Ste Davies' Digital Influence Podcast

Influencer relations vs influencer marketing with Tami Nealy

Informações:

Sinopse

Tami Nealy is the VP of Communications at influencer marketing platform, Find Your Influence. Tami began her career working in professional sports before transitioning to the corporate world. During her seven years leading the corporate communications team at LifeLock, she executed hundreds of interviews as a corporate spokesperson, launched a partnership with the FBI’s Law Enforcement Education Development Association and helped lead the company to IPO. Following this, she pivoted to supporting education technology organizations before joining Find Your Influence in August 2018. At Find Your Influence she is responsible for the development and execution of all internal and external communication strategies and corporate messaging. Show highlights 1:52 Tami introduces herself, her background and her role at Find Your Influence. 5:13 What influencer relations is and how it differs from influencer marketing. 9:12 Isn't influencer relations an evolution of media relations? 10:35 Influencer relations vs inf