Storyconnect The Podcast
Fiber Cup Champions: How Team Midwest Scores with Esports Sponsorships, With Candy Riem
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:14:29
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Sinopse
From cross-branding and tournaments to a local college team sporting the utility's name on its arena, Michigan's Midwest Energy & Communications plugs directly into a high-bandwidth internet subscriber audience. Candy Riem shares how Team Midwest turned an esports sponsorship into an effective broadband marketing story.
