Groundswell Marketing Podcast

In this remarkable episode Jay shares why Talk Triggers are essential to exceptional word of mouth marketing. He is a 6 time New York Times best selling author, world renowned speaker, 7th generation entrepreneur, build 5 multimillion dollar businesses- So he has some serious street cred.  Jay Baer goes the distance and details How to build a framework for word of mouth and develop your own Talk Triggers.   To give you an idea of how important this is:  Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%.  Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers is the first book that goes beyond Why build word of mouth marketing - and helps you blueprint a plan that will be impactful and architect your own remarkable word of mouth program.  The Marketing Jedi Jay Baer straight up delivers in this information packed episod