Spa Girls Podcast

Rebecca Hefner is a USA Today bestselling author who is a passionate advocate for authors to reach more readers through publishing their books across a wide number of retailers, as well as on their own store. This episode she shares how she juggles her writing over three pen names, creating a monthly schedule for easy marketing and social media wrangling, and lots more marketing advice for connecting with readers.

Lana talks to us about how she has achieved success in short romance in less than two years using a mix of mindset, research and plain old stubbornness (her words, not ours...). We talk about what she did to level up, including the research she did and the tough decisions she made. It's a fascinating interview we know you'll love! 

Sweet Romance Author, Anne-Marie Meyer is an Amazon and Apple Top 100 best seller and a 3x USA Today Bestselling author. With absolute intention Anee-Marie challenges herself to improve on how she sells. From Tik Tok to Direct sales she has hit heady heights, paticularly in the last 12 months. After her Amazon account was shut down for 48 hrs in 2022 for false reasons, she's decided that it would be best to bring her stories directly to her readers hands and it has worked! Listen up for all her tips. You won't be disappointed.

Your book cover is the "shop window" of your hard work, and it has to do the heavy lifting to attract potential readers to go on and read your blurb. So how do you figure out which cover is the best for you?

Theodora Taylor is back! And she’s here to tell us how to craft our blurbs that hook readers and skyrocket sales through adding LOTS of Butter!

When she decided to write a palate cleanser novel in a completely different genre - with a brand new pen name - Alexa Rivers had no idea she would have a hit on her hands. In this interview she talks about why she wrote the book, how she picked the new pen name, the marketing she did, and how a book she wasn't expecting to do much at all... kinda did awesome. :) She also talks about the ups and downs of her journey with TikTok, and gives some great pieces of advice for everyone to use!

Attending conferences helps us network with professionals in the author world and gain insights and ideas to make our jobs easier or to upskill. What can you hope to get out of conference?

Welcome back to another SPA Girls minisode. This one is a bit of a controversial take on mistakes writers make that make their work B O R I N G.  How do we know these? Because we've all made them! 

Should you “be Amazon exclusive, “go direct”, “publish wide” and/or use an aggregator? And what do those terms even mean?

If you've been scratching your head over how to get some more reviews on your newly published book, this is the episode for you! We break down how we have each built up and managed our ARC teams, and how we've gone from no reviews to hundreds of reviews. Loads of practical tips in this episode!

Why is it some books sell well right out of the gate, and others wither on the retailer vine? Do you know why YOUR book isn’t selling? It can be for a number of reasons and this episode we run through the most common (and fixable!) options that’ll put you back on the right track.

Why should authors do translations? And how do they create, publish and promote them? Today's episode covers all the ins and outs of translations, thanks to our very successful guest, Kindle #1 selling author, Soraya Lane.

Nat Connors of Kindletrends returns to the SPA with a new analysis tool for indie authors - an interactive infographic to help us make sense of the book categories on the Kindle Store. Knowing where your book (or story idea before you’ve written it) fits into the market, and how it stacks up against the packaging (cover, pricing, categories etc), for the current top sellers in your specific genre is really important. It allows you to directly target the right readers and sell more books.

Wondering how long it's gonna be until you'll make enough to quit the day job? Listen to this SPA Girls Minisode all about how long it will take you to make your first $1,000 dollars in self publishing! Full of great tips, sage advice and some vulnerable moments from our own self publishing careers. This is an awesome, must-listen minisode, just for you. :)

We don't see "overnight" success very often, but Clare Connelly comes close! Clare is the bestselling author of more than 120 angsty, passionate romance novels. Having self-published her first book in 2014, by the end of that year, she was an Amazon All-Star in the US and UK and has since sold millions of copies of her books. Here's how she did it ...

Writing great books with emotional impact is key to building your readership. Today we discuss craft tips that will help you attract new readers, build your fanbase and sell more books!

Want to make the leap to full time author? How do you know when it’s the right time to make that leap?

Got your final manuscript all ready to go, and wondering how to format it for publication? This is the SPA Girls episode for you! Welcome back to another 20 min SPA Girls mini-tips session, where we break down the basics of self publishing, just for you!

If you’ve ever wondered how to deal with contracts and other business issues, this is the podcast for you! Maggie Marr the founder of Maggie Marr Legal PC and a USA Today Best Selling author of over 20 books. A former ICM motion picture literary and subsidiary rights (books to film/tv) agent, Maggie is the co-founder and legal advisor to the not-for-profit Women’s Fiction Writers Association and a member of Women In Film. The firm has negotiated deals with Netflix, HBO, Amazon Prime, Universal, Warner Bros, Disney. The firm provides services such as entertainment and publishing representation, trademark & copyright, packaging and sales, business legal affairs and corporate, production and distribution legal.

USA Today and #1 Amazon bestselling author Melanie Harlow talks branding, publishing strategy and building a strong readership!