Chats With Chip

Johna Burke, Global Managing Director of the International Association for Measurement and Evaluation of Communication (AMEC), joined to discuss Measurement Month and the challenges and opportunities for communicators.Continue Reading → The post CWC 24: Johna Burke of AMEC appeared first on FIR Podcast Network.

John Wall, co-host of Marketing Over Coffee with Christopher S. Penn and partner at Trust Insights, joined this episode of Chats with Chip to talk about podcasting, marketing technology, and more.Continue Reading → The post CWC 23: John Wall of Marketing Over Coffee appeared first on FIR Podcast Network.

Tim Hayden of Brain+Trust Partners joined Chip to talk about business transformation through the use of data and digital innovation.Continue Reading → The post CWC 22: Tim Hayden of Brain+Trust Partners appeared first on FIR Podcast Network.

This episode of the Chats with Chip podcast features CC Chapman, an expert storyteller, passionate explorer, and committed humanitarian. CC currently serves as a Visiting Instructor of Business and Management at Wheaton College in Massachusetts.Continue Reading → The post CWC 21: CC Chapman, Storyteller appeared first on FIR Podcast Network.

Gordon Platt of Gotham Media Strategies joined Chip to discuss how he came to start his own agency, including the impact of his previous experience in broadcast journalism.Continue Reading → The post CWC 20: Gordon Platt of Gotham Media Strategies appeared first on FIR Podcast Network.

Craig Carroll, Executive Director of the OCR Network, joins Chip to discuss corporate reputation and the measurement and evaluation of corporate communications.Continue Reading → The post CWC 19: Craig Carroll on corporate reputation and measurement appeared first on FIR Podcast Network.

The newest episode of Chats with Chip welcomes Jason Booms, Managing Director for Market and Influencer Research with CARMA North America.Continue Reading → The post CWC #18: Jason Booms on How Primary Research can Help Communicators appeared first on FIR Podcast Network.

This week’s episode of Chats with Chip featured a conversation with Patrick Rogan, founder of IgnitionHR, about talent acquisition and retention in the PR industry. Their discussion covers strategies to find and keep talent, the changing workplace and hiring trends, and challenges facing PR agencies.Continue Reading → The post CWC #16: Patrick Rogan on Strategies to Hire and Retain Talent in the PR Industry appeared first on FIR Podcast Network.

The newest episode of Chats with Chip featured a conversation with Joe Thornley, the CEO of Thornley Fallis Communications. Chip and Joe discussed the business side of communications, as well as how the changing landscape of digital transformation and workplace trends affects the communications industry.Continue Reading → The post CWC #15: Joe Thornley on Evolution of the PR Business appeared first on FIR Podcast Network.

The most recent episode of Chats with Chip featured a conversation about consultancy and collaborative work to manage digital transformation with Scott Monty, CEO and co-managing partner of Brain+Trust Partners. Scott has a broad range of experience in the field of digital communication, including working as the head of social media for Ford Motor Company.Continue Reading → The post CWC #14: Scott Monty on Building a Consultancy to Help Navigate Digital Transformation appeared first on FIR Podcast Network.

The most recent episode of Chats with Chip featured a conversation about internal communications and measurement with Ryan Williams, a partner with Tekara Effectiveness. Ryan, who has 20 years of experience in this field, illuminated trends, difficulties, and advantages of formulating a regular plan to measure and implement internal communication tactics. Check out the full recording to hear more about the specific trends and changes in the field, how to schedule and implement surveys, examples of successful internal engagement, and what every organization wants from their internal communications strategies.Continue Reading → The post CWC #13: Ryan Williams on Internal Communications and Measurement appeared first on FIR Podcast Network.

On the most recent episode of Chats with Chip, Terry Flannery, Vice President for Communication at American University, joined Chip to discuss communication and marketing departments in higher education. With 20 years of experience in her field, Terry has had a front row seat to the ways digital innovation changed the higher education system and its departments. Tune in to hear about the importance and challenges of content strategy, audience targeted brand strategy, the future of communication and marketing at universities, and more.Continue Reading → The post CWC #12: Terry Flannery on Higher Ed Communications and Marketing appeared first on FIR Podcast Network.

On the latest episode of Chats with Chip, I am joined by Doug Haslam of Stone Temple Consulting who discusses his firsthand experience with social identity theft. Have you ever thought about what it might be like to lose control of your social network accounts to a hacker or miscreant? Do you know what it takes to regain control of something that you have spent years building? Doug’s experience has some important lessons for all of us.Continue Reading → The post CWC #11: Doug Haslam on Social Identity Theft appeared first on FIR Podcast Network.

On the latest episode of Chats with Chip, I'm joined by Neville Hobson to talk about the role artificial intelligence and machine learning will have in the public relations industry. Neville is the co-founder of the FIR Podcast Network and currently works for IBM -- home of Watson. We talk about everything from the automated creation of news stories by computers to the role that big data plays in communications -- with a digression or two along the way, of course.Continue Reading → The post CWC #10: Neville Hobson on AI and Machine Learning in PR appeared first on FIR Podcast Network.

In this episode of Chats with Chip, I am joined by Gini Dietrich of Arment Dietrich and the Spin Sucksblog to talk about the business of public relations. We cover lots of ground, including the five reasons that Gini believes public relations firms fail to scale: You Don’t Have a Business Plan You Can’t Break Free from Client Work Operating In Chaos Freakin’ Technology! Who Can Keep Up? Not Understanding the Whole “Measurement” Thing Continue Reading → The post CWC #9: Gini Dietrich and the business side of PR appeared first on FIR Podcast Network.

Shonali Burke educates and trains public relations pros to use modern media more effectively. Later this week, she will be hosting an online boot camp for communicators. In this episode of Chats with Chip, we discuss her Social PR Launchpad event, where she promises to help "unleash your inner superhero."  Continue Reading → The post #7: Shonali Burke on Social PR, Measurement, & More appeared first on FIR Podcast Network.

Gini Dietrich is the founder and CEO of Arment Dietrich, a successful and growing PR agency based in Chicago. She has two books to her credit, and runs the very popular Spin Sucks blog. In this conversation, we explore everything from the business of PR to writing books, building an online community and more.Continue Reading → The post #6: Gini Dietrich of Arment Dietrich (and Spin Sucks) appeared first on FIR Podcast Network.