Real Estate Money School

Selling Mom's House: Phillip Vincent on the Blue Ocean Strategy That Will Keep You In Business for Decades

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Sinopse

Everyone’s an investor these days, but when it comes to really solving a problem and truly setting themselves up for wealth, they are competing in a crowded market - swimming in red, shark-infested waters.     There is an emerging, blue ocean strategy packed with motivated seller leads that no one is pursuing - senior homeowners. As parents reach old age, people have to deal with the challenges of getting them into an assisted living community and paying for it.    For the right entrepreneur, this is a great lead source and an opportunity to help families who really need it.    What makes this niche so great for generating quality leads? Why do we have to avoid calling ourselves investors when we’re talking to senior sellers and their families?   In this episode, I’m joined by founder and CEO of Mom’s House, Phillip Vincent. We talk about how to go after these opportunities and generate leads for years and years.  Three Things You’ll Learn In This Episode    The importance of actually caring about your clien