NBDA: Bicycle Retail Radio

Send us a textThis episode’s guest is Doug Stoddart, founder and CEO of Bike Rental Manager. Bike Rental Manager is an all-in-one platform to simplify your bike rental business and allows you to manage your entire rental operation in one place. It’s a system that manages everything from booking to waivers, making it easy for you and your team to operate.Our discussion this episode will cover how BRM got started, what makes this platform unique, and what challenges are ahead for rentals and retailers. Support the show

Send us a textMarketing via emailed transaction receipts.Support the show

Send us a textThis episode features a powerhouse team from Lifetime, part of the crew behind Sea Otter Classic. Joining us is Kristin Carpenter, founder of Verde Brand Communications, Holly Colson, owner of Facets Marketing, and Sarah Timleck, manager expo sales for Life Time Sea Otter Classic. Get to know the World's Premier Cycling Festival: Lifetime Sea Otter Classic is a four-day celebration of cycling featuring 9,000 athletes, 7,000 campers, 1,000 exhibiting brands and 400 international media representatives. The 33rd annual Sea Otter Classic is set to take place April 20-23, 2023, at the Laguna Seca Recreation Area in Monterey, California. Today’s conversation includes updates for the 2023 event, The Sea Otter Classic Summit, the first ever industry day, and ends with a call out on why we want retailers and industry to truly unite this April in Monterey.Support the show

Send us a textContinuing educationSupport the show

Send us a textThis episode’s guest is Steve Kaczmarek, founder of Borealis Fat Bikes. Listen in and learn how the fat bike market has progressed, how you can increase fat bike sales, thoughts on the current state of the industry and more as Steve joins us from Fat Bike Worlds. Support the show

Send us a textFrictionless shopping and how it will impact your retail business.Support the show

Send us a textThis episode’s guest is Lauren DiMartino who is leading the US brand development for Kids Ride Shotgun. There’s no better first step into the world of mountain biking than the Kids Ride Shotgun child seat. Learn why focusing on kids is important. Topics include changing the way we are teaching kids to ride, developing a customer for life, and keeping the cycling sport growth going so it does not age out. So much in this conversation for retailers of all sizes. Support the show

Send us a textIn-store experiences that customers want to seeSupport the show

Send us a textThe NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, including bicycles, e-bicycles, e-scooters, and ride share. Included is a focus on supply chain issues, technology, and both business and consumer trends that drive the marketplace. Support the show

Send us a textRole Play TrainingSupport the show

Send us a textThis episode’s guest is Zachary Schieffelin, founder of Civilized Cycles. Civilized Cycles builds e-bikes designed for comfort and utility - we are talking about true transportation vehicles. Listen in and learn about the developing e-bike market, using e-bikes for true transportation vehicles, and what it will take to get us there. The conversation also touches on the importance of the dealer/supplier relationship and finally launching a new e-bike brand to market.Support the show

Send us a textSelling branded merchandiseSupport the show

Send us a textThis episode’s guest is Chris Carmichael, the Founder and Chief Endurance Officer of CTS, one of the original and most respected companies in the endurance coaching profession. Within the episode learn how you as a retailer can look at your service offerings from the viewpoint of a coach, including ways we can fuel the cycling journey for all who come in your store, focus on being the knowledge experts and coaching customers, the importance of e-bikes, and finally surefire ways to build a dedicated fit rider community.Support the show

Send us a textThis episode’s guest is Dawn Piech, founder of the nonprofit Inspyrd Movement, whose mission is to inspire individuals to elevate diversity, equality, and inclusion through the act of movement.Dawn, an accomplished randonneurer, is promoting the organization’s 4th annual International Women’s Day – Together We Ride™ global cycling event. As in years past, participants are encouraged to ride their bikes anywhere, any distance, outdoors or inside, in a group or solo ― just move! The event grows each year exponentially, with more people of all ages and countries joining in the celebration. Guest host Sheri Rosenbaum, columnist and blogger at Sunflower and Pedals, chats with Dawn. Topics include how the organization expands its reach, the growth of the International Women’s Day – Together We Ride, sponsorship opportunities, and ways shops can get involved in hosting their own local rides. Support the show

Send us a textThis episode’s guest is Scott Fitzgerald, CEO of Buddy Pegs. Buddy Pegs on the surface is a framework of support to help parents introduce their children to cycling.  This conversation leaves listeners with advice on how to support the growth of cycling at all ages, provide opportunities for youth to take part in retailer-led cycling programming, and have fun while doing it. This episode’s special guest host is Chad Pickard, NBDA Board Member and Owner of  Spoke N Sport in SD. Support the show

Send us a textRetail Fitting RoomsSupport the show

Send us a textToday’s podcast features news about the NBDA P2 Workshops at CABDA, Continuing Education courses, NBDA’s Career Board, a recap from the recent NBDA Costa Rica Trip, and an interview with special guest Scott Buelter, CEO and President of Ascent360. A relationship marketing leader who specializes in optimizing marketing programs through data, analytics and technology, Scott has led and built marketing programs for over 50 Fortune 500 clients in multiple industries. Working closely with the team at the NBDA, Scott has been helping to lead retailers’ best practices in data collection, guiding and educating on the importance of offering personalized and customer-centric service. Listen in and gain insight in marketing, communication, and outreach to keep all cyclists engaged with the industry and local retailers. Support the show

Send us a textRetailers- Helping teach children to ride Support the show

Send us a textThis episode’s guest is Mike Herlinger, founder of Club Ride Cycling Apparel. Listen in to this episode and learn about the importance of the simple existence of riding apparel that offers technical fabrics, lifestyle vibes, and premium features that allow us to go from ride to post ride, how you as a retailer can use branded clothing to build store culture and position, and how to introduce cycling clothing to every rider, including all these new riders who recently found our sport. Support the show

Send us a text5 tips for effective outdoor retail signageSupport the show