Influential Real Estate Marketing

Welcome to another insightful episode on our channel - "Stop Wasting Time With Real Estate Pop-Bys". If you're a real estate entrepreneur looking to improve relationships and build a stronger influence in your local market, this episode is just for you! I'm here to debunk the age-old strategy of real estate pop-bys and offer you a far more effective alternative. Pop-bys used to be the go-to tactic for staying top-of-mind with past clients and your sphere of influence. But with changing times and the rise of technology, pop-bys are no longer an effective marketing strategy. Why? People are more reserved about unexpected visits and more importantly, pop-bys aren't scalable! As your sphere grows, visiting each one regularly becomes a time-consuming task that may not yield the results you're looking for. So, what's the alternative? In this episode, I introduce you to the concept of a VIP Program, also known as a customer appreciation program. Instead of in-person pop-bys, you'l