#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences

Cody C. Jensen talks with Jason Barnard about scaling with soul. Scaling with Soul! Cody C. Jensen, Founder and CEO of Searchbloom, reveals how to build a $900 million client-generating agency without sacrificing your values. Drawing from his experience as a former Google employee and 10+ years scaling an award-winning search marketing agency, Cody shares his proven framework for growing teams from 3 to 25+ employees while maintaining ethics and transparency. Discover why he banned the word "client" from his company, how to replace yourself strategically at each growth stage, and the six core values that drive lasting relationships and industry-leading retention rates. In this episode, you'll discover:- The leadership transition points that make or break scaling companies- Why bespoke services and scale aren't enemies when done right- How to embed your team directly with partners for maximum results- The "two pizza rule" for effective team management- Why AI agents enhance human expertise rather than re

Jean-Louis Lelogeais talks with Jason Barnard about the entrepreneurial long game. The Entrepreneurial Long Game! Jean-Louis Lelogeais, co-founder of PEO Partners and SVP Global, reveals the mindset shifts that transformed him from startup consultant to managing over $21 billion in assets. Drawing from 40+ years building three successful ventures—including surviving the dot-com crash and the 2008 financial crisis—Jean-Louis shares his proven framework for entrepreneurial endurance. Learn why big ideas require passionate commitment, how setbacks become your greatest teachers, and discover the critical timing for building legacy-focused leadership teams. In this inspiring episode, you'll discover:- Why "big ideas that change the world" are essential for long-term success- How to build staying power when ventures take longer than expected- The partnership advantage: why 1+1 equals more than 2 in entrepreneurship- How to create feedback loops that prevent costly mistakes- The legacy mindset shift that separ

Rand Fishkin talks with Jason Barnard about the Lost and Founder. Lost and Founder! Rand Fishkin, cofounder and CEO of SparkToro and Snackbar Studio, and author of "Lost and Founder," shares raw insights on the brutal realities of startup life that nobody talks about. Drawing from his 17-year journey building Moz and the painful lessons learned along the way, Rand reveals why 95% of venture-backed startups fail and how the "move fast and break things" mentality destroys more companies than it creates. Learn why being patient with your business growth isn't weakness—it's wisdom. Discover practical strategies for building sustainable companies without sacrificing your sanity or values. This episode shows entrepreneurs how to resist investor pressure, make decisions that align with your vision, and why sometimes leaving money on the table is the smartest move you'll ever make. #Entrepreneurship #Startup #VentureCapital #SparkToro #Moz #Founder #Business #SEO #Marketing #Tech #SiliconValley #Investor #Fundi

Henry Gordon-Smith talks with Jason Barnard about green ventures. Green Ventures!

Jennifer Tsay talks with Jason Barnard about scaling smarter. Scaling Smarter! Jennifer Tsay, CEO and Co-Founder of Shoott, reveals how she revolutionized professional photography with a game-changing business model - free photoshoots where clients only pay for photos they love. Discover how Jennifer scaled from startup to supporting 750+ photographers across 60+ cities while maintaining a 4.9-star Google rating. Learn her secrets for building sustainable growth, managing diverse teams, and why sometimes the best business ideas come from flipping entire industries upside down. This episode is packed with real-world insights for entrepreneurs ready to think differently about scaling and creating win-win business models that actually work. #Entrepreneurship #Scaling #BusinessGrowth #Shoott #JenniferTsay #StartupSuccess #Photography #BusinessModel #WomenInBusiness #FastlaneFounders What you’ll learn from Jennifer Tsay This episode was recorded live on video June 3rd 2025 https://www.youtube.com/

Michael Davern talks with Jason Barnard about end-to-end AI marketing enablement. End-to-End AI Marketing Enablement! Michael Davern, CEO and Co-Founder of Incept, reveals how AI is transforming every stage of modern marketing, from research and strategy to execution and measurement. Discover why treating AI like your ultimate intern can save you weeks of work, boost your team’s creativity, and let you focus on what you do best. Michael shares practical tips on building reliable AI workflows, training your own AI sidekick, and keeping the human touch in every campaign. This episode is packed with real-world advice for founders and executives ready to embrace AI and scale smarter, not harder. #AIMarketing #DigitalTransformation #MarketingEnablement #Leadership #BusinessGrowth #Incept #MichaelDavern #FastlaneFounders #JasonBarnard #Entrepreneurship What you’ll learn from Michael Davern This episode was recorded live on video May 27th 2025 https://www.youtube.com/watch?v=29F5ooFZ_3Y Links to

