Ste Davies' Digital Influence Podcast

Global influencer marketing with Albane Flamant of Talkwalker

Informações:

Sinopse

Albane Flamant is marketing manager at Talkwalker, where she coordinates the brand presence's in the United States, from influencer relationships to content marketing. She lives on Twitter and works with social media experts from all over the world on white papers and webinars about new technologies and digital trends. She always has at least one book in her purse and has lived in 6 different countries over the last 12 years. Today we discuss the recently released State of Global Influencer Marketing report by Talkwalker which includes a number of interesting insights. You can reach out to Albane on Twitter (@AlbaneFlamant). Show highlights 2:05 Albane introduces herself and Talkwalker. 2:52 Key findings from the global state of influencer marketing research. 4:35 Respondents rank influencer marketing as a top strategic priority for 2019. 6:37 Influencer marketing in the media. 9:07 The average number of influencers brands are working with. 15:38 The younger generation's favourite social platforms. 1