Studio 78 With Nache Snow

Amanda Reid is the creator and founder of Amanda Reid Designs based in Austin. Amanda has been painting and creating for over 10 years, but fell in love with calligraphy and lettering in 2015 after taking a few classes to DIY her own wedding. During the day, she works in the clinic and hospital setting as a Doctor of Physical Therapy. In this episode, Amanda discusses how she balances being a physical therapist and calligrapher, why she founded the Calligraphers of Color group, how she developed her pricing, and the importance of marketing. Additionally, Amanda is the queen of creating an experience with her workshops, and she shares with us her process for creating and running them. Show Notes: NacheSnow.com/122

Janine Vangool chats about how hard work, taking risks, and perseverance allowed her to build a successful magazine. We discuss why she prefers smaller more intimate communities, her creative process, and how she stays organized. Additionally, she shares why her subscription model allows her to create content specifically for her readers without having to cater to advertisers. Show Notes: nachesnow.com/121

While balancing a full-time job as a lawyer, Heidi Nielson runs two part-time businesses on nights and weekends. The first is Desert 2 District, where she creates desert-inspired illustrations and celebrates lawyers of color. The second is her mixed media art business. She is creating a body of work that is a meditation on the things we carry from generation to generation, reflecting and celebrating her fourth-generation Japanese American heritage. Using found and discarded materials, she promotes healing, repair, and sustainability through her art while also keeping it real with whimsy and weirdness. In this episode, Heidi discusses why she chose to be a lawyer by day and an artist during her “off” hours. We discuss how the 100 Day Project gave her momentum, the importance of being intentional with your business, and why setting clear goals are important. We also chat about how she’s been able to use her art to celebrate and support lawyers of color, to include partnering with others to support funds for fut

Remember Alana Rivera from episode 84 of the Studio 78 Podcast? She’s back!! If you haven’t listened to that episode, Alana started her natural body care line, Etta + Billie, back in 2009. She infuses some of the yummiest food smells—lavender, grapefruit, bergamot—into delicious body care products. I asked her to come on again to discuss what she’s been doing to stay afloat during the pandemic. In this episode, Alana discusses why she chose to move her life and business from San Francisco to Ventura. She walks us through the challenges of reestablishing business connections in a new city virtually, doing a risk assessment when it came to sending her son to childcare, and overcoming supply chain issues. We also discuss the importance of constantly communicating with your customers, making tough personnel decisions, and tips for mentally staying afloat during these unusual times. Show notes: NacheSnow.com

Chandra Osann is the owner of Big Girl Press. She sells hand lettered stickers, digital prints, and apparel. She is a creative who uses her passion for words and lettering to uplift, inspire, and empower others, whether it be through quotes, Scripture, or illustration.  In this episode, Chandra discusses why she decided to open up an Etsy shop in 2020 to sell hand-lettered products. We discuss her research process, product selection, and the process of choosing a print company. She chats about getting help from others and the importance of having a positive mindset and believing in yourself. Show Notes: nachesnow.com/118

Azhelle Wade has worked in the toy industry for over 10 years with companies like Toys R Us, Party City, and Madame Alexander. She has 3 patented toy products, multiple design awards, and is the host of the Making It In The Toy Industry podcast. This toy industry expert is here to help you prioritize your to-do list, teach you to think like a buyer, and virtually hold your hand during the toy development and launch process.  In this episode, Azhelle discusses the importance of market research, walks us through how to develop an idea, helps us with navigating patents, and discusses the world of licensing. We also chat about strategic marketing, sizzle videos, and NDA’s. During COVID-19, she decided to quit her full-time job and start her own business. We discuss her idea behind the Toy Academy and we had a fruitful conversation on health insurance! Show Notes: NacheSnow.com/117

LaKaye Mbah is a fine-art photographer who specializes in editorial style portraits. Using magazine layouts and her client’s personalities as guides, she strives to bring out the best version of everyone she photographs. She photographs women, high school seniors, families and business imagery. In this episode, I’ve invited my good friend Lakaye Mbah back (listen to episode 05) to chat about education for personal development. We discuss decisions that go into returning to school and how we’ve both benefited from our college experience. We walk you through other forms of education to include masterclasses, books, and podcasts—of course, we provide you with a list of some of our favorites. Show Notes: nachesnow.com/116

