Hardtofindseminars.com Copywriting University

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Sinopse

Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!

Episódios

  • Common Sense Advertising: The Clyde Badell Advertising System -- Part Four

    03/08/2012 Duração: 33min

    You have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you'll be as excited as I was hanging on to every word in this amazing adventure about a man many in the advertising and marketing fields have never known. You'll get a detailed and personal account about the history of this great advertising legend. And you'll hear it from the man who loved him and knew him best. This set of recording is designed to teach you about a proven system of advertising you have never been exposed to before. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Common Sense Advertising: The Clyde Badell Advertising System -- Part Three

    03/08/2012 Duração: 23min

    You have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you'll be as excited as I was hanging on to every word in this amazing adventure about a man many in the advertising and marketing fields have never known. You'll get a detailed and personal account about the history of this great advertising legend. And you'll hear it from the man who loved him and knew him best. This set of recording is designed to teach you about a proven system of advertising you have never been exposed to before. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Common Sense Advertising: The Clyde Badell Advertising System -- Part Two

    03/08/2012 Duração: 28min

    You have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you'll be as excited as I was hanging on to every word in this amazing adventure about a man many in the advertising and marketing fields have never known. You'll get a detailed and personal account about the history of this great advertising legend. And you'll hear it from the man who loved him and knew him best. This set of recording is designed to teach you about a proven system of advertising you have never been exposed to before. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Common Sense Advertising: The Clyde Badell Advertising System -- Part One

    03/08/2012 Duração: 27min

    You have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you'll be as excited as I was hanging on to every word in this amazing adventure about a man many in the advertising and marketing fields have never known. You'll get a detailed and personal account about the history of this great advertising legend. And you'll hear it from the man who loved him and knew him best. This set of recording is designed to teach you about a proven system of advertising you have never been exposed to before. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Copywriting Expert John Carlton On How To Make Your Copy Sell Better Than Ever

    03/08/2012 Duração: 28min

    Here is a rare recording of John Carlton from the early 1990s at a Bill Myers seminar. John had over 10 years of copywriting experience before this recording. He was a freelance writer who agencies hired to do the work their own writers couldn’t do. He has written for Jay Abraham, Dan Kennedy, and Gary Halbert. John made big money as a writer for some of the largest direct mailers in the world, including Rodale Books and Boardroom. His writing brings in millions for his clients. This is a rare recording from the information marketing book camp in Hot Springs, Arkansas. This recording is 17 minutes long. Check out his course, "Kick-Ass Copywriting Secrets Of A Marketing Rebel -- An insider shortcut guide to creating sensational ads that will supercharge your business, your wealth, and your life even if you flunked English!" This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Joe Vitale On How To Become An Expert Copywriter, Researcher, And Promoter

    03/08/2012 Duração: 01h10min

    You can spend your entire life reading, searching, and studying books on success or you can find all the best information distilled for you right here. Joe Vitale possesses one of the largest and rarest marketing, advertising, and writing libraries in the world. He has been devouring books on success, personal development, advertising, marketing, and promotion for the last twenty years of his life. Save twenty years of your life by listening to this interview today. Hear Joe discuss his favorite books from his private collection. He explains why his favorites are so great to read and what you can learn from them today. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Stop Canned Copywriting And Start Learning How To Use Unconscious Persuasion To Get What You Want Faster Then Ever: An Interview With Ken Ellsworth -- Part Two

    03/08/2012 Duração: 26min

    Ken Ellsworth is one of my customers and he is an expert in Hidden Persuasion sales techniques. You will be amazed by the power of covert unobtrusive sales messages and learn specific ways to sell people without getting in their face. Ken is a master when it comes to understanding the psychological reasons why people buy a product or service. He uses these underlying psychological needs to create potent sales messages that appeal to the target and produce customers. There is no obvious selling involved so the customer’s decision to purchase is intrinsic - this intrinsic value translates into marketing nirvana. Who doesn’t want customers who feel passionate about your product or service? I urge everyone to listen; especially those who are struggling with new sales ideas or feel they’ve hit a mental block. This conversation will invigorate you and these techniques will amaze you! Just try to use your new-found skills of persuasion for good not evil! This is an exclusive interview from Michael Senoff at www.har

  • Stop Canned Copywriting And Start Learning How To Use Unconscious Persuasion To Get What You Want Faster Then Ever: An Interview With Ken Ellsworth -- Part One

