Luxury Real Estate Talk

Selling is not dwelling, and every detail matters. Today, buyers are ruthless and looking for every way to cross your house off their list. If you want to compete in today's market, your home must be picture perfect. For sophisticated buyers, you need luxury appeal. Find out today’s strategies for making your home stand out with today’s guest, Dana Rice. ***IN THIS EPISODE, YOU'LL DISCOVER*** • The steps involved to prep your home for the market [4:50] • Staging a house can bring it to date with the current market [8:00] • The discovery of one thing wrong can lead to the discovery of more [17:15] • Luxury Real Estate is not just luxury in price, it’s about the experience too [21:50] ***MEMORABLE QUOTES*** “Staging is not a fun thing to do, it’s just a fancy word for moving.” - Dana Rice | “Change the home from living condition to selling condition.” - Rob Jensen | “Your house is no longer a home, it’s a retail establishment.” - Dana Rice | “Selling is not dwelling” - Dana Rice | “If one thing is wrong, what e