Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

During episode 300, co-hosts BL Ochman & David Erickson discuss the coronavirus crisis, including: The contrast in leadership between governors Andrew Cuomo and Tim Walz and Trump Siri's response to Do I Have The Coronavirus? Smart thermometers that may be able to identify local outbreaks Covid 19 pandemic maps Twitter helping brands communicate during the crisis A New York-based Chinese immigrant stepping up to manufacture personal protective equipment for health care workers The responsibility of the media in broadcasting the White House coronavirus "briefings" live Moe Williams' daily doodles Willie's American Guitars offer two-minute guitar lessons on Facebook Amazon limits non-essential shipments The ENKI Brewing Company taproom goes curbside Coronavirus resources and free entertainment Pandemic gallows humor Google's California-only Covid 19 triage website The two faces of Fox News The Army's social media manager gets canned Idiots that will cost lives TV commercials that have not aged well in the

During episode 299, co-hosts BL Ochman & David Erickson discuss: LinkedIn and Twitter are jumping on the Story bandwagon The City of Austin cancels SxSW over Coronavirus fears The Office's Kevin's famous chili returns A viral voicemail plays in movie theaters The Simpsons are recreated in CSS code AR glasses let firefighters see through smoke Redditors fight disinformation Heineken has a drink and drive public fridge WHO TikToks Coronavirus Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/299 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 298, co-hosts BL Ochman & David Erickson discuss: Absurd Corona beer virus searches and fears A CNN weatherman's face filter forecast Giphy & Jif peanut butter's Gif or jif debate ad Media literacy classes in school Walmart's reply to David's healthcare clinic Tweet shows smart earned media strategy Stars & Stripes deleted by vindictive Trump LinkedIn adds pinned updates Podcast and Netflix rankings released Anti-Putin blogger assassinated Leap Year baby finally turns 21 Greta Thunberg responds like a heroine Bloomberg will send Trump a pink slip for you Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/298 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 297, co-hosts BL Ochman & David Erickson discuss: Burger King's disgusting moldy Whopper campaign Podcast studios coming to Staples An FTC crackdown on influencers Lifetouch's clever "About Us" branding Alexa smart speaker spying eSports home teams Redbox Live streaming service An ode to Wikipedia Coronavirus riots in Ukraine Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/297 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 296, co-hosts BL Ochman & David Erickson discuss: Amazon's program to create actual brand voices to play on its Echo smart speaker Google's Project Witness that uses virtual reality to generate empathy for jailed children ASCII art of refugee programmers Tech titans' efforts to combat coronavirus misinformation Augmented reality Google Maps Facebook's bug bounty program Chrome's website security deadline Reviews in Google Search Console A glaring user experience fail in Adobe Acrobat Target's Minnesota Badgers miscue Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/296 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 295, co-hosts BL Ochman & David Erickson discuss: The San Antonio Zoo's "Cry Me A Cockroach" vindictive Valentines promotion Social media-savvy Astronaut Christina returns to Earth Seventh Generation's brilliant State of the Union commercial Spotify's podcast expansion Flirting with Tinder bots Netflix' Oscars push Twitter squashes student's parody, then apologizes Planters Baby Nut banned Best and worst Super Bowl LIV ads The Iowa Caucus debacle Hacking Google Maps The world's worst job ad and world's funniest resume Clearview AI slapped with cease-and-decists Celebrity Cruises' acid trip commercial 2020 election disinformation wars Edelman's Global Trust Barometer Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/295 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 294, co-hosts BL Ochman & David Erickson discuss: Kraft crowdsourcing its Super Bowl commercial Pantone's Super Bowl color commentary Micheal Bloomberg's Dog People Get Me ad The 2020 new emoji lineup Free art downloads David Berkowitz' marketing English Scroll funding journalism via subscriptions Facebook stalking Illegal social media in China Clearview AI's racist ties Hyper-sensitive Super Bowl ads Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/294 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 293, co-hosts BL Ochman & David Erickson discuss: Why Planters murdered Mr. Peanut Angelina Jolie producing a BBC show to teach children how to spot fake news A brewery that put shelter dogs on beer cans to spur adoptions Verizon's new OneSearch privacy-focused search engine Product Hunt's Golden Kitty Awards Google podcast time stamping Apple TV+ Podcasts Morning Brew's podcast lessons Fraudulent .gov domains YouTube moderators' PTSD Apple's encryption back door Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/293 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 292, co-hosts BL Ochman & David Erickson discuss: Spotify podcast and playlists for dogs Bing's new business and persona pages New LinkedIn Pages features Google allowing branding in search TuneIn's new sonic logo Clever UX The return of Gary Larson's The Far Side Fleeceware in Google Play eTicketing brings the end of paper tickets Kohler's creepy bathroom guy Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/292 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 291, co-hosts BL Ochman & David Erickson discuss: BBC's brilliant out of home Dracula reveal Twitter's changing conversations NPR/Edison Research Smart Audio Report Spotify in top spot for podcast discovery Lego trolls Tesla Misinformation on Australian wildfires spreads on social media Disinformation PR firms peddle false narratives What not to name your audiobook Facebook's plans for world domination Truly stupid commercials McDonald's CEO's Instagram #FAIL Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/291 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 290, co-hosts BL Ochman & David Erickson discuss: Elon Musk’s shattered Tesla Cybertruck product launch Google’s permanent Loon balloons The new pinball search behavior Huggable holograms Thousands of downloadable art books Personality profiles of American regions A return to organic influencers, otherwise known as media relations Wall Street Journal’s Google hit job Imagined technical dystopias Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/290 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 289, co-hosts BL Ochman & David Erickson discuss: The top 10 marketing apps of 2019 Twitter asking for votes on its new deep fakes policy Adobe's AI-powered innovations Lin-Manuel Miranda teaming up with Google to digitize Puerto Rican art Twitter's restrictions on advocacy advertising TikTok trying to poach Facebook advertisers Smart speaker sales stats Niantic mapping the world Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/289 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 288, co-hosts BL Ochman & David Erickson discuss: A new movie casting James Dean, 64 years after his death Monica Lewinsky’s brilliant anti-bullying PSA and Twitter bot How Black Twitter made Popeye’s chicken sandwich go viral Arm & Hammer helps cats VR teaching empathy in the office Twitter adding Topics option The top 10 brands fooled by Instagram bots A New approach suggested for digital political ads Robots who are anything but cute @ElBloombito returns to Twitter Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/288 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 287, co-hosts BL Ochman & David Erickson discuss: The controversy over social media political ads and two of the proposed solutions The Climate Trail video game that takes place in the climate change apocalypse Samsung's selfie satellite fail Yahoo Groups' move to email-only Unrest on the Facebook campus The trend toward video games as spectator sport epitomized with the launch of the Minnesota Vikings' eSports team

During episode 286, co-hosts BL Ochman & David Erickson discuss: The six most horrific marketing stories of the year: Chase Bank Poor Shaming The North Deface Instagram Influencers Newsjack California Wildfire Fire Hashtags Samsung Folds Jimmy Iced Coffee Sex Ad Nike Blows Out Its Reputation With A Blown Out Shoe Senator Mitt Romney's Twitter persona, Pierre Delecto The creepy and compelling Skin-On interface Google's olfactory artificial intelligence algorithm Washington Post's Arc CMS becomes a subscription service Amazon launching a news app Google testing lead-generation form ads Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/286 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 285, co-hosts BL Ochman & David Erickson discuss: A surprise new release from Prince's vault Hologram concert tours from Buddy Holly, Roy Orbison, Ronnie James Dio, Maria Callas, Frank Zappa, Whitney Houston, and potentially Amy Winehouse and Prince himself Annie Leibovitz' Pixel 4 promo The evolution of job descriptions Facebook's new oversight committee LinkedIn launches Events AMC Theaters streaming (sort of) Free education from Udacity and Microsoft Amazon Pay-to-Play Top Toy List The "Alpha" generation Nancy Pelosi trolls Trump Elizabeth Warren owns Mark Zuckerberg Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/285 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 284, co-hosts BL Ochman & David Erickson discuss: American companies that cave to Chinese censorship A Sesame Street character who addresses addiction Target's emphasis on audio branding Siri comes to Spotify An adorable MSNBC interruption An augmented reality opera marketing campaign Glenlivet's whiskey pods Amazon's initiative to get voice assistants to work together Top sites that fact check fake news Malicious apps in Google Play Google's crowdsourced shopping ads Chrome will soon block mixed content Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/284 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 283, co-hosts BL Ochman & David Erickson discuss: Artificial skin for virtual reality Google Arts & Culture's VR Versailles Pew research data showing worries about social media's impact on news What happens if you go to Instagram jail Google testing desktop sidebar search Staples' WorkLife Magazine Tide's #LaundryNight debates Twitter's DM search The leaked Zuckerberg tapes A net neutrality appeal decision LinkedIn's enhanced ad targeting A picture that speaks much louder than words Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/283 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 282, co-hosts BL Ochman & David Erickson discuss: A satirical view of Greta Derangement Syndrome 15 new Amazon hardware products, including Echo Buds Twitter's #hashtag tips for brands A new Twitter feature that lets you swipe lists Sandy Hook Promise's powerful school shooting PSA McDonald's voice-activated job applications The Food Network and Amazon stream cooking classes Facebook moves closer to your brain 'Likes' and video views go away in Facebook experiment Influencers, influencers everywhere! Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/282 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter

During episode 281, co-hosts BL Ochman & David Erickson discuss: The creativity of the world’s largest display of LEGO art in New York City LEGO's new Rebuild The World campaign The five hundred new words that were added to the dictionary Google's new in this video search results John Batelle's new Daily Recount summary of the day's political news The city of Grand Rapids, Minnesota's 3D crosswalks Descript podcasting software that lets you deep fake yourself Fears of Chinese propaganda via TikTok The pros and cons of Echo Auto Facebook Watch TV watching you Creating a digital will Political contributions via Amazon Echo Facebook's app problem Plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/281 Watch the video version Connect with the show on social media Subscribe to the weekly eNewsletter