Edelman Uk

We’re celebrating the launch of the Edelman Trust Barometer by delving into what this year’s findings mean for tech companies. Why should firms be paying closer attention to their employees as well as their customers to safeguard the future of their businesses? We speak to Justin Westcott and Jacque Wallace from Edelman to find out. Get in touch with us at sideload@edelman.com

Lab grown meat, automation and Brexit repercussions are all on the agenda on this episode of Sideload. Fresh off the back of Edelman’s Crystal Ball event, Edelman UK’s CEO Ed Williams is joined by creative industries and politics specialists Ben Fenton and Lucy Thomas for some 2019 future gazing. Get in touch with us at sideload@edelman.com

Shoppers are now looking beyond product spec sheets and towards the purpose and social impact of the brands they buy from. On this episode of Sideload, we speak to Paul Miller from tech investor Bethnal Green Ventures, and Gerry Wisniewski and Mark Mcginn from Edelman about combining profitability with purpose. Get in touch with us at sideload@edelman.com

It was previously an unheard-of concept but now we’re able to use data to plot the hallmarks of a great comms campaign. But how does it work and will it spell the end of good old-fashioned gut instinct? We spoke to Matt Sato, from Edelman Intelligence in New York about the tech behind this new approach.

It’s one of the most talked about disruptive trends in the techsphere but can blockchain offer benefits to all businesses? On this episode of Sideload, Liberty York from Tech Tales and Simon Chan from Edelman bust some myths about the technology and give their predictions about its future. Get in touch with us at sideload@edelman.com

Today’s children are more immersed in technology than ever before. In fact, they have never known a life without it. But what should parents do to make sure their kids don’t overdose on their favourite gadgets and how should they prepare them for a futuristic workplace? We speak with two parents with a tech interest - Vicky Bentall and Prash Yadave from Edelman London. Get in touch with us at sideload@edelman.com

Few dispute the importance of clean technology in a world that is changing due to climate change. But how do political perspectives affect the way countries and businesses implement cleantech and communicate about it? We speak with Ellie Best from Edelman London and Joey Marquart from Edelman Silicon Valley. Get in touch with us at sideload@edelman.com

Europe’s innovating, India’s evolving, China’s growing. How can Silicon Valley respond at a time when other global tech hubs battle for investor attention? In this episode of Sideload, we talk to Edelman’s Global Technology Chair Sanjay Nair about where next for Silicon Valley and how new technologies gain mainstream acceptance. Get in touch with us at sideload@edelman.com

Will we all live for a hundred years? Will we one day work side by side with machines? In this lofty episode of Sideload, we sit down with Edelman Senior Director, Satyen Dayal to talk about how technology will change our lives, work and society beyond recognition. Get in touch with us at sideload@edelman.com

It’s an often used phrase in the techsphere but what does Digital Transformation mean in real terms and how are brands changing the way they operate to stay relevant? Edelman’s Global COO Matt Harrington joins us to share his experience from speaking with top companies around the world. Want to get in touch? Email sideload@edelman.com

Many companies that excel at communicating their own brands externally, sometimes neglect their internal audiences. And with a host of tech tools now available to aid communication and collaboration, should we be doing better? Edelman’s HR and employee engagement specialists Nigel Miller and Nicole Linger discuss the trends. Want to get in touch? Email sideload@edelman.com

Melding healthcare solutions and tech innovations is opening doors for new services all over the world. On this episode of Sideload, we’re joined by Lauren Valbert, Head of Health and Technology from Edelman Amsterdam to talk about the digital health scene in the Netherlands and the interplay with other markets around the world. Want to get in touch? Email sideload@edelman.com

Never mind the sci-fi movies, Artificial Intelligence is here and it's set to shake up the way companies communicate with consumers and the services they offer. We explore the innovations firms are already investigating with Nils Mork-Ulnes from AIG and Myles Cameron from Edelman. Want to get in touch? Email sideload@edelman.com

France recently gave a platform to over a hundred tech startups at the consumer show CES. Is France getting it right in terms of how it’s approaching tech growth and should you keep an eye on the country for potential opportunities? We explore with Carine Currit from Edelman’s Paris office.

The public don’t trust social media networks and search engines as much as they used to, according to the latest Edelman data. In this episode of Sideload, we have audio from this year’s Edelman Trust Barometer launch event where we delve into the data and find the underlying trends behind the stats. Want to get in touch? Email sideload@edelman.com

In this episode of Sideload, we look at the battle the government has in setting the agenda for tomorrow’s technology innovation. Elliot Langley and Craig Woodhouse discuss whether legislation is helping protect the public or just getting in the way. Want to get in touch? Email sideload@edelman.com

What does CES foreshadow for the year ahead? Just how important is voice technology? What to do when tech goes wrong? Justin Westcott, Head of Technology Europe, and Simon Chan, Associate Director Technology, share their takeaways from one of the world’s biggest tech events. Want to get in touch? Email sideload@edelman.com

To kick off the year we’ve put together a special episode collating the main tech insights from Edelman’s annual Crystal Ball event. Hear from broadcaster Kirsty Wark, writer and performer Katherine Ryan, BBC Economics editor Kamal Ahmed, Credit Suisse Impact Advisory and Financial CEO Marisa Drew, and Edelman Chief Executive Officer, UK & Vice Chairman, Europe Ed Williams, on all things Alexa, Twitter, robots, and more. Want to get in touch? Email sideload@edelman.com

The technology industry and government should be open to having a more positive working relationship, according to Edelman’s President and CEO Richard Edelman. Richard was speaking to Sideload, the technology podcast from Edelman London, about how the technology industry can gain public trust. In the 2017 Edelman Trust Barometer, the technology industry remained one of the most trusted sectors. Trust in technology globally has stayed close to the 75% mark in recent years. However, many of the big players have been in the headlines for the wrong reasons with data breaches and legislative sanctions undoubtedly gaining public attention. Could this affect public trust in the future?

How is data used (or misused) by brands and the media and what are the consequences? Edelman research experts Rich Davenport and Maya Golan discuss best practice in a fake news era.