Rose Pearlman is an artist, teacher, and textile designer.  With a background in fine arts and a love of well designed functional objects, her creations blur the lines between art and craft and push the boundaries with non-traditional techniques and materials.  Rose teaches monthly rug hooking workshops in and around her home in NYC, and also welcomes commissions for one of a kind constructions in decor and home furnishings. Her work has been featured in fiber magazines, galleries, and numerous online design sites. In this episode, Rose discusses how she built a rug hooking (aka punch needle) side hustle by creating authentic content and collaborating with others. We discuss how she goes about planning her IG feed, why she gravitates towards teaching vs commissions, and lessons learned from selling craft kits. She also tells us about some of her new favorite apps that are helping her stay organized. Show Notes: https://nachesnow.com/115

Photographer and Interior Designer Shakira Hunt has a background in architecture, interiors, and photography which gives her a unique perspective on project work and the finished product. Recently, stepping into full-time entrepreneurship, Shakira focuses on capturing the culture and essence of community within brands and organizations.  In this episode, Shakira discusses feeling unfulfilled in her corporate job and the steps she took to go full-time as a photographer and interior designer. We discuss the importance of community, having a website, and being intentional with how much money you want to make. We also chat about the importance of a diverse brand and how she provides creative direction to her clients. https://nachesnow.com/114

Toni Lipsey, TL Yarn Crafts, shares how she diversifies her income selling digital products on various platforms, how and why she made the decision to go full-time with her business, and the importance of getting paid properly. We also discuss the impact of the pandemic on her business and how to appropriately support minority businesses. Show Note: nachesnow.com/113

Studio 78 Podcast host, Nache' Snow, talks about some life events to include a hysterectomy to relieve pain, a move during COVID-19, and a divorce from someone she still considers her best friend. Though 2019-20 has proved to be full of change amongst other unexpected events, she discusses the importance of remaining resilient and having the courage to make significant life changes while also figuring out how to do all the other things. Show Notes: nachesnow.com/112

Morgan Harper Nichols is an artist and poet whose work is inspired by real-life interactions and stories. Morgan spent the first couple of years of her professional life as a college admission counselor, and then, as a full-time touring singer-songwriter and musician. It was on the road that she cultivated her curiosity and passion for writing, art, and design and slowly began to share her work online. In this episode, Nicole discusses lessons learned from freelancing, the moment she realized she needed another avenue for income, why followers don’t always equal dollars, the journey to creating Garden24, the importance of connecting with your audience, why she prefers purchasing wholesale, and how she stays organized. Show Notes: NacheSnow.com/111

Welcome back Nicole Crowder from episode 62! Nicole is an independent furniture designer and upholsterer behind Nicole Crowder Upholstery based in Washington D.C. She has been upholstering furniture for clients since 2013. Her list of clients includes residential, commercial, and hospitality, as well as small design collections. Previously Nicole was a Photo Editor in the publishing industry, working with AARP, The Washington Post, National Geographic Traveler, and Netflix. In this episode, Nicole discusses how her business has grown since 2018, acquiring space for her workshops, the power of collaborations, her new meditation pillow product line, and energy management. We also discuss shipping woes, time blocking, and managing multiple IG accounts. Show Notes: nachesnow.com/110

In this episode, I talk to you about the power of the Enneagram personality test, how to pivot your goals to adjust to COVID-19, the importance of continuous education, why you need to get into the right mind space, and why you need to take action today. I also provide six items entrepreneurs should do this week to gain traction. Show notes: nachesnow.com/109

By day Nicole Capó Martínez is a florist and retail manager; on nights and weekends, she moonlights as a writer, artist, and model. She wrote a manifesto for radical self-love, What Makes You Soft. This collection of poetry and short essays is a guide for your journey towards discovering yourself. After Hurricane Maria, she wrote Mother’s Tongue a memoir in essays and poems on growing up in Puerto Rico. It’s about wounds reopened after a crisis and on finding yourself even when you feel like you don’t belong. In this episode, Nicole talks about the inspiration behind her books, how she stayed motivated, why she self-published, and the tactics she used to market her first book. We also discuss the importance of diversity in books and stock photography. Lastly, we discuss the importance of joining a community that uplifts and inspires you. Show Notes: NacheSnow.com/108

Katharine Watson sells original art, goods, and prints through retail, wholesale, licensing, and custom design. Katharine’s work has been featured in Vogue and Martha Stewart Living, and she has worked with companies such as the Metropolitan Museum and Chronicle Books, among many others. Katharine prides herself on running a small-batch, one-of-a-kind operation at every turn. Katharine studied printmaking in college and began to appreciate the art form as a way to bring her designs to everyday goods. After graduating from Kenyon College, Katharine took an internship at the Textile Museum in Washington, D.C. She soon launched her eponymous brand, originally headquartered in the one-bedroom apartment she and Joe shared. In this episode, Katharine discusses advice she provides to artists who want to go full-time with their side job, selling at markets, her biggest lesson learned, how she developed her style, why she created workshops, pitching, pricing, tradeshows, and tips for working through the comparison tra

Jessica Bellamy is an award-winning international speaker, workshop facilitator, motion infographic designer, and research analyst. She has presented and given workshops on information design and data equity in the United States and in other countries.  She presents at conferences as well as at universities such as Carnegie Mellon, UCLA, Vermont College of Fine Arts, ArtCenter, and Yale. Jessica is an alumnus of the Adobe Creative Residency program.  She is also a Design Justice advocate.  She started her design career working with nonprofits and community groups to create compelling explainers that break down complex service and policy information. In this episode, Jessica discusses big data and how it’s being used in society, how to work with nonprofits, tips for creating visuals, and the benefits of creating workshops. She also discusses the Adobe Creative Residence and how that experience impacted her career. Show notes: https://nachesnow.com/106

Kaylin Marcotte is the founder of JIGGY, frameable puzzles of curated independent art. Five years ago, she was working around the clock at an early startup, theSkimm, and fell in love with jigsaw puzzles as her nightly meditation. She was doing one every week, and the stress relief was great, but the designs were outdated and well, lame. She started dreaming up a puzzle that would be beautiful for both the doing and the decorating, that would look good before, during, and after completion. So she decided to highlight the work of amazing female artists, and after a year of curating the art and reimagining and designing the packaging, JIGGY was born. In this episode, Kaylin discusses designing the kit, the research process, marketing and the power of networking. Show notes: nachesnow.com/105

Enid Nolasco is the founder and creative talent behind RAW Made. She’s an expert in brand development, graphic design, and project management with over 15 years of experience in the media and design industry. She’s worked alongside award-winning branding agencies and as an entrepreneur transforming businesses into thriving brands by taking what already makes them successful and refining it into a captivating brand. Enid is also the creator of RAW Storytelling. Through the live shows, podcast episodes, and workshops, she has created safe spaces where real people can share real stories that range from everyday anecdotes to bringing those unspeakable life moments to light. In this episode, Enid discusses how she was accidentally thrust into entrepreneurship after being let go from her job for having a side business, how a speaking gig led her to create live shows, and why she recently decided to rebrand to RAW Made. We also discuss how to brand yourself on any budget and tips for creating a mood board for your p

Sara McNally is the owner of Constellation & Co., a letterpress greeting card company that uses the power of words and the magic of snail mail to connect people and make us all feel less alone. Her brick & mortar stationery shop and studio is home to antique printing presses, unique gift items, cards that will make you laugh &/or cry, and great conversations with people who totally get it. Each one of her cards and stationery gifts are printed, packaged, and sent on their way from our beautiful studio in the historic Seattle Fishermen’s Terminal. In this episode, Sara talks to us about how she got started, prepping for stationery shows, and how the industry is changing. We dive into her store, wholesale, and her book, Snail Mail Superstar. Additionally, we discuss the power of snail mail and how it can not only be a moment of rest and reflection but how one single letter could possibly change someone’s life. Show Notes: NacheSnow.com/103