On The Record...online Podcast

This is an interview with BL Ochman, creator of the What’s Next Blog, about her innovative “Up Your Budget” marketing campaign, corporate blogging as a tool for public relations, and the fate of the traditional press release in the age of the social media. BL Ochman is a corporate blog strategist, internet and outernet marketing… The post Blogger BL Ochman on Blogging for Public Relations appeared first on Eric Schwartzman.