Ignite Visibility University

When it comes to brand searches and direct traffic, they can really help your business and your rankings in Google. Direct traffic is already seen as a ranking factor on some level and a strong brand also helps, but Google has not specifically said brand searches help.

If you want to improve your click-through rates, this is the podcast for you. Google Search Console shows you your impressions and CTRs. You can determine what pages have a bad click-through rate and which pages have a good one! Then, you can improve the pages with a bad click-through rate.

There is a lot to know about long-form content. In this podcast, John Lincoln covers long-form content and how it relates to SEO. John Lincoln from Ignite Visibility provides all the details you need to know to get your long-form content ranking. We are talking images, h1, h2, linking and so much more! Watch this video to learn how to be the best at long-form content.

Have you done a social media audit lately? A social media audit can really put things into perspective.

In this Podcast, we tell you how long SEO takes. John Lincoln, CEO of Ignite Visibility and the 2017 Search Engine Land Search Marketer of the Year answers the question, How Long Does SEO Take! The amount of time really matters on the website. How old is the site, does the website have a penalty, where is the website ranking, what are the competitors doing! There is much to think about, when considering how long does SEO take.

Review schema can help you get review stars in Google and increase your CTR and general branding. Learn how this works.

If you want to learn how to start a blog, this is the perfect podcast for you. John Lincoln, CEO of Ignite Visibility, gives details on how to start a blog that your industry will love.

Want to learn how to start a website? In this Podcast, John Lincoln covers how to start a website from scratch. While the video doesn't cover everything, it does cover 10 important factors for starting a website and getting it going. You need a good domain name, you need to optimize the site, you need to set up your tracking, you want to launch social media profiles, you want to have ads going and more!

Local lead generation services really take making sure you know the right keywords, you have the right strategy, you are specific and more. Local lead generation services Include Schema.org Making sure you have great copy Embedding a map And more Listen to this Podcast by John Lincoln to learn more about local lead generation companies and local lead generation services.

Facebook CPM stands basically means how much you pay for 1,000 impressions on Facebook. If you pay less for your CPM, you can get a better return. But, you also want to pay for Facebook CPM in an audience that has the highest CTR and conversions. Facebook CPM is an important part of the advertising platform. Little tricks make a big difference. You need to have good images, great text, a call to action and amazing targeting. Learn more about Facebook CPM in this Podcast by John Lincoln from Ignite Visibility.

In this video, John Lincoln from Ignite Visibility talks about how to build a chatbot for your website or build a chatbot for Facebook. Building a chatbot is not a simple task. You have to think about the main purpose of the chatbot, what do you want it to respond to, how should you channel the user into the next step, at what point do you hand them off to the right person, do you integrate an appointment setting feature. When it comes to chatbots, you can really mess up if you don't have the right sequence in place.

What is a backlink? Well, it is a link from one website to another website. Backlinks come in all shapes and sizes. The best backlinks are editorial links from authoritative websites. If you want to check your backlinks, you want to look for these links (being the best) and really all the other links need to be evaluated.

Google has made SEO and website builders have made SEO incredibly complex. Because of this, there is a massive field called technical SEO.

Want better returns in your digital marketing? It is 100% possible, but you have to scale! If your budget stays the same, how can you grow?

The Google Display Network is getting more advanced. But many of the strategies used are too basic, and result in companies wasting a lot of money.

With these same video marketing strategies, we have been able to generate over 159,000 videos for key videos by distributing them through the web. Think of what that can do for your business!

Want to know what a good click through rate is by industry, season and channel? How about the difference in click through rate for SEO, PPC, display, Facebook and more! In this video, we cover what is a good click through rate.

AdWords Extensions can significantly impact your bottom-line when it comes to pay per click marketing. In this video, we cover all the different options and even show examples.

Want to increase your page speed? Well, this video is for you. In this video, we go over the most important tips for increasing page speed on your website.

If you want to have one of the biggest and most successful SEO sites in your industry, you need to have an expansion and scale mindset