Personal Branding Podcast

How to manage your brand and business in times of crisis. Listen to the interview I had with Jim Lukaszewski 5 Things Leadership Should Do in Crisis with Jim Lukaszewski America’s crisis Guru James (Jim) E. Lukaszewski (Loo-ka-SHEV-skee) is one of America’s most visible corporate go-to people for senior executives when there is trouble in the room or on the horizon. As America’s Crisis Guru®, Lukaszewski is known for his ability to help executives look at problems from a variety of sensible, constructive and principled perspectives. He has spent his career counseling leaders of all types who face challenging situations that often involve conflict, controversy, community action or activist opposition. He is known for taking a business approach rather than traditional PR strategies by teaching clients to take highly focused, ethically appropriate action. He is a consummate storyteller. RESOURCES: Rebrand: The Ultimate Guide to Personal Branding Bernard Kelvin Clive Amazon books Lukaszewski on Crisis Commu

One of the best platforms to use in establishing your expertise and#brand now as a Photographer is SnapChat. ~ Bernard Kelvin Clive In this episode I share some tips to help you use snapchat to expand your brands reach, Snapchat is a mobile messaging application used to share photos, videos, text, and drawings. It’s free to download the app and free to send messages using it. It has become hugely popular in a very short space of time, especially with young people. Infographic

8 Ways to Protect Yourself Online Identity theft: “When one’s personal information is stolen and used by an imposter to gain an advantage.”   Don’t share your passwords and change your password often Avoid visiting fake sites, pornographic sites and be warned about Phishing sites. Don’t share any private information that you wouldn’t want remembered later. Always verify and buy from trusted and secure sites. Monitor your  brand name online, Use tools like Google Alerts Don’t share your credit card details, SSN with anyone. Browse safely, clear your browser history/cache. Consider browsing using VPN or OpenDNS Check your privacy settings on all your social media pages to enable maximum security. Bernard Kelvin Clive is a Personal Branding Coach/Brand Strategist at BKC Consulting, Lifestyle Entrepreneur, Amazon bestselling author with twenty published books. Ghana’s foremost authority on Personal branding and Digital Publishing who hosts the #1 ranked Business & Care