Social Media For Small Business

Karen Lacey, co-author of Pinterest Power, explains how to market your business, sell your product and build your brand on the world's hottest social media network.

Jo Saunders of Wildfire Social Marketing explains how to set up your LInkedIn profile to maximise its effectiveness and to ensure you're found in searches.

Cameron Parker of successful online site explains how they've grown to over 400,000+ Facebook followers, 40 user groups and built a multi-million dollar online business with a zero dollar budget.

Louise of Foxy and Fabulous is a social media mentor for small-business owners. In this episode she suggests New Year Resolutions for small businesses that want to get more out of their social media.

Kirsten Trethowan of Chit Chat Media highlights where to focus to get the best results from your social media in the least amount of time. You can manage YOUR social media in just two hours a week. Plus 2013 social media trends.

Troy Dean of Tonto Digital tells us the first thing you must do before wasting time on social media, the role that engagement should play in your social media and how he manages his social media in one hour a week.

Can you make an entire business out of blogging? Nikki Parkinson of stylingyou.com.au started her blog to support her styling business. Today, the blog has become popular and profitable enough to BE the business. Learn how she got started and her tips for business owners who want to monetise their blog.

Twitter has been said to be great for finding current affairs and real time information. But, can 140 character messages lead to lasting relationships. Guest: Alycia Edgar, Roaly Group.

Social media has it's place however, a lot of time and money can get wasted on social media with no return on investment. Should your business use social media? Four reasons not to use social media. With Cat Matson.

Catriona Pollard of CP Communications explains how to use social media to build your authority and credibility using social media tools and platforms. Plus news and cool social media tools.

Liz Lynch, author of Smart Networking explains how to leverage social media for networking and how to maximise your networking results and minimise effort. Plus news and cool social media tools.

Andrew La Porte of La Porte Creative tells us the top three social media trends and their impact on small business. Plus we look at the difference between trends and fads.

QR codes: What are they good for, and how do you use them to encourage engagement with clients and prospects. Great tips from Aliza Sherman, YourDigitalDiva.com. Plus great new apps and social media tools.

In the social media space we hear a lot about the benefits of social media but can it really impact the bottom line? Kate Vandervoot of Socialmediology explains what can (and should) be measured and how to cut costs using social media even if you’re time and money-poor.

How to take what works in games to achieve business objectives such as engagement, loyalty and productivity at work. Why adding a badge and rewards alone to a program, doesn’t work. Dr Jason Fox, author of Game On - using games to execute ideas & Accelerate innovation.

How to build an engaged social media community on Facebook. Sam Zivot of athletic-wear brand Lorna Jane explains how they went from 0-350,000 fans on Facebook in 18 months and how they keep their fans engaged.

Crowd funding platforms allow those with creative, commercial, charitable, and community projects to use their networks (and the greater internet audience) to raise funds for a range of initiatives. Guest: Bryan Vadas, iPledge

The way we watch television has changed. TV shows are creating ways for us to engage with their content and with each other as we watch. ABC TV's Q&A program is a great example of a show doing it well. Guest: Anna Klauzner, Interactivity Producer, Q&A.

Every time you publish a tweet, a blog post, a link on your Facebook business page you're saying something about your brand. Are you taking the same steps to enhance your brand online as you do offline? Today we look at how to approach brand management across social platforms. Guest: Cheryl Hayman, Hayman Strategy.

What role should social media play in eCommerce and and how is social media changing the face of eCommerce? Are social networks a driving focus in the way we shop online?