Mondays With Mike & Mary

Parade of Techniques: 1. When offering a “Free CMA” use clearer wording to avoid being accused of a bait & switch tactic 2. The CRM Lofty (formerly Chime) now offers 45 templates for landing pages Ask the Experts: 1. My #1 goal is to promote my experience, ethics, and caring on social media without self-promotional puffing. How do I emphasize my experience without bragging? 2. My #1 goal is to find an off-market property for my buyer, since the MLS inventory is still low. Other than FSBO and expired listings, how do I approach homeowners in the neighborhood my buyer wants to live in?