Cx Show: Conversations On Customer Experience
Understanding Voice of the Customer with Ernan Roman
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:48:19
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Sinopse
In this episode, we talk to Ernan Roman about leveraging the voice of the customer to improve the customer experience. In particular, we’ll spend time digging into Ernan’s work with MassMutual and how their customers ended up influencing their marketing. We’ll also examine the gap between what customers expect and what brands deliver.
