Lessons From An Entrepreneur

A call-to-action prompts a reader or customer to take action. This is important to get readers to do as you want them to. Many online marketers also use that important call-to-action to grow their individual mailing lists. Sure, a call to action is important in the online business world. But how do you make it work for you? This week, we take a look.   Further Reading: "How to Create an Unbeatable Call to Action" - Justine Grey "21 Call to Action Examples and 3 Rules for Effective CTAs" - Kathryn Aragon  

There is nothing we want more than to keep our readers happy - and to keep them on our website. "Just keep reading," we think. "There are plenty of goodies you will like." How do you keep readers on your website once they come? What strategies or content placement can you use to keep them there? It is the struggle for many. This week, we take a look at how we can improve the length of stay on your site.   Further Reading: "Easy Ways To Keep Your Visitors On Your Website Longer" - Eric Siu "22 Ways To Keep Visitors On Your Website Longer" - Nick Schaferhoff  

Is there a right amount of blog posts to write each week? Or each day? Should you be blogging more or less? Ugh, the frustrations. You keep hearing that you should be consistent, and yet people are having blogging success by not being consistent. Maybe you are wrong to have a blogging schedule? This week, we tackle this idea of having a schedule.   Further Reading: "Why You Should Ditch Your Blogging Schedule" - James Chartrand "On Maintaining a Regular Blog Post Schedule. Don't" - Chery Harrison  

How do you end your blog post? Do you tell readers to go do something? Do you simply end it with a sentence? Or do you ask for their opinions on the topic in question? The almighty question can really change the way people interact with your blog, your content and your brand. This week, we take a look that almighty question that could get you more interaction. Are you asking enough?   Further Reading: "6 Easy Ways To Get More Blog Comments Now" - Jeff Goins "31 Proven Ways To Get More Comments On Your Blog" - Seth Simonds  

Google Adsense can be a tricky thing to conquer, and yet it is one of the top advertising programs that people use to get started. You can quickly make a buck or two with a growing audience, but how do you really get to cash in? How can you really make the big bucks? In this week's episode, we take a look at some of the best practices for Google Adsense and I share my experiment.   Further Reading: Google Adsense's Best Practices Google Adsense's Best Optimization Tips

"What is a blog?" A very interesting question. In this first episode, I try to answer this complex question. Sure, we could just say that a blog is a regularly updated website or web page that is run by one or more individuals. I could also say that it is written in an informal or conversational style. But is that really the right definition? In fact, I may see blogging as a free platform where you can share anything you want; thoughts, feelings, opinions and emotions. Anything really. I think a blog is something you make yourself, not something you start doing to follow a trend.   Further Reading: "What is a Blog?" by Kenneth Byrd "What is a Blog?" by Susan Gunelius "What is a Blog?" (Video) by WPMU DEV