Writers Authors On Fire Podcast

Ray stresses that in order to sell your products and services online, you must be able to write persuasive web copy. Here's the link to the Ray Edwards Show Notes page for show highlights, links to Ray's books, his website, podcast, and social medial connections. In this interview, Ray shares great effective tips for writers in all genres, why all writers must understand and use copywriting techniques, his writing process, and more. Ray's new book How to Write Copy That Sells provides a step-by-step, fill-in-the-blanks system for writing persuasive copy for websites, sales and promotions. Ray’s sales copy is amazingly effective – having sold an estimated $200 million in products and services over the last 5 years. Now he shows you how, step-by-step, you can use the same methods he does.  As a young boy, Ray Edwards was fascinated by the topics in newspapers like the National Enquirer, that he later found out were direct response copy ads. When he got into radio, he started writing ads for the