Build Your Salon With Phil Jackson

The Profit Trilogy - Part 2 - The REAL cost of investment

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Sinopse

In this insightful episode of the Build Your Salon podcast, I, Phil Jackson, your guide to salon profitability, take you beyond the allure of the latest equipment and revenue numbers to explore what truly constitutes profit in the salon industry. We delve into the hidden costs of salon investments and how to make choices that don't just inflate your turnover but actually boost your bottom line.   Join me as we examine the misleading promises of equipment manufacturers and the importance of understanding your profit margin. I'll reveal the real cost of investment and the often overlooked distinction between revenue and profit when purchasing new equipment, like a laser hair removal machine.   I'll break down the economics of your salon, discussing fixed, variable, and direct costs, and how they impact your profit margin. By the end of this episode, you'll have the financial insights to make smarter investment decisions for your salon's future.   We'll also touch on last week's topic, profit margin, and I'll ch