Digital Oil And Gas

The oil and gas industry has invested heavily in new digital technologies, but too many efforts fall short in value delivery. However compelling digital initiatives may seem, they will assuredly flounder if workers are unable or unwilling to adopt them.  The challenge lies in the way asset centric organizations tend to approach change. Leaders often seek rapid results that will contribute to current earnings, while frontline teams struggle with clunky processes and data silos ill-suited for AI, analytics, robotics, connected workers, and many other innovations. Rolling out new tools at scale without winning hearts and minds often leads to resistance, “pilot project hell,” and failed implementations.  So how can energy companies unlock real value from digital transformation? What are the overlooked success factors that determine whether AI and digital deployments thrive or falter? In this episode, I’m joined by David Moore, a digital advisor and AI delivery lead, who reflects on the five critical lessons he