Rich Kahn talks with Jason Barnard about unmasking ad fraud. Unmasking Ad Fraud! Rich Kahn, Co-Founder and CEO of Anura.io, reveals the shocking truth about ad fraud across Google, Facebook, and programmatic advertising. Discover why 20% of all digital ad spend is stolen through sophisticated bots, malware, and human fraud farms. Learn how fraudsters exploit affiliate marketing, why connected TV fraud is surging, and what practical steps you can take to protect your marketing budget. Rich shares insider knowledge from his 30+ years in Digital Marketing, including a fascinating conversation with Google's head of fraud detection. This episode is essential for any business investing in digital advertising who wants to stop throwing money away on fake traffic and invalid leads. #AdFraud #DigitalMarketing #MarketingSecurity #FraudPrevention #OnlineAdvertising #ProgrammaticAds #AffiliateMarketing #MarketingROI #DigitalSecurity #AdTech What you’ll learn from Rich Kahn This episode was recorded live on vi

Amarjot Singh talks with Jason Barnard about building adaptive AI. Building Adaptive AI! Amarjot Singh, founder and CEO of Skylark Labs, reveals how his pioneering work in adaptive AI is revolutionizing defense technology. Discover how his systems learn instantaneously with minimal computing power, mimicking the human brain's ability to adapt to new situations. Learn why traditional AI falls short in dynamic environments and how Dr. Singh's approach enables truly autonomous systems that can operate independently in unpredictable scenarios. This episode offers a fascinating glimpse into a future where digital beings coexist with humans, a reality Amarjot Singh believes is just 5 to 10 years away. #AdaptiveAI #BrainInspiredAI #EdgeComputing #DefenseTech #AIInnovation #NationalSecurity #AutonomousSystems #EmergingTech #AIFuture #DigitalBeings Links to pieces of content relevant to this topic:https://www.youtube.com/watch?v=xD6RR3Om8bchttps://www.theverge.com/2018/6/6/17433482/ai-automated-surveillance-d

Matt B. Britton talks with Jason Barnard about Generation AI. Generation AI! Matt B. Britton, consumer trend expert, founder and CEO of Suzy, reveals how Generation Alpha (ages 0-15) will reshape business and society as the first generation growing up with AI in their homes. Discover why this technological shift goes beyond tools to fundamentally rewire how young people think, work, and connect. Learn what skills will remain valuable in an AI-driven future, and get practical frameworks for identifying which problems AI can solve in your business and life. This episode offers essential insights for parents, educators, and business leaders preparing for a world where AI is as natural as breathing. #GenerationAI #AIFuture #GenAlpha #ConsumerTrends #BusinessStrategy #FutureTech #AIAdoption #DigitalTransformation #Leadership #Innovation What you’ll learn from Matt B. Britton This episode was recorded live on video May 6th 2025 https://www.youtube.com/watch?v=RyNZteCwNAU Links to pieces of cont

Steven Davis talks with Jason Barnard about career mobility. Career Mobility! Steven Davis, CEO and Managing Director of Renaissance Solutions, Inc., reveals the critical strategies for successful career pivots both within organizations and when moving to new companies. Learn why "who knows you" matters more than "who you know" and how to strategically increase your visibility with decision-makers. Discover the perfect balance between enthusiasm and desperation, the power of emotional intelligence in leadership, and why your LinkedIn profile is crucial for career advancement. This episode provides practical insights on making memorable first impressions, following up effectively, and positioning yourself as a leader rather than just a manager. #CareerMobility #ExecutiveCoaching #LeadershipDevelopment #CareerStrategy #PersonalBranding What you’ll learn from Steven Davis This episode was recorded live on video April 29th 2025 https://www.youtube.com/watch?v=qhp7i2n7Ydg Links to pieces of c

Guy E. Baker talks with Jason Barnard about the Market Tune-Up. Market Tune-Up! Guy E. Baker, Wealth and Business Coach, and founder of the Wealth Teams Alliance, shares the principles behind his Market Tune-Up approach to building a resilient business in a niche industry. Discover how small improvements, strategic questioning, and a focus on client needs can transform your practice, drive long-term success, and create lasting impact. From pioneering asset management to mentoring the next generation of advisors, this episode reveals how passion, expertise, and a commitment to service can help you build a legacy that stands the test of time. #Entrepreneurship #WealthManagement #BusinessLegacy #MarketTuneUp What you’ll learn from Guy E. Baker This episode was recorded live on video April 22nd 2025 https://www.youtube.com/watch?v=wSRJm149N8E Links to pieces of content relevant to this topic:www.standel.comGuy E. Baker Join Guy E. Baker and Jason Barnard for this week’s episode of Fastlane

Benjamin Zweig talks with Jason Barnard about decoding the future of work. Decoding the Future of Work! Benjamin Zweig, CEO of Revelio Labs, reveals powerful insights on how AI and remote work are reshaping employment landscapes. Drawing from his expertise in workforce intelligence and economics, Benjamin shares data-driven perspectives on productivity, management challenges, and organizational effectiveness in today's evolving workplace. Discover how the coordination aspects of jobs are expanding while AI handles execution tasks, creating new opportunities for leaders who can effectively organize distributed teams. Learn why traditional management approaches are being challenged and how workforce intelligence can transform your hiring strategies, team structure, and business growth. This episode delivers actionable strategies for leaders navigating the complex intersection of technology, talent management, and organizational design in our rapidly changing world. #FutureOfWork #RemoteWork #WorkforceInte

Saul Marquez talks with Jason Barnard about B2B Marketing mastery. B2B Marketing Mastery! Saul Marquez, founder and CEO of Outcomes Rocket, reveals powerful B2B marketing strategies that transform healthcare businesses. Drawing from his 20+ years of experience with industry giants like Stryker and Medtronic, Saul shares his proven four-pillar framework for B2B marketing success. Learn why starting with strategy before tactics is essential, how to identify your ideal clients' pain points, and discover practical approaches to leveraging AI in regulated industries like healthcare. In this value-packed episode, you'll discover:- The four essential pillars of B2B marketing every business needs- Why 77% of healthcare companies are missing a critical marketing component- How to use AI to accelerate your marketing strategy development- Practical prompts you can use immediately to clarify your brand positioning- The "Who Not How" mindset shift that took Saul from 6 to 7 figures This conversation delivers acti

Emanuel Rose talks with Jason Barnard about AI implementation. AI Implementation! Emanuel Rose, author and CEO of Strategic eMarketing, shares powerful insights on implementing AI in marketing and business strategies. Drawing from his decades of experience in cutting-edge marketing, Emanuel reveals why AI automation is transforming the industry and how to leverage it effectively. Learn why human creativity remains essential and discover practical strategies for integrating AI tools into your marketing workflow. This episode shows business leaders how to build sustainable growth through strategic AI implementation while maintaining brand authenticity. What you’ll learn from Emanuel Rose This episode was recorded live on video April 1st 2025 https://www.youtube.com/watch?v=hL9DxtZilq8 Links to pieces of content relevant to this topic:Emanuel Rose Join Emanuel Rose and Jason Barnard for this week’s episode of Fastlane Founders and Legacy! Scheduled for 01 April 2025 at 18 H CET (Paris)

Allan Levy talks with Jason Barnard about the future of CRM and Digital Marketing with Generative AI. The Future of CRM and Digital Marketing with Generative AI! Allan Levy, entrepreneur and CEO of Alchemy Worx and LYQ Testing, shares powerful insights on integrating AI into marketing strategies for personalized customer experiences. Drawing from his experience managing CRM for enterprise clients like Universal Music Group and SiriusXM, Allan reveals how data-first approaches and AI tools can transform subject line testing and audience targeting. Learn why personalization across multiple platforms matters and discover practical strategies for implementing ChatGPT in your marketing workflows. This episode shows business leaders how to build smarter marketing systems through strategic AI implementation while maintaining the human creativity that drives innovation. What you’ll learn from Allan Levy This episode was recorded live on video March 25th 2025 https://www.youtube.com/watch?v=mVSSSp1E5ho

Jesse Kirshbaum talks with Jason Barnard about music and brands. Music and Brands! Jesse Kirshbaum, CEO of Nue Agency, reveals how companies can leverage music to create deeper consumer connections. Drawing from his experience at the intersection of music, technology, and brand marketing, Jesse shares insights on creating authentic partnerships that deliver exponential results. Learn why music is a universal connector and discover practical strategies for measuring ROI beyond traditional metrics. This episode shows entrepreneurs how music can transform their brand presence through strategic artist collaborations that resonate with audiences across generations. What you’ll learn from Jesse Kirshbaum This episode was recorded live on video March 18th 2025 https://youtube.com/live/fjWg5Ga1rYg Links to pieces of content relevant to this topic:https://www.adweek.com/brand-marketing/nue-agency-founder-jesse-kirshbaum-says-brands-should-pay-attention-to-music-culture/https://www.hypebot.com/hypebot/

Ulf Arnetz talks with Jason Barnard about establishing solutions-driven companies. Establishing Solutions-Driven Companies! Ulf Arnetz, founder of Howwe Technologies, reveals how to create sustainable competitive advantage in today's rapidly changing business landscape. Drawing from his experience as a serial entrepreneur with multiple successful exits, Ulf shares insights on solving the critical gap between strategy and execution that plagues many organizations. Discover why focusing narrowly on specific business problems is crucial for success, especially as companies face unprecedented transformation needs. Learn how AI is revolutionizing execution capabilities and why maintaining team alignment through micro delegation creates powerful results. This episode provides essential wisdom for founders and executives navigating continuous transformation while building solutions that deliver lasting value. What you’ll learn from Ulf Arnetz This episode was recorded live on video March 11th 2025 https

Greg S. Reid talks with Jason Barnard about stickability. Unlock the Power of Stickability! Greg S. Reid, bestselling author and the founder of Secret Knock, reveals how perseverance drives success in business and life. Discover why successful leaders embrace challenges, view failure as growth, and prioritize integrity. Learn how to build teams that climb mountains with you, maintain relaxed intensity during crises, and why seeking counsel trumps listening to opinions. This episode is packed with actionable insights on scaling your personal brand while empowering your team to drive execution. This is essential for entrepreneurs looking to overcome obstacles and achieve lasting success. What you’ll learn from Greg S. Reid This episode was recorded live on video March 4th 2025 https://youtube.com/live/bFfeHzvbDtU Links to pieces of content relevant to this topic:Greg S. Reid The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.

Damon Lembi talks with Jason Barnard about the learn-it-all leader. Master the Learn-It-All Leader mindset to accelerate business growth! Damon Lembi, host of The Learn-It-All Podcast and CEO of Learnit, reveals the five essential traits that transform know-it-all executives into effective modern leaders. Discover how to create stronger teams and drive innovation. Learn practical strategies for delegating effectively, building trust through feedback, and leveraging AI to enhance decision-making. This episode shows how embracing continuous learning while maintaining decisive action creates resilient organizations that attract and retain top talent. What you’ll learn from Damon Lembi This episode was recorded live on video February 25th 2025 https://youtube.com/live/gQKPpq_BWlU Links to pieces of content relevant to this topic:https://a.co/d/0iX38kzhttps://a.co/d/fnrNUB2https://www.thelearnitallleader.com/podcastDamon Lembi The event is 100% free: Eventbrite >> Watch on YouTube >> O

Peter Murphy Lewis talks with Jason Barnard about leveraging personal branding to drive business growth. Turn your personal brand into a revenue engine! Peter Murphy Lewis, Fractional CMO and Founder of Strategic Pete, reveals how he leveraged his personal brand to build a thriving business. From building trust through digital presence to managing AI challenges, this episode shows how to transform personal visibility into sustainable business growth. Discover practical insights about scaling a personal brand-driven company while navigating common entrepreneurial pitfalls. What you’ll learn from Peter Murphy Lewis This episode was recorded live on video February 18th 2025 https://youtube.com/live/aRTlGX-Sspc Links to pieces of content relevant to this topic:https://www.youtube.com/watch?v=6N-OEzC20gIhttps://www.youtube.com/watch?v=8mko_aIV1YE The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.