Leaders Of Transformation

049: Leonard Kim: Building Your Brand By Writing Online Articles

Informações:

Sinopse

Leonard Kim has had a plethora of experience working with startup entrepreneurs, ranging throughout the customer acquisition cycle, from sales, marketing, advertising and branding.  He then hit a point in his life where he had to start over from scratch, so he took a year off to reflect on his life. This reflection time lead him to start writing articles online and within six months, Leonard had acquired 2 million views on his content and was named a Top Writer on Quora. During this interview, Leonard shares his journey from working with startup companies to becoming a successful writer, published online in Inc., Forbes, GQ, SEMrush, Slate and The Huffington Post and many others.  In the process, he built a massive online following of well over 100,000 followers collectively throughout multiple social media platforms and has transformed himself into a branding strategist, helping people translate their on-paper experience to an online presence that gains them the much needed credibility in today's marketplace