that it's even close to accurate.   The Death of Facebook Interest Targeting: Shifting Budget Priorities http://www.jonloomer.com/2014/02/17/facebook-ads-interest-targeting/ merger of precise and broad interest targeting you are putting a great deal of faith in the brands you focus on you won’t reach every fan target your email subscribers WCA is available 60% of my traffic comes from Google my one-on-one service Lookalike Aud

This is the audio version of a blog post written on JonLoomer.com. Read that post at https://www.jonloomer.com/facebook-ads-interest-targeting/

FACEBOOK CALL TO ACTION BUTTONS What they are Why it’s a big deal Creating for ads Creating for organic posts How to use BLOGGING TIPS TO SUCCESS Reflection… TIPS