Cfa Institute Take 15 Podcast Series

Susan HayesCulleton, CFA, a noted author, economist, and managing director of The HayesCulleton Group, shares her experience in building a successful financial literacy program called "Money Matters" that has been rolled out in every high school in Ireland. We discuss the importance of relationships, understanding the teacher and student perspectives, and having a clear outcome in mind when creating an engaging and interactive curriculum. We also delve into Susan's creative approach to teaching financial concepts, such as her character Paul who learns about alternatives to direct property investment. By using relatable, real-life examples and engaging narratives, Susan aims to make financial education more accessible and enjoyable for young people. Throughout our conversation, we discuss the challenges of teaching financial literacy to young people and address misconceptions surrounding the stock market as gambling. We emphasize the emotional aspect of money and the importance of understanding our learned beh