Journey To 7 Figures

Squatty Potty’s CEO and co-creator, Bobby Edwards, talks about how Squatty Potty became the talk of the town when it got picked up by Howard Stern, and how their success on Shark Tank and their viral “unicorn video” ultimately led to $28M in revenue. Visit https://www.leadquizzes.com/podcast for the complete show notes of every podcast episode.     Topics Discussed in this Episode: [01:38] How they came up with the idea for Squatty Potty [05:12] How they first started manufacturing their product [07:15] How they went on the influencer route [09:43] How they began to scale their business and crafted the message to get people to respond to their product [12:42] How getting on Dr. Oz and being talked about by Howard Stern impacted their sales [14:24] How they scaled up in terms of manufacturing [16:32] How they went about the process of selecting their manufacture [17:36] How they did their PR and marketing [22:48] How they got into Shark Tank and ultimately got an investment from Lori Greiner [24:54] How they