Massage Business Blueprint

What's a better way to start up a massage practice: fixed/flat rent or paying an hourly rental? We examine the options and the factors to consider. This episode is sponsored by: Center for Barefoot Massage Mother Earth Pillows Transcript: Sponsor message This episode is sponsored by the Center for Barefoot Massage. The Center for Barefoot [...]

Facebook is constantly evolving and the newest updates may change your marketing techniques. Michael walks us through the madness. This episode is sponsored by: Center for Barefoot Massage Mother Earth Pillows Transcript: Sponsor message This episode is sponsored by ABMP, Associated Bodywork and Massage Professionals. Supporting the largest community in massage and bodywork, ABMP goes [...]

Ahhh… pricing. Always a dicey topic. We discuss the factors to consider, especially for newer therapists. Come along! Check out Deciding Prices for Your Massage Practice, too. This episode is sponsored by: Artichoke ABMP Transcript: Sponsor message This episode is sponsored by Artichoke, the simplest way to manage your business of one or your team [...]

Feel like your hands-on skills are just ‘okay' right now? Or lacking a little confidence? Take heart, you can still be really successful. This episode is sponsored by: Artichoke ABMP Transcript: Sponsor message This episode is sponsored by Artichoke, the simplest way to manage your business of one or your team of up to 10 [...]

Business decision are often fraught with emotion, here are some questions to ask yourself, to help you make solid decisions (and still sleep at night). This episode sponsored by: ABMP SOAPVault Transcript: Sponsor message This episode is sponsored by ABMP, Associated Bodywork and Massage Professionals. Supporting the largest community in massage and bodywork, ABMP goes [...]

Barry Hatfield joins Allissa to talk about where his massage practice is going and how he came to make his website a valuable, personable tool for recruiting new clients. Barry is a massage therapist and business owner in Hudson, Ohio. You can learn more about him and find all his blog posts here. This episode [...]

Moving from employment to self- employment can be jarring, and being in charge of our own schedules can be a curse as well as a blessing. Here's tip to help you navigate the self-discipline required to make it work. This episode is sponsored by: SOAP Vault ABMP Transcript: Sponsor message This episode is sponsored by SOAP [...]

What do we do with the bunches of short questions we get that can't fill a whole episode? Lightning round! This episode is sponsored by: SOAP Vault ABMP Transcript: Sponsor message This episode is sponsored by SOAP Vault. Managing your practice can be time consuming. SOAP Vault truly helps you complete your SOAP notes in [...]

Michael and Allissa share their annual 3 Words tradition to start off the new year. This episode is sponsored by: ABMP Artichoke Transcript: Sponsor message This episode is sponsored by ABMP, Associated Bodywork and Massage Professionals. Supporting the largest community in massage and bodywork, ABMP goes above and beyond great liability insurance to make it easier for [...]

Guest Crystal Williams joins us to talk about how she encourages her multi-practitioner team to be referral sources for each other so each therapist can have a long, happy career doing the work they most enjoy. Crystal is a massage therapist and corrective exercise specialist. She graduated from Minnesota School of Business with a Diploma [...]

Michael shares his favorite tips for improving your email communications so you look like a business superstar. Also, Allissa makes an error: Dirty Dancing was filmed in the Catskills. Not the Adirondacks. This episode is sponsored by: ABMP The Jojoba Company Transcript: Sponsor message This episode is sponsored by ABMP, Associated Bodywork and Massage Professionals. [...]

In Episode 66: How to Always Have Content for Your Social Media, Allissa laid out a plan to post to her massage practice's social media every day. In this episode, she tells us how it went and shares some ideas for the coming year. Here's the book Allissa used for 2017. This episode is sponsored by: [...]

Guest Marcy Basil joins us to talk about her career path in massage and to give some tips for working with larger massage clients. Marcy is a massage therapist and educator in Houston, Texas. You can learn more about her here. This episode is sponsored by PurePro Massage Products Peppermint Pedango foot cream. Gently calm [...]

A reader asked, "What are some techniques and or verbiage to use to help someone to let go and relax, besides telling them to relax all the time?" We answered! Massage and Bodywork Magazine article here This episode is sponsored by: ABMP The Jojoba Company Transcript: Sponsor message This episode is sponsored by The Jojoba [...]

Annie LaCroix tells us all about her career in massage and talks us through her favorite tips to help students get the most of of massage school. (Pssst- turns out these tips are great even if you're well out of school.) Things we talked about: A Little Life, by Hanya Yanagihara Special thanks to our [...]

When you're a business owner, taking a vacation is a double whammy of actual vacation expenses AND loss of pay. Here's a quick tip to help plan ahead and make an actual vacation happen. See our related post How to Give Yourself Vacation Pay. This episode is sponsored by: ABMP The Jojoba Company Transcript: Sponsor [...]

A great bio will accurately express your work, capture the interest of your ideal client, make you sound awesome. And it's really not that hard to do! More on Writing a Bio to Use in Your Massage Business This episode is sponsored by: The Jojoba Company Center for Barefoot Massage Transcript: Sponsor message This episode is sponsored by the [...]

Affectionately subtitled, "How to get out of your own way," Allissa gives a few tips for calming the nerves and just. doing. massage. This episode is sponsored by: ABMP The Jojoba Company

This candid, heartfelt interview with Lauren Cates will leave you well, it ll leave you slightly changed. For reals. We cover what brought Lauren to massage, their expansive career so far, and end with some very important, tangible guidance for those seeking more oncology massage clients. Lauren Cates, CMT, S4OM is the Executive Director of Healwell and [...]

Many of us get stuck in the beginning phases of just learning about business and marketing practices. In this episode, Allissa gives 4 reality slaps andgt; gentle tips, for getting to the doing phase. This episode is sponsored by: The Jojoba Company Center for Barefoot Massage Transcript: MR Hey, everyone. Welcome to the Massage Business Blueprint [...]