Estate Agency X

Send us a textThirty years in estate agency teaches you some hard truths. For Matt Giggs, one stands above all, you must choose between being an exceptional estate agent or building a business that works without you.The relentless 60+ hour weeks of estate agency demand total commitment, yet many practitioners find themselves trapped in a cycle where they ARE the business. When Matt started Giggs & Co in 2012, he deliberately avoided this trap by immediately hiring a team rather than trying to do everything himself. This fundamental decision reflects a perspective gained from years in the corporate world, understanding the structural foundations needed for sustainable growth.Matt pulls back the curtain on why so many self-employed models fail to deliver on their promise. Too often, agents jump ship from traditional agencies because they're unhappy, only to recreate the same problems in a new context. "The distractions are your downfall," Matt explains, highlighting how easily estate agents g