Take It Personally

I’m going into 2026 with the goal to scale my business. And that means I’m creating a lot of content.Not just to create more content, but because I know, from years of data and experience, that when my content is done well, it actually moves the needle in my business.For most people who end up working with me, their journey starts on Instagram and then leads to my podcast. That tells me everything I need to know about how important content is. The problem is that creating more content can feel overwhelming fast, especially when you’re already wearing all the hats.In this episode, I’m walking you through how to repurpose content as a photographer so your content can go further in 2026 without burning you out.We’re talking:What content repurposing actually looks like for photographersHow to create one primary piece of content and break it into more pieces of contentWhy long-form content is the foundation of a strong content strategyThe biggest mistakes I see photographers make with micro contentHow often you sh