Madmork Stories

Today's guest is a long time friend, mentor, former boss and all around awesome marketer. Hernando Ruiz-Jimenez is the Chief Marketing Officer at New York Presbyterian Hospital. Previously he was CMO at Triple S Insurance and has also served in a diverse variety of roles including Diageo, as VP marketing, where he reinvigorated the Captain Morgan and Parrot Bay brands, and a startup called Wireless Media Corp, where he was Exec Vice-president and helped 8x the companies revenues in digital media like music and games. Hernando holds an undergraduate degree and MBA from Stanford. Got a question or want advice? visit www.madmork.com; www.facebook.com/madmorkstories and follow me on Twitter #madmork. --- Support this podcast: https://anchor.fm/madmork-stories/support

Marketing is tough, marketing in tech companies is even tougher. Some days, you might wake up and wonder what the grass looks like next door. But changing jobs or companies too often could also cripple your career and create a perception that you're a flight risk for other companies. So when is the right time to quit? What signs should you look for? In this podcast, based on my most viewed post last year with over 55,000 views, I talk about my Happiness Formula, 8 reasons you might want to quit and provide tips on when is the right time to head for the door. If you enjoy this podcast please subscribe and share with others. For more, check out www.madmork.com/blog and follow me #madmork on Twitter and www.facebook.com/madmorkstories on Facebook. Need some coaching? Reach out and book a complimentary 1st session on www.madmork.com or www.facebook.com/madmorkstories. Use the promo code: PODCAST when confirming your appointment. --- Support this podcast: https://anchor.fm/madmork-stories/support

Former head of Google play marketing, Patrick 'Mad' Mork, discusses why startups get marketing wrong, how they should be looking at marketing more from the perspective of traditional marketing and how marketing can work more effectively with product, engineering, BD and sales to improve their companies chances of launching and monetizing great products. Lessons learned from the trenches! Got a question or want advice? visit www.madmork.com; www.facebook.com/madmorkstories and follow me on Twitter #madmork. Mad Mork --- Support this podcast: https://anchor.fm/madmork-stories/support

The first chapter. Veteran CMO, tech startup marketer and the guy who created the Google play brand talks marketing, startups and careers. From launching Pepsi Max in Chile in 1997 to the first mobile games in Europe like The Sims and Fast and Furious to creating and launching the Google play brand in 2012. How I crashed and burned after my last startup in Ed:Tech, nearly lost it and found my way to becoming a marketing coach. Along the way some crazy anecdotes like the hair brained launch of Google glass and why I think it was destined to fail. I'm mad mork and this is the beginning of my story. Raw, uncensored and no holds barred. Why? Because I want to coach other marketing leaders like you succeed and do so in a way that gives you a powerful, meaningful career in a way that's balanced and sustainable. Got a question or want advice? visit www.madmork.com; www.facebook.com/madmorkstories and follow me on Twitter #madmork. This is the beginning of my story. Enjoy! MM --- Support this podcast: h