Housing News

Today on Power House, Zeb sits down with Rachel Clark, Executive Director of the Broker Action Coalition (BAC), a grassroots advocacy network that's been advocating for the mortgage industry since 2022. Rachel is also a co-owner of Firehouse Mortgage, a Houston-based brokerage that specializes in serving first-responders, veterans, and minority homebuyers.  Rachel breaks down how the BAC took on abusive trigger lead practices, their work that led to the Home Buyers Privacy Protection Act, explaining how they turned a complex legislative process into wins that brokers could understand. They also talk about what goes into sustaining grassroots movements, why showing up matters more than most small business owners realize and what's next on BAC's radar. Here’s what you’ll learn: How the BAC transformed from a small advocacy group to a legislative force in just three years Why trigger leads were poisoning broker-client relationships and how the industry fought back The coalition strategy tha