B2b Marketing Podcast
Episode 40: Stefan Doering on building globally recognisable, but culturally relevant brands
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:25:04
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Sinopse
In this week's episode, David Rowlands spoke with Stefan Doering, PwC's brand strategy lead. They discuss how to approach global brand identity and cultural identity across borders.
