Periodic Effects: Cannabis Business Podcast

Part 2 of our conversation with Emma Chasen on the Science of Cannabis. Listen to Part 1 first if you haven’t yet (Episode E050). In Part 2 we discuss product selection for different ailments, dosing, what questions to ask your budtender and answer some questions submitted by listeners. Visit this page for more Science of Cannabis Episodes www.periodiceffects.com/101

This is a really special episode! Not just because it’s our 50th Episode, but because it should help the most amount of people. This talk with Emma Chasen is a great primer into Cannabis Science for everyone - your Grandma, your Friends, your Local Budtender. This Episode will provide a solid foundation of Cannabis knowledge for the beginner. Please Share! Go to this page for past Science of Cannabis Episodes with Emma www.periodiceffects.com/101

Great Podcast on Marketing & Branding with Seth Worby, CEO & Founder of Cannabis Creative Group. With decades of experience in lead generation and traffic conversion, Seth started a marketing company, Champ Internet, over ten years ago. He is now taking that experience and applying it to the Cannabis Industry. Some good insights in this episode!

Informational talk with Andrew Hunzicker, CPA & CEO of Dope CFO and CFO Bend. We cover financial strategies, 280E tax issues, going public, raising money and general advice for Founders & Startups in the Cannabis Industry.

Great talk with Jesse Peters, CEO of Eco Firma Farms, a cannabis cultivation facility in Oregon. Jesse recently took his company public and raised $33.5 Million using a Reverse IPO, joining the Canadian Stock Exchange. We talk all about it! We first had Jesse on in Episode E020, link here if you’d like to listen. We also had him on for a special episode on college advice for students wanting to get into cultivation, E022 link here. JOB OPPORTUNITIES: Eco Firma is hiring for many different positions. A great opportunity to join a company that is definitely growing! Discussed at end of episode.

Insightful talk with Linda Gilbert, Managing Director of BDS Analytics, a data-driven company offering cannabis consumer insights. We discuss who the average cannabis consumer is, how different states vary in their demographics and what products are working in the cannabis industry. If you’re interested in learning more about the edibles business, check out our eBook, “8 KEYS: How to Launch a Successful Cannabis Edibles Business” at www.periodiceffects.com/ebook

Informative talk with Mary, Founder of Sativa Science Club and Jason, Editor in Chief of Terpenes and Testing Magazine. We go deep down the science rabbit hole! We talk terpenes, minor cannabinoids, why strain names mean nothing relative to predicting effects and how people can participate in the cannabis research revolution! Brands Mentioned: Phylos Bioscience, Gold Leaf Journal, RJ Lee Group, Habu Health (citizen science research)

Really enjoyed this talk with Garrett Rudolph, Editor in Chief from Marijuana Venture, a trade magazine for cannabis professionals. We get into the back story of how the magazine got started, what Garrett sees working (and not working) in the industry and how he sees the landscape evolving. RAD (Retailer & Dispensary) Expo coming to Portland, Oregon October 10th and 11th. FREE for all dispensary employees to attend and great for vendors trying to work with those businesses! Get our Cannabis Business eBook for FREE at www.periodiceffects.com/ebook

Loved this talk with Anya Gordon, CEO of GroTec! GroTec is a contract builder for grow operations and dispensaries. Anya has great industry insight from working with companies in multiple states and internationally. She brought a lot to the table for this conversation and I’m sure you’ll enjoy it! JOB OPPORTUNITIES: GroTec is growing and hiring. More details on their Website HERE.

Honored to interview Ed Rosenthal, a pioneer in the cannabis industry! Ed wrote for High Times in the 80s and 90s. He has written multiple books on cannabis cultivation, processing, extracts, concentrates and has sold over 1 Million copies. Ed is releasing a follow-up book to Beyond Buds, a guide to Marijuana Extracts and Cannabis Infusions. Click HERE to pre-order “Beyond Buds: Next Generation”

Great talk with Brock Binder, Founder and Owner of High Quality, a cannabis retailer in Corvallis, Oregon. Brock launched his business in 2014 along with a grow operation. We discuss how Brock started the business, what they are doing to stay competitive in the market, education and some amazing customer stories on how cannabis changed their life! JOB OPPORTUNITIES: High Quality is growing and hiring for multiple positions (discussed in episode). Email them at careers@highquality.life if you’re interested!

Conversation with Jared Mirsky, CEO and Founder of Wick & Mortar, the oldest and longest running cannabis branding, marketing and advertising agency in the country. Jared started his company in 2009, helping cannabis brands pioneer their way into this new industry. There are some solid gems of information throughout this episode!

LIVE Audience Q&A Podcast on the Science of Cannabis. We cover the struggle cultivators and retailers are facing on high THC% versus a high Terpene profile and ideas for education initiatives to help inform consumers. Joining us on the podcast panel was Emma Chasen, Lee Henderson from HiFi Farms and Cedar Hughes-Blades from Moss Crossing. Access our eBook for FREE “8 KEYS How to Launch a Successful Cannabis Edible Business” at www.periodiceffects.com/ebook

Good talking with Hunter Caputo, CEO of The Caputo Group. Hunter brings great insights from his past experience of supporting and growing businesses inside and outside of cannabis. We cover finances, HR support, distribution, planning for federal legalization and what it takes to move beyond plateaus that every business hits. Companies and Brands we reference ORCA, CCA, NCIA, Oregon Sungrowers Guild, Canna Help You.

Conversation with Erik Leib, Founder of Ananda Farms, a producer in Oregon. We talk the future of craft cannabis, going beyond organic practices, and looking at the soil, topography and climate in which it’s grown, known as the terroir. Will consumers start buying based on the terroir as they do with wine? Companies and Brands we reference Cascadia Herbals, Fireside, Breeze Botanicals, Sun God Medicinals, New Leaf Midtown, Open Vape, Diamond Cannabis, Substance Cannabis Market, Panacea, The Green Planet, Dirty Arm Farm GET our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business” at www.periodiceffects.com/ebook/

Loved this talk with Lee Henderson, Co-Founder and Brand Manager at HiFi Farms. We discuss how Lee started the business, the transition from the medical market to recreational and creative ideas for solidifying a strong brand presence. JOB OPPORTUNITES: HiFi is looking to hire going into summer, discussed in the episode. Companies and Brands we reference Portugal the Man, Gro-Tech, Craft Cannabis Alliance, Emma Chasen, Farma, East Fork Cultivars, Yerba Buena, Pilot Farm, BDS Analytics, Headset, X-Ray FM, Phylos Bioscience, Electric Lettuce, Group Muse, Dab Society Extracts

Informative talk with Justin Hamilton, CEO of Hempleton Investment Group, a business focused on the Hemp CBD market in and around North Carolina. From genetics to growing to processing to retail shops, Justin’s team is involved in every step of the supply chain, and we learned a lot from him in this conversation. JOB OPPORTUNITIES: Justin is hiring for many different positions as they continue to grow and expand, discussed at end of episode. If you’re looking for work in North Carolina this would be a great company to work for.

Another great talk with Emma Chasen on the Science of Cannabis. We discuss a new article published by Dr. Ethan Russo and Dr. Caroline MacCallum titled “Practical Considerations in Medical Cannabis Administration and Dosing”. We also cover a stream of technical questions we received from listeners.

Loved this talk with Christine Smith, Founder and CEO of Gron Chocolate. We cover how Christine moved from a successful career in architecture to cannabis infused chocolate, how you expand after getting into almost every dispensary in Oregon and a new source of CBD that Gron is using to sell infused chocolates across state lines, permeating their brand for future expansion. JOB OPPORTUNITY: Gron is looking for a Marketing Director, discussed at end of episode.

Great talk with Heidi Fikstad, Co-Founder and Brand Manager at Moss Crossing, a Cannabis Retailer in Eugene, Oregon. We cover Heidi’s startup journey, company ethos and her branding, marketing and educational approach. INVESTMENT OPPORTUNITY: Moss Crossing is looking for funding to further growth and expansion, discussed in episode.