    03/08/2012 Duração: 30min

    Ken Ellsworth is one of my customers and he is an expert in Hidden Persuasion sales techniques. You will be amazed by the power of covert unobtrusive sales messages and learn specific ways to sell people without getting in their face. Ken is a master when it comes to understanding the psychological reasons why people buy a product or service. He uses these underlying psychological needs to create potent sales messages that appeal to the target and produce customers. There is no obvious selling involved so the customer’s decision to purchase is intrinsic - this intrinsic value translates into marketing nirvana. Who doesn’t want customers who feel passionate about your product or service? I urge everyone to listen; especially those who are struggling with new sales ideas or feel they’ve hit a mental block. This conversation will invigorate you and these techniques will amaze you! Just try to use your new-found skills of persuasion for good not evil! This is an exclusive interview from Michael Senoff at www.har

  • Advice In "Kick Starting" Your Copywriting Business Update

    03/08/2012 Duração: 12min

    Welcome to an update with Mark, a copywriter that I previously did a consultation with to advise him about some of the best ways to kick start his new copywriting business. You will hear how Mark had, indeed, implemented some of the strategies that I had recommended -- specifically about how to obtain clients using Ebay. This is an exclusive interview with Michael Senoff at www.hardtofindseminars.com.

  • Advice In "Kick Starting" Your Copywriting Business

    03/08/2012 Duração: 21min

    This is a consultation that I did with a gentleman named Mark who needed some advice in "kick starting" is copywriting business. This short recording is packed with great information for new and veteran copywriters! You may get some ideas for business avenues that you haven’t thought of before. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Bob Bly Interviewed By Michael Senoff - Part Two

    03/08/2012 Duração: 48min

    Here is a two hour interview with master copywriter Bob Bly. This is a GREAT interview because I grilled Bob with your questions on the inside secrets of the copywriting business. The purpose of this interview is not to sell you anything. It's just straight-up killer copywriting secrets and content. Bob Bly is an independent copywriter and consultant with more than 25 years experience in business-to-business, high-tech, industrial, and direct marketing. McGraw-Hill calls Bob Bly "America's top copywriter." He is the author of what many consider to be the "Bible" of copywriting, The Copywriter's Handbook, published by Henry Holt & Co. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Bob Bly Interviewed By Michael Senoff - Part One

    03/08/2012 Duração: 01h05min

    Here is a two hour interview with master copywriter Bob Bly. This is a GREAT interview because I grilled Bob with your questions on the inside secrets of the copywriting business. The purpose of this interview is not to sell you anything. It's just straight-up killer copywriting secrets and content. Bob Bly is an independent copywriter and consultant with more than 25 years experience in business-to-business, high-tech, industrial, and direct marketing. McGraw-Hill calls Bob Bly "America's top copywriter." He is the author of what many consider to be the "Bible" of copywriting, The Copywriter's Handbook, published by Henry Holt & Co. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Harness the Power of Taguchi: How the Japanese "Cracked the Code" On Tested Advertising

    03/08/2012 Duração: 01h01min

    "Taguchi" is a funny sounding name. It's a Japanese name. And we all know that when it comes to business the Japanese lead the world in Technology! It's this same technology that created the need for more efficient testing applications for manufacturing. A wiled haired genius and national hero in Japan names Taguchi created a system for testing that works with online advertising optimization. Simply put, if you are trying to increase your profits and reduce your costs associated with your online and offline marketing and advertising campaigns, you need to know about Taguchi. The Taguchi Advertising Method is used to "compress" the number of tests you have to run to get superior response rates and results. If applied correctly, this testing method causes significant increases in advertising response in record time. This 50 minutes recording is with David B, a trained Taguchi expert. This interview will reveal the power behind this Japanese testing miracle and show you how to get the response and conversion in

  • Michael Senoff On Copywriting

    03/08/2012 Duração: 01h19min

    April is a working mother of two your boys. She e-mailed me frustrated and in search for some honest advice about copywriting. April had recently invested money into a copywriting training system. She was disappointed with the product and the coaching that was promised with it. Listen as I guide April through some simple yet overlooked principles on copywriting. You'll hear how my hate for copywriting forced me to create easy shortcuts to creating compelling copy that sells. I unload all my most closely guarded secrets about copywriting. This is an exclusive audio interview from Michael Senoff at hardtofindseminars.com.

  • Copywriter Ben Settle Tells What It Really Takes To Pull More Sales And Profits From Every Ad Or Sales Letter You Ever Use

    03/08/2012 Duração: 01h03min

    Several years ago, I found a direct response copywriter. His name is Ben Settle. And when someone had sent me a newsletter that he had written about my www.hardtofindads.com site, after reading that copy, I knew this guy was really good and then I knew that I would want to be doing some work with him soon. Ben has since written several winning sales letter for me and my website at www.hardtofindseminars.com , including my Secret Loophole product, my Joint Venture Magic product, and my Art Hamel Seminar product. He’s also done revisions of my letter for my HMA Marketing Consulting Training and several others. Recently I interviewed Ben on some of the most frequently asked questions people ask me about copywriting. There’s a gold mine of information in this interview and I strongly recommend you listen to this more than once. These secrets have put a lot of money in my pocket and they will do the same for you if you apply them to your own copy. This is an exclusive interview from Michael Senoff at www.hardtof

  • Carl Galletti Interview - Part Three

    03/08/2012 Duração: 53min

    You can't hire Carl Galletti today to write copy for you. Why? because any smart copywriter knows you can make a whole lot more writing copy for your own products then you can for clients. It's been said if you can hire a copywriter, they probably aren't that good. Carl Galletti has risen to the top of the world of direct-response advertising and is now considered by many to be one of the best freelance copywriters and marketing experts in the world. I had the pleasure of interviewing Carl and I can attest that he is unique as a copywriter because of his vast marketing skills Many of the top direct response advertisers used Carl to write advertising copy for them including Gary Halbert, author of The Gary Halbert Letter. This is in exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Carl Galletti Interview - Part Two

    03/08/2012 Duração: 36min

    You can't hire Carl Galletti today to write copy for you. Why? because any smart copywriter knows you can make a whole lot more writing copy for your own products then you can for clients. It's been said if you can hire a copywriter, they probably aren't that good. Carl Galletti has risen to the top of the world of direct-response advertising and is now considered by many to be one of the best freelance copywriters and marketing experts in the world. I had the pleasure of interviewing Carl and I can attest that he is unique as a copywriter because of his vast marketing skills Many of the top direct response advertisers used Carl to write advertising copy for them including Gary Halbert, author of The Gary Halbert Letter. This is in exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Carl Galletti Interview - Part One

    03/08/2012 Duração: 41min

    You can't hire Carl Galletti today to write copy for you. Why? because any smart copywriter knows you can make a whole lot more writing copy for your own products then you can for clients. It's been said if you can hire a copywriter, they probably aren't that good. Carl Galletti has risen to the top of the world of direct-response advertising and is now considered by many to be one of the best freelance copywriters and marketing experts in the world. I had the pleasure of interviewing Carl and I can attest that he is unique as a copywriter because of his vast marketing skills Many of the top direct response advertisers used Carl to write advertising copy for them including Gary Halbert, author of The Gary Halbert Letter. This is in exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Here's A Rare Recording From Gary C. Halbert A Marketing Legend In The Direct Response Mail Order Business

    03/08/2012 Duração: 31min

    If you are unfamiliar with Gary Halbert, you are in for a treat. This guy is my favorite marketing instructor on the subjects of direct mail and how to write killer advertising copy. He delivers marketing information in a powerful style, without all the BS. Gary's pre-1994 material is hard to find. Jay Abraham has done several joint ventures with Gary so I have run across a lot of his work. Go to my Products page to see which Gary Halbert programs I have available. How much would you pay to attend a Gary Halbert seminar? Here is a recording from a Group M Marketing seminar in Hot Springs, Arkansas, put on by Bill Myers in the early 1990s. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

  • Work Smart, Make Money, Retire Early With Two-step Classified Advertising Promotions

    03/08/2012 Duração: 47min

    When John Eger speaks, direct marketers listen. At the time of this recording, John and his partner Phil Kratzer were the nation's leading experts on classified advertising. John's low-cost, 2-step direct response methods allow both large and small advertisers to test with the least possible risk. This recording was from the Bill Myers seminar in Hot Springs National Park, Arkansas. John presents the secrets that have helped many work smart, make money and retire early. This recording is from the Bill Myers direct mail boot camp. Since I interview and review marketing gurus all day for a living, you can guess I know what works and what does not. